Nu Skin Enterprises, Inc. is an American multilevel marketing company that develops and sells personal care products and dietary supplements under its Nu Skin and Pharmanex brands. Nu Skin was founded in 1984 in Provo, Utah. The company originated in the United States and began its first foreign operation in Canada in 1990. The company markets its products in 54 markets through a network of approximately 1.2 million independent distributors. Nu Skin operates in the personal care and dietary supplements markets. The company's personal care products include anti-aging creams, moisturizers, and hair care products. The company's dietary supplements include vitamins, minerals, and herbal products. Nu Skin has been the subject of controversy over its multilevel marketing practices and claims made about its products.