Account Director, Experiential Marketing & Brand Integration

Sunshine Sachs Morgan & Lylis

$90K — $110K *
Business Services
8 - 10 years of experience
Job Overview by Ladders

Qualifications

  • 8-10+ years of agency experience in experiential marketing and event production.
  • Proven track record in managing multi-client festival footprints and large-scale activations.
  • Strong financial acumen with experience managing budgets over $500k.
  • Exceptional leadership skills for managing internal account teams and collaboration.
  • Established network of production companies, vendors, and brand contacts. Specialization in sponsorship sales is a plus.
  • Commitment to personal growth and mentoring others within the organization.

Responsibilities

  • Architect creative experiential concepts and event strategies for various clients.
  • Collaborate on visual storytelling and experiential presentations for pitches.
  • Integrate earned-media hooks into all physical and experiential designs.
  • Lead logistics and staff management for major events.
  • Oversee vendor logistics and venue operations during on-site execution.
  • Negotiate and manage relationships with production houses and other vendors.
  • Develop and maintain a centralized vendor database to enhance operational efficiency.

Benefits

  • Comprehensive medical, dental, and vision insurance plans.
  • 401(k) with employer matching contributions.
  • Annual merit-based bonuses and paid time off (PTO).
  • Flexible work schedule and ability to work from anywhere.
  • Summer Fridays and dedicated wellness days for employee health.
  • 4-week sabbatical or trip for certain anniversaries with the company.
  • Mentorship programs and extensive training opportunities available.
  • Networking events and community volunteering initiatives throughout the year.
Full Job Description
Sunshine Sachs Morgan & Lylis is seeking a strategic and experienced Experiential Marketing leader to join our brand integration team. This role is pivotal in developing creative event and activation concepts for our diverse range of clients, and pitching, managing and executing these ideas through to flawless on-site execution.

You will act as the primary architect for our experiential marketing strategy, driving sponsorship activations, strategic brand partnerships and brand collaborations, managing large-scale event logistics, and overseeing our vendor ecosystem. The ideal candidate thrives in a collaborative agency environment, partnering closely with PR, Talent, and Brand Studio teams to deliver high-impact, immersive activations.

The Role:

Creative Strategy & Big-Idea Activation
  • Concept Development: Architect high-impact experiential concepts, sponsorship activations, and event strategies for both new business pitches and existing clients.
  • Strategic Collaboration: collaborate with team members on visual storytelling, spatial design, and experiential deck builds to ensure pitch-ready concepts.
  • Integration: Collaborate with PR and Talent teams to build earned-media hooks, "talkability," and organic photo moments into all physical and experiential designs, ensuring talent-friendly interactions.
  • Operational Excellence: Deliver fully vetted concepts complete with accurate pricing and timelines, enabling rapid movement from concept to execution.

Event Operations & Management
  • End-to-End Execution: Lead logistics, on-site execution, and staffing for major tentpole events, including film festivals, award season activations, and high-profile client summits.
  • Logistical Oversight: Act as the primary operational engine on the ground-managing run of show, vendor logistics, venue operations, and guest flow.

Vendor Ecosystem & Procurement
  • Strategic Sourcing: Vet, negotiate, and manage relationships with a broad network of production houses, fabricators, venues, catering services, and local fixers.
  • Agency Resource Development: Further build and maintain a centralized, agency-wide preferred vendor database, including master service agreements and negotiated rates, to streamline operational efficiency across all teams.


Who You Are:

  • Experience: 8-10+ years of agency-side experience in experiential marketing, event production, and account leadership.
  • Proven Track Record: Demonstrated success in managing multi-client festival footprints, large-scale consumer activations and high level private events.
  • Financial & Technical Acumen: Proven ability to manage budgets of $500k+, negotiate complex vendor contracts, and develop sophisticated spatial and activation strategies.
  • Leadership & Coordination: Exceptional ability to manage internal account teams, foster seamless cross-departmental and client collaboration.
  • Network: A strong existing network of production companies and trusted event related vendors as well as brand contacts.
    • BONUS: Experience in sponsorship sales, strategic partnerships and co-marketing integrations is highly preferred.
  • Curiosity: A strong desire to learn and grow with the company and the brand integration team. Ability to lead and teach others through your unique expertise, while being open to and excited about learning other aspects of our business.


$90,000 - $110,000 a year

Benefits x Perks

We go well beyond the benefits that you're looking for like medical, dental, and vision plans, 401(k) with matching, annual merit-based bonuses, PTO, fertility, FSA for medical, childcare, and commuter expenses. Eligible employees at Sunshine Sachs Morgan & Lylis may access these benefits, along with many additional perks including, a flexible work schedule, Work from Anywhere program, Summer Fridays, Wellness Days, and a 4-week sabbatical or trip to celebrate select anniversaries. We love to socialize so, we have collaborative workspaces, some offices even have rooftops, celebrations, networking opportunities, and community volunteering. We frequently mark opportunities to listen, learn and act throughout the year (Juneteenth, Election Day, International Women's Day, etc.).

There's more!

From day one, employees are carefully matched with a mentor to guide them on their path to success. Training and mentoring are a big deal here and since we are into promoting from within, we make sure to provide more than enough tools for you to learn and grow. We are proud to offer training throughout the year on topics for professional growth as well as personal growth. We have also developed a series of teaching workshops that are structured for each level of the company. Sunshiners also take love to take advantage of the monthly Meet the Industry series where industry thought leaders provide valuable insider info on how to work with them and their colleagues.

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