Senior Director, Product Marketing Jobs

Explore Senior Director, Product Marketing opportunities for experienced marketing leaders ready to shape product strategy, strengthen market positioning, and guide high-impact go-to-market execution. Ladders features vetted professional jobs paying $100,000 or more, including senior roles at companies seeking leaders who can connect customer insight, product value, and business growth.

What Does a Senior Director of Product Marketing Do?

Senior Directors of Product Marketing lead the strategy and teams responsible for bringing products to market. They translate customer needs and competitive intelligence into clear positioning, messaging, launch plans, and sales enablement. Working closely with product, sales, demand generation, and executive leaders, they help align product roadmaps with market opportunities and company goals.

Common Responsibilities

  • Set product marketing strategy, positioning, and messaging across product lines.
  • Lead market research, customer segmentation, and competitive analysis.
  • Develop go-to-market plans and oversee product launches and lifecycle programs.
  • Equip sales and customer-facing teams with compelling narratives and resources.
  • Build, mentor, and scale product marketing teams.
  • Measure marketing and launch performance, then use insights to improve results.

Qualifications Employers Often Seek

Employers commonly look for substantial product marketing experience, a record of leading successful launches, and demonstrated people-management skills. Strong candidates combine strategic thinking with clear communication, analytical ability, customer empathy, and the confidence to influence stakeholders across an organization. Experience in a specific industry, business model, or product category may also be preferred.

Find Senior Product Marketing Leadership Roles

Whether you specialize in enterprise software, consumer products, healthcare, or another market, Ladders can help you discover vetted senior opportunities with compensation of $100,000 or more. Browse Senior Director, Product Marketing jobs to find roles that match your leadership experience, industry knowledge, and career goals.

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$100K - $120K *

Drive financial excellence by integrating and analyzing revenue and expense forecasts, ensuring alignment across functions. Collaborate with FP&A teams to deliver actionable insights and support strat...

United StatesRemote

3 weeks ago

  •   5 - 7 years exp.  •   Healthcare

$150K - $180K *

Champion a global partner marketing strategy that drives measurable revenue through collaboration with partners, sales, and marketing teams. Lead a distributed team to create impactful go-to-market pr...

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3 weeks ago

  •   5 - 7 years exp.  •   Information Technology

$126K - $198K *

Join us to partner with Sales leadership, driving strategic initiatives and optimizing GTM execution. Leverage data insights to enhance business performance and streamline operations for scalable grow...

San Francisco, CARemote

2 weeks ago

  •   Less than 5 years exp.  •   Information Technology

$100K - $150K *

Empower members to fully engage with our product through strategic post-sale launches, driving adoption and enhancing user experience. Collaborate with cross-functional teams to ensure successful impl...

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3 weeks ago

  •   5 - 7 years exp.  •   Information Technology

$185K - $225K *

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Redwood City, CARemote

2 weeks ago

  •   8 - 10 years exp.  •   Energy & Utilities

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Reposted 3 days ago

  •   8 - 10 years exp.  •   Consumer Technology

$155K - $175K *

Engage and expand channel partnerships to drive revenue growth. Lead strategic initiatives, manage partner programs, and collaborate across teams to achieve business objectives in a fast-paced environ...

United StatesRemote

5 days ago

  •   Less than 5 years exp.  •   Information Technology

$125K - $150K *

Lead strategic initiatives by coordinating cross-functional teams to drive major partner launches and product developments, ensuring alignment with executive priorities and measurable outcomes for com...

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Yesterday

  •   8 - 10 years exp.  •   Finance & Insurance

$100K - $120K *

Transform the recruitment landscape by owning full-cycle hiring for GTM and R&D teams. Engage with stakeholders, shape strategies, and drive hiring velocity while ensuring a positive candidate experie...

CanadaRemote

2 weeks ago

  •   5 - 7 years exp.  •   Enterprise Technology

$125K - $150K *

Drive your career forward by leading client engagement and market development in Knowledge & Research Services. Build relationships, shape client needs, and oversee impactful programs while collaborat...

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1 week ago

  •   5 - 7 years exp.  •   Finance & Insurance

$123K - $186K *

Transform the way ISV partners innovate by crafting compelling demos and strategic narratives that leverage our platform. Drive adoption and growth through technical expertise and problem-solving apti...

