This is an Enterprise-level role within the Enterprise team in Braze's MEGS (Media, Entertainment, Gaming & Sports) organization. You will own a book spanning NHL, NBA, MLB, and MLS clubs and league-level entities - a mix of existing team/league relationships to grow and protect, combined with a very strong mandate to acquire net-new logos across all four leagues. This is one of the first dedicated, vertical-native seats built for professional sports, with a ~110-day sales cycle that is unique to how teams and leagues plan and budget. The ideal candidate will have at least 7+ years selling SaaS solutions into enterprise accounts, with deep comfort running long, multi-stakeholder sales cycles from a standing start. Experience selling into professional sports, media, or live-events organizations is a strong plus, but not required - what matters most is the ability to translate a complex, cross-departmental buying process (marketing, ticketing, digital, data/analytics, and business intelligence functions) into a coherent, value-based pitch, largely from scratch. You'll operate as the "GM" of your book - building account strategy across a relatively small, high-value universe of teams and league offices, partnering closely with Marketing, Business Development, and Customer Success to build a pipeline that is weighted heavily toward net-new acquisition, while also growing and protecting the existing relationships already in the book. Core to your pitch will be Braze's Fan Equity framework: every team and league shares the same lifecycle marketing problem - fan attention peaks hard around game days, season openers, trades, and playoff runs, then falls off in the gaps between. Your job is to show how Braze's cross-channel orchestration and BrazeAI-powered personalization keep fans engaged through those valleys, turning single-game buyers into season-long, multi-year relationships. WHAT YOU'LL DO • Own and build pipeline across a named set of NHL, NBA, MLB, and MLS accounts, with a strong emphasis on net-new prospecting and acquisition alongside growth of existing relationships • Build and execute account plans across the book, mapping decision-makers across marketing, ticketing/revenue, digital, and data/analytics functions • Run a consultative, value-based sales process - from discovery through negotiation and close - typically over a ~110-day cycle • Partner with a Business Development Representative and Marketing to build and prioritize pipeline coverage across the full book • Develop and deliver executive-level business value assessments that connect Braze's platform capabilities to team/league-specific outcomes: ticket revenue, sponsorship activation, membership/season-ticket retention, and direct-to-fan digital engagement • Collaborate cross-functionally with Deal Desk, Strategic Consulting, Customer Success, and Services to structure deals and ensure successful onboarding • Represent Braze at relevant industry events, league meetings, and sports-tech forums to build brand presence in the vertical • Maintain accurate forecasting and pipeline hygiene in Salesforce WHO YOU ARE • Background in Enterprise SaaS sales, ideally in Marketing Technology, CDP, CRM, or adjacent categories • Demonstrated experience in complex, multi-stakeholder solution selling • Training and practice in value-based selling, with an emphasis on building Business Value Assessments; experience with Command of the Message a plus • Genuine passion for and working knowledge of the professional sports landscape - how teams and leagues make money, and how fan engagement ties to revenue • Prior experience with Salesforce.com CRM or a comparable platform to manage pipeline, required • Demonstrated ability to quickly ramp on new product surface area and cloud tools • Proven track record navigating organizations with non-traditional buying committees and decision processes • Strong verbal, written, and executive presentation skills • Ability to travel for in-market meetings and industry events For candidates based in the United States, the pay range for this position at the start of employment is expected to be between $121,000 and $190,000/year, with an expected On Target Earnings (OTE) between $239,000 and $375,000/year (including bonus or commission). Your exact offer may vary depending on multiple individualized factors, including market location, job-related knowledge, skills, and experience. In addition to cash compensation, this role qualifies for a comprehensive Total Rewards package that includes equity grants of restricted stock (RSUs) so that you will own a piece of our company. #LI-Hybrid WHAT WE OFFER Braze benefits vary by location, and we encourage you to review our specific benefits offerings for each country here. More details on benefits plans will be provided if you receive an offer of employment. From offering comprehensive benefits to fostering hybrid ways of working, we've got you covered so you can prioritize work-life harmony. Braze offers benefits such as: • Competitive compensation that may include equity • Retirement and Employee Stock Purchase Plans • Flexible paid time off • Comprehensive benefit plans covering medical, dental, vision, life, and disability • Family services that include fertility benefits and equal paid parental leave • Professional development supported by formal career pathing, learning platforms, and a yearly learning stipend • A curated in-office employee experience, designed to foster community, team connections, and innovation • Opportunities to give back to your community, including an annual company-wide Volunteer Week and donation matching • Employee Resource Groups that provide supportive communities within Braze • Collaborative, transparent, and fun culture recognized as a Great Place to Work®