Aha! is a software company that provides a cloud-based product roadmap software for product managers and their teams. The company was founded in 2013 by Brian de Haaff and Dr. Chris Waters. Aha! is used by more than 5,000 companies worldwide, including LinkedIn, IBM, and Coca-Cola. The company has been recognized as one of the fastest-growing private software companies in the U.S. by Inc. magazine and Deloitte.