Viamedia is the largest independent cable TV ad management company for local, regional and national advertising, programmatic and ad tech solutions in the United States. The company currently has more than 12,000 active and prospective advertisers nationwide. With headquarters in New York City and Lexington, Kentucky, Viamedia sells advertising on behalf of U.S. cable and telecommunications service providers, utility companies and municipalities. The company manages the sales, operational and technical back room functions for 60 MVPDs (aka cable companies) across 71 DMAs in over 30 states, delivering ads into nearly one million spots daily. Viamedia has more than 350 employees nationwide. Viamedia also owns Placemedia, a fully automated programmatic planning and buying solution for linear television.