Associate Brand Manager, Rogaine US
Role reports to:Senior Brand Manager, Rogaine US
Location:North America, United States, New Jersey, Summit
Work Location:Hybrid
What you will doAs an Associate Brand Manager, you will act as a business leader to drive growth on your brand through strategies & executions with a truly national impact. Just like any entrepreneur or general manager, you will be responsible for the key drivers of business performance, such as:
Key Responsibilities
- Developing and implementing a multi-year strategic business plan for your brand.
- Diagnosing and analyzing business performance to ensure sufficient new product tracking + post campaign reporting to inform activation planning.
- Partnering with Consumer Business Intelligence partner to uncover insights about the category, competitor & retail customers that drive business recommendations.
- Building comprehensive go-to-market plans (including pricing and merchandising strategies).
- Contributing insights on business cases inputs for longer-term innovation pipeline.
- Crafting marketing communications (eg. Sampling, Healthcare Professionals, Consumer Promotions planning, Budget management, R&D claims, etc.) and impactful media plans with external agency partners, the Content & Communications team and the Megabrand team.
- Own workflow for foundational display artwork and claims approval process as well as partner with team on forecasting inputs.
- Collaborating with cross-functional partners including Customer Strategy, Innovation, Sales, Finance, Regulatory, Legal, Global, Supply Chain and Demand Planning to coordinate team activities/projects and attain short-long term sales and profit commitments.
Required Qualifications
- Minimum of a bachelor's degree required; preferably in Marketing/Business or a related field.
- 2+ year of experience in brand management, marketing or operations business analytics
- Experience collaborating with cross-functional partners in a team-based environment.
- Strategy and data are the core of everything we do, so strong critical thinking and analytical skills are required.
- Proficiency in Microsoft Suite.
Desired Qualifications
- Excellent written and oral communication skills, with an ability to bring out the best in others.
- Strong analytical skills and business acumen.
- Strong attention to detail and organized thinking.
- Comfort learning new tools, processes, and ways of working.
- Curious, problem-solving mindset with a willingness to ask questions and test ideas.
- Experience with tools such as Nielsen and Numerator for data analysis. Well versed in MS Excel & PowerPoint
What's in it for youAnnual base salary for new hires in this position ranges:
$110,500.00 - $156,000.00
This takes into account a number of factors including work location, the candidate's skills, experience, education level & other job-related factors.
- Competitive Benefit Package*
- Paid Company Holidays, Paid Vacation, Volunteer Time & More!
- Learning & Development Opportunities
- Kenvuer Impact Networks
- This list could vary based on location/region
*Note: Total Rewards at Kenvue include salary, bonus (if applicable) and benefits. Your Talent Access Partner will be able to share more about our total rewards offerings and the specific salary range for the relevant location(s) during the recruitment & hiring process.