San Francisco, CARemote

Reposted 2 weeks ago

  •   Less than 5 years exp.  •   Enterprise Technology

$202K - $253K *

Join a team that's driving partner sales excellence in North America. Lead strategic initiatives with Databricks to enhance co-selling efforts, boost pipeline growth, and collaborate across functions...

California, USRemote

1 week ago

  •   8 - 10 years exp.  •   Information Technology

$95K - $115K *

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Reposted 2 weeks ago

  •   Less than 5 years exp.  •   Enterprise Technology

$126K - $171K *

Lead the charge in delivering innovative project management solutions for large law firms. Drive implementations, manage resources, and ensure client satisfaction while navigating complex challenges a...

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2 weeks ago

  •   5 - 7 years exp.  •   Legal & Accounting

$147K - $220K *

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Reposted 3 days ago

  •   Less than 5 years exp.  •   Healthcare

$147K - $220K *

Drive the success of clinical study projects by managing timelines, budgets, and quality standards. Collaborate with teams and clients to ensure project objectives are met while fostering a culture of...

United StatesRemote

3 weeks ago

  •   Less than 5 years exp.  •   Healthcare

$140K - $160K *

Drive impactful product marketing initiatives by owning positioning, go-to-market strategies, and content creation. Collaborate across teams to enhance brand narrative and execute successful product l...

San Francisco, CARemote

1 week ago

  •   Less than 5 years exp.  •   Enterprise Technology

$145K - $200K *

Lead the charge in developing and executing innovative marketing strategies for stroke care solutions, driving demand and visibility across diverse healthcare audiences while collaborating with cross...

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2 weeks ago

  •   8 - 10 years exp.  •   Healthcare

$142K - $234K *

Shape the future of technology risk management by leading initiatives that enhance security, resilience, and innovation. Collaborate with cross-functional teams to embed risk practices and drive scala...

California, USRemote

1 week ago

  •   5 - 7 years exp.  •   Finance & Insurance

$170K - $195K *

Engage in strategic account acquisition for our Legal Technologies sector, focusing on sourcing, qualifying, and closing new enterprise accounts. Drive revenue growth through complex sales cycles whil...

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2 weeks ago

  •   8 - 10 years exp.  •   Legal & Accounting

$125K - $150K *

Drive strategic growth by managing key enterprise accounts, fostering relationships with C-level executives, and leveraging consultative selling to enhance customer partnerships and achieve expansion...

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1 week ago

  •   8 - 10 years exp.  •   Enterprise Technology

$241K - $295K *

Drive drug substance commercial manufacturing excellence by leading technology transfer, operational oversight, and continuous improvement initiatives across multiple CDMO sites, ensuring alignment wi...

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Today

  •   11 - 15 years exp.  •   Pharmaceuticals & Biotech

$145K - $185K *

Lead and inspire engineering teams to deliver high-quality digital products, ensuring alignment with business priorities while fostering a culture of collaboration and continuous improvement in a dyna...

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5 days ago

  •   8 - 10 years exp.  •   Finance & Insurance

$140K - $190K *

Shape the future of customer projects by leading strategic SaaS implementations, ensuring exceptional execution and stakeholder engagement. As a key player, you'll drive project success through proact...

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Reposted 3 weeks ago

  •   5 - 7 years exp.  •   Enterprise Technology

$120K - $140K *

Empower provider accounts post-launch by driving growth through strategic engagement, tailored training, and effective collaboration with internal teams. Cultivate relationships across diverse healthc...

United StatesRemote

2 weeks ago

  •   8 - 10 years exp.  •   Healthcare

Frequently Asked Questions (FAQ)

  • What does a Senior Director of Product Marketing do?question toggle

    A Senior Director of Product Marketing leads product positioning, messaging, market insights, go-to-market strategy, launches, and sales enablement. The role typically includes managing a team and partnering with product, sales, and executive leadership.

  • What qualifications are common for Senior Director, Product Marketing jobs?question toggle

    Employers often seek extensive product marketing experience, a track record of successful launches, strong strategic and analytical skills, cross-functional influence, and experience hiring or managing teams. Requirements vary by company and industry.

  • How much do Senior Director, Product Marketing jobs pay?question toggle

    Compensation varies based on factors such as company, location, industry, and scope of responsibility. Ladders focuses on vetted professional jobs paying $100,000 or more; review each listing for its specific compensation details.

  • Where can I find Senior Director, Product Marketing jobs?question toggle

    You can browse Senior Director, Product Marketing listings on Ladders, which features vetted professional opportunities with compensation of $100,000 or more.