HDR

Area Transportation Marketing Manager

HDR • $90K — $120K *
Irvine, CA 92620In-Person
Transportation
Less than 5 years of experience
Today
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Job Overview by Ladders

Qualifications

  • Bachelor's degree in a related field
  • 5-7 years of experience in marketing or business development
  • Deep knowledge of the A/E/C industry’s professional services procurement process
  • Proficiency in managing and developing proposal teams
  • Strong analytical skills to evaluate pursuit strategies
  • Excellent communication and presentation skills
  • Experience with client relationship management and financial reporting systems

Responsibilities

  • Retain, develop, and supervise proposal and marketing staff
  • Lead pursuit teams to create effective win strategies
  • Facilitate the development of compelling proposal materials
  • Manage proposal schedules to ensure compliance
  • Conduct quality reviews of proposal content and interview materials
  • Coach teams on effective interview presentation delivery
  • Identify improvement opportunities through debriefs

Benefits

  • Opportunities for training and mentorship
  • Engagement in professional associations
  • Support for business development projects
  • Access to marketing resources and collaboration tools
  • Involvement in strategic planning initiatives
  • Recognition programs for team successes
Full Job Description
In the role of Area Transportation Marketing Manager, we'll count on you to:

  • Retain, develop and supervise proposal and marketing employees, as assigned
  • Ensure the go/no-go decision process is applied in accordance with HDR's Matrix of Authority
  • Lead pursuit teams in creating and implementing effective win strategies (capture planning)
  • Facilitate pursuit teams to develop persuasive proposal and interview materials
  • Develop and manage proposal schedules and confirm compliance
  • Engage the appropriate marketing services resources in pursuit teams
  • Lead quality reviews of proposal and interview materials
  • Coach interview teams to be effective at delivering key messages during interview presentations
  • Facilitate debriefs to identify improvement opportunities and to measure overall competitiveness
  • Recognize and celebrate pursuit successes and milestones
  • Manage workload demands of proposal managers and marketing coordinators
  • Identify candidates to fill management, technical, business development and marketing positions
  • Train and mentor employees on business development and marketing best practices
  • Manage client relationship management and financial systems to inform reporting metrics and dashboards
  • Support the development of annual and long-term strategic plans within established company direction and goals, including creating growth initiatives and prioritizing strategic investments
  • Implement key growth initiatives and investments as defined in annual and long-term strategic plans
  • Develop and implement client plans, including long-term strategies to capture market share, as assigned
  • Create marketing collateral to support business development efforts
  • Develop business relationships with teaming partners
  • Direct content marketing campaigns to strengthen our brand, increase our visibility, and showcase our thought leaders
  • Develop and publish engaging digital content that reflects HDR's brand and elevates our thought leadership
  • Implement strategies to elevate HDR's brand and technical talent with industry associations
  • Plan and fulfill conference sponsorship benefits, as needed
  • Actively participate in professional associations to elevate HDR's brand in target markets
  • Develop engaging internal communications content (announcements, presentations, videos, webinars)
  • Arrange for professional photography on projects
  • Coordinate large, internal meetings (in-person and virtual)
  • Articulate HDR's capabilities and competitive advantages
  • Manage area business development and marketing budgets
  • Maintain inventory of branded materials used for client visits, conferences and recruiting activities


Preferred Qualifications

  • Bachelor's degree in a related field
  • Deep knowledge of the A/E/C industry's standard approach to procurement of professional services

About HDR

HDR is an architecture, engineering, and consulting firm based in Omaha, Nebraska. The company was founded in 1917 as Henningson Engineering Company and has since grown to become one of the largest engineering firms in the United States. HDR provides a wide range of services, including architecture, engineering, environmental consulting, and construction management. The company has worked on a number of high-profile projects, including the Hoover Dam Bypass and the San Francisco-Oakland Bay Bridge. HDR is committed to sustainability and has been recognized for its efforts in this area by organizations such as the U.S. Green Building Council.
Learn more about HDR
Size
10,000 employees
Industry
Real Estate & Construction
Founded
1917
* Ladders Estimates

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