GHD Group

AI Creative Director

GHD Group$167K — $225K *
Media
5 - 7 years of experience
Job Overview by Ladders

Qualifications

  • Tertiary qualified in Fine Arts, Design, Marketing with 5+ years' experience in creative direction or agency leadership roles.
  • Proven ability to convert brand strategy into actionable creative assets and guidelines.
  • Hands-on experience utilizing AI tools in creative production environments.
  • Strong capability to derive insights into compelling concepts that reinforce brand identity.
  • Proficient in mentoring teams on AI applications and presenting ideas to top executives.
  • Fluent in English, both written and spoken.
  • High proficiency in Figma and familiarity with node-based generative design tools (ComfyUI, Weavy, Flora, Krea, Freepik Spaces).
  • A robust professional portfolio showcasing artistic skills and AI integration.

Responsibilities

  • Lead the transition to AI-driven creativity across various marketing formats and materials.
  • Transform brand strategies into clear creative assets and standards for consistent application.
  • Generate innovative concepts based on deep business and audience insights to elevate brand presence.
  • Provide creative direction while ensuring brand integrity and practical production outcomes.
  • Establish AI-aided production techniques and workflows for efficient creative output.
  • Generate scalable marketing materials that can be swiftly adapted for diverse audiences and regions.
  • Coach and guide teams on the effective use of AI in creative processes, enhancing efficiency and output quality.
  • Ensure adherence to Responsible AI standards, maintaining high creative and brand quality.

Benefits

  • Flexible hybrid work environment requiring 3 days in the office.
  • Emphasis on collaborative culture and dynamic teamwork in a creative setting.
Full Job Description
Job Description

We are looking for an AI Creative Director to lead the shift to AI-powered creativity across a globally distributed marketing and creative team, spanning brand, advertising, social creative, presentations, print, landing pages, client-facing materials, and other high-value creative outputs.

Pivotal to this will be to combine hands-on creative direction, advanced AI capability, and brand stewardship. This role shapes how generative tools are embedded into creative workflows, helping teams improve speed, quality, consistency, and creative range while translating brand strategy into practical systems, assets, templates, examples, and guardrails.

Some focus areas will include:
  • Lead the shift to AI-powered creativity across brand, campaign, social creative, presentations, print, landing pages, and client-facing materials.
  • Turn brand strategy into practical systems, assets, guardrails, and examples that help teams apply GHD's identity, messaging, and CVP consistently across creative work.
  • Translate business, audience, and client insights into distinctive creative concepts that strengthen GHD's brand and support marketing, business development, and winning work outcomes.
  • Provide hands-on creative direction, balancing creative ambition, brand integrity, commercial relevance, and practical delivery.
  • Develop AI-assisted production methods, prompts, templates, and repeatable workflows that help teams produce high-quality creative work more efficiently.
  • Deliver scalable creative outputs across campaigns, presentations, pursuit materials, landing pages, and other marketing formats for faster adaptation across regions, audiences, and channels.
  • Coach designers, marketers, and regional teams on practical AI-enabled creative methods, showing where AI can improve speed, quality, iteration, versioning and asset adaptation.
  • Maintain clear standards for responsible AI use, human creative judgment, consistency, and brand quality.


We are looking for:
  • Ideally Tertiary qualified in Fine Arts, Design, Marketing with 5+ years' experience in creative direction or agency leadership roles, managing multidisciplinary creative or marketing teams
  • Experience translating brand strategy into practical creative systems, assets, guardrails, and examples that help teams apply the brand consistently.
  • Credible experience using AI tools in real creative workflows and production environments as well as building playbooks, standards, and brand guardrails for distributed global teams.
  • Ability to turn insights into standout concepts that strengthen the brand and deliver measurable results.
  • Skilled in mentoring teams on AI tools, presenting to executives, and using platforms like Figma and generative design tools.
  • High proficiency in English (written and spoken)
  • High proficiency with Figma alongside node-based generative tools like ComfyUI, Weavy, Flora, Krea, or Freepik Spaces would be highly regarded.
  • A professional portfolio that validates artistic excellence, practical AI applications, and the ability to scale team capabilities.

#LI-TW1

Be part of the dynamic culture!

Our workplace thrives on a hybrid model, combining in-office collaboration and flexibility. Join us in office, 3 days a week to contribute, connect and excel in our vibrant environment.

The salary range for this position is $167,000 - $225,000. The posted salary range represents the expected hiring range for GHD locations in its major city centres. Ranges may vary for positions in other locations. At GHD, base salary is determined by your skills, experience, qualifications and work location. We are committed to offering competitive compensation and adhere to all relevant pay transparency legislation

About GHD Group

GHD Group is a global engineering, architecture, and environmental consulting firm that provides services to clients in the water, energy, environment, property and buildings, and transportation sectors. The company was founded in 1928 and is headquartered in Melbourne, Australia. GHD has more than 10,000 employees in over 200 offices worldwide, and it operates in Asia, Australia, Europe, the Middle East, North America, and South America. The company's services include engineering design, project management, asset management, environmental consulting, and digital services. GHD's clients include governments, private companies, and non-profit organizations, and its projects range from small-scale local initiatives to large-scale international infrastructure projects.
Learn more about GHD Group
Size
10,000 employees
Industry

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