Senior Director, Product Marketing Jobs

Explore Senior Director, Product Marketing opportunities for experienced marketing leaders ready to shape product strategy, strengthen market positioning, and guide high-impact go-to-market execution. Ladders features vetted professional jobs paying $100,000 or more, including senior roles at companies seeking leaders who can connect customer insight, product value, and business growth.

What Does a Senior Director of Product Marketing Do?

Senior Directors of Product Marketing lead the strategy and teams responsible for bringing products to market. They translate customer needs and competitive intelligence into clear positioning, messaging, launch plans, and sales enablement. Working closely with product, sales, demand generation, and executive leaders, they help align product roadmaps with market opportunities and company goals.

Common Responsibilities

  • Set product marketing strategy, positioning, and messaging across product lines.
  • Lead market research, customer segmentation, and competitive analysis.
  • Develop go-to-market plans and oversee product launches and lifecycle programs.
  • Equip sales and customer-facing teams with compelling narratives and resources.
  • Build, mentor, and scale product marketing teams.
  • Measure marketing and launch performance, then use insights to improve results.

Qualifications Employers Often Seek

Employers commonly look for substantial product marketing experience, a record of leading successful launches, and demonstrated people-management skills. Strong candidates combine strategic thinking with clear communication, analytical ability, customer empathy, and the confidence to influence stakeholders across an organization. Experience in a specific industry, business model, or product category may also be preferred.

Find Senior Product Marketing Leadership Roles

Whether you specialize in enterprise software, consumer products, healthcare, or another market, Ladders can help you discover vetted senior opportunities with compensation of $100,000 or more. Browse Senior Director, Product Marketing jobs to find roles that match your leadership experience, industry knowledge, and career goals.

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$160K - $180K *

Lead a high-performing team of Solutions Architects to drive strategic market expansion and enhance presales execution. Collaborate across functions to ensure alignment and deliver impactful solutions...

United StatesRemote

Today

  •   5 - 7 years exp.  •   Education, Government & Non-Profit

$160K - $220K *

Transform partnerships in fintech and emerging payments by managing PSP and Wallet relationships, driving growth initiatives, and leveraging market insights to enhance product offerings and strategic...

San Francisco, CARemote

2 days ago

  •   5 - 7 years exp.  •   Finance & Insurance

$110K - $130K *

Join a team that's driving impactful marketing operations for events. You'll manage end-to-end processes, collaborate with cross-functional teams, and optimize campaigns to enhance engagement and perf...

United StatesRemote

3 weeks ago

  •   5 - 7 years exp.  •   Finance & Insurance

$110K - $120K *

Champion a full portfolio of technical recruiting, mentoring junior team members while managing complex, cleared requisitions. Drive process improvements and foster diverse candidate slates, ensuring...

Mclean, VARemote

Yesterday

  •   Less than 5 years exp.  •   Enterprise Technology

$85K - $100K *

Lead the execution and optimization of programmatic campaigns, fostering client relationships and mentoring team members to achieve strategic goals and enhance performance in a collaborative environme...

United StatesRemote

2 weeks ago

  •   Less than 5 years exp.  •   Media

$188K - $245K *

Advance our longitudinal patient record by leading product strategy, ensuring data integrity, and enhancing clinical utility. Collaborate with cross-functional teams to deliver a unified view of patie...

United StatesRemote

Today

  •   8 - 10 years exp.  •   Healthcare

$119K - $222K *

Shape the future of channel sales by driving reseller and distributor partnerships across the Americas, enhancing legal sales execution, and achieving ambitious targets through strategic collaboration...

RemoteRemote

1 week ago

  •   5 - 7 years exp.  •   Media

$140K - $180K *

Elevate customer insights by translating data into actionable product capabilities. Collaborate with cross-functional teams to prioritize initiatives, enhance marketing performance, and leverage AI fo...

United StatesRemote

1 week ago

  •   Less than 5 years exp.  •   Real Estate & Construction

$122K - $150K *

Drive successful implementation and migration projects, coordinating across teams to transition complex flight planning systems from legacy to modern infrastructure while ensuring seamless execution a...

Austin, TXRemote

2 weeks ago

  •   5 - 7 years exp.  •   Transportation

$105K - $150K *

Champion integrated marketing campaigns that drive pipeline growth in the Business & Government sector. Collaborate across teams to execute strategies, optimize performance, and leverage AI for innova...

United StatesRemote

1 week ago

  •   8 - 10 years exp.  •   Education, Government & Non-Profit

$110K - $130K *

Unlock potential by leading storeroom solutions projects, enhancing service quality, and driving strategic initiatives across multiple customer engagements in manufacturing environments...

RemoteRemote

3 weeks ago

  •   8 - 10 years exp.  •   Manufacturing & Automotive

$237K - $296K *

Join a team that's driving innovation in oncology by leading clinical development and medical affairs. Collaborate across functions to advance pivotal programs and ensure operational excellence in a f...

