The Container Store Group, Inc. is an American specialty retail chain company that operates The Container Store, which specializes in storage and organization solutions. On July 1, 1978, The Container Store opened its doors in a small, 1,600-square-foot (150 m2) retail space in Dallas. Kip Tindell (Chairman and CEO), Garrett Boone (Chairman Emeritus), and architect John Mullen opened a retail store offering a mix of products devoted to helping people simplify their lives. In doing so, they originated a new category of retailing (storage and organization). Initial cash capital was provided by Garrett, his father, and John Mullen, who were founding directors, officers and shareholders of the company. In 1999, the company bought one of its main suppliers, Elfa International, a Swedish corporation that specialized in shelving and storage units. Company president Melissa Reiff has credited the companys devotion to recruiting and retaining a highly qualified workforce as one of the keys to its success. The company has made Fortunes list of "100 Best Companies to Work For" in each of the past 17 years, through 2016.