RAPP is a global marketing agency that specializes in data-driven customer engagement. The company was founded in 1965 and has grown to become one of the largest marketing agencies in the world. RAPP offers a wide range of services, including customer relationship management, digital marketing, and creative services. The company works with clients in a variety of industries, including healthcare, financial services, and retail. RAPP is committed to using data and technology to create personalized experiences for its clients' customers.