United StatesRemote

2 weeks ago

  •   5 - 7 years exp.  •   Pharmaceuticals & Biotech

$120K - $145K *

Accelerate growth by managing strategic accounts, fostering executive relationships, and driving revenue through innovative cybersecurity solutions. Lead complex sales cycles and identify new business...

Dallas, TXRemote

Reposted 2 weeks ago

  •   8 - 10 years exp.  •   Information Technology

$165K - $175K *

Unlock potential by leading enterprise data engineering initiatives, driving platform modernization, and enhancing operational excellence. Collaborate with cross-functional teams to deliver scalable...

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Reposted 1 week ago

  •   11 - 15 years exp.  •   Healthcare

$172K - $260K *

Inspire innovation by leading product strategy and execution for transformative solutions in the public sector, ensuring alignment with mission needs and compliance standards to drive impactful change...

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Reposted 2 weeks ago

  •   5 - 7 years exp.  •   Enterprise Technology

$160K - $180K *

Transform the user experience by leading innovative product strategies for a tech-driven learning platform. Drive AI initiatives, collaborate with cross-functional teams, and mentor product managers t...

United StatesRemote

Reposted 1 week ago

  •   5 - 7 years exp.  •   Education, Government & Non-Profit

$166K - $192K *

Elevate user experience by leading end-to-end product design, driving stakeholder alignment, and optimizing complex workflows. Utilize your expertise to deliver impactful, user-centered solutions in a...

United StatesRemote

2 weeks ago

  •   8 - 10 years exp.  •   Hospitality & Recreation

$100K - $130K *

Lead the charge in driving sales and managing key accounts for fiber infrastructure services. Develop strong customer relationships, strategize solutions, and achieve revenue growth through consultati...

Massachusetts, USRemote

3 weeks ago

  •   5 - 7 years exp.  •   Information Technology

$100K - $130K *

Unlock potential by driving sales and managing relationships in the fiber infrastructure sector. Collaborate with teams to achieve revenue goals while navigating complex deals and ensuring customer sa...

Pennsylvania, USRemote

3 weeks ago

  •   5 - 7 years exp.  •   Information Technology

$100K - $130K *

Champion customer relationships and drive sales of Fiber, Transport, IP, SD-WAN, and Security services. Achieve revenue growth through strategic account management and prospecting in a dynamic, consul...

Massachusetts, USRemote

3 weeks ago

  •   5 - 7 years exp.  •   Information Technology

$100K - $130K *

Unlock growth by managing key accounts and driving sales of fiber infrastructure services. Collaborate with teams to develop strategies, maintain customer relationships, and achieve revenue targets in...

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3 weeks ago

  •   5 - 7 years exp.  •   Information Technology

$160K - $185K *

Shape the future of data engineering by leading the architecture and evolution of a robust enterprise data platform, ensuring reliability and integration across analytics, reporting, and AI capabiliti...

United StatesRemote

3 weeks ago

  •   11 - 15 years exp.  •   Retail & Consumer Goods

$100K - $130K *

Engage with key accounts to drive sales of Fiber, Transport, IP, and Security services. Leverage your expertise to build relationships, manage complex deals, and achieve revenue targets in a dynamic...

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Reposted 3 weeks ago

  •   5 - 7 years exp.  •   Information Technology

$340K - $380K *

Join a dynamic team to drive enterprise growth in aerospace and energy sectors. Leverage your expertise to build strategic relationships, close high-value deals, and shape innovative engineering solut...

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2 weeks ago

  •   8 - 10 years exp.  •   Enterprise Technology

$132K - $207K *

Engage with North American lenders to drive impactful solutions in consumer lending. Collaborate on client opportunities, articulate value, and lead strategic initiatives to enhance FICO Scores adopti...

United StatesRemote

2 weeks ago

  •   8 - 10 years exp.  •   Enterprise Technology

Frequently Asked Questions (FAQ)

  • What does a Senior Director of Product Marketing do?question toggle

    A Senior Director of Product Marketing leads product positioning, messaging, market insights, go-to-market strategy, launches, and sales enablement. The role typically includes managing a team and partnering with product, sales, and executive leadership.

  • What qualifications are common for Senior Director, Product Marketing jobs?question toggle

    Employers often seek extensive product marketing experience, a track record of successful launches, strong strategic and analytical skills, cross-functional influence, and experience hiring or managing teams. Requirements vary by company and industry.

  • How much do Senior Director, Product Marketing jobs pay?question toggle

    Compensation varies based on factors such as company, location, industry, and scope of responsibility. Ladders focuses on vetted professional jobs paying $100,000 or more; review each listing for its specific compensation details.

  • Where can I find Senior Director, Product Marketing jobs?question toggle

    You can browse Senior Director, Product Marketing listings on Ladders, which features vetted professional opportunities with compensation of $100,000 or more.