Senior Director, Product Marketing Jobs

Explore Senior Director, Product Marketing opportunities for experienced marketing leaders ready to shape product strategy, strengthen market positioning, and guide high-impact go-to-market execution. Ladders features vetted professional jobs paying $100,000 or more, including senior roles at companies seeking leaders who can connect customer insight, product value, and business growth.

What Does a Senior Director of Product Marketing Do?

Senior Directors of Product Marketing lead the strategy and teams responsible for bringing products to market. They translate customer needs and competitive intelligence into clear positioning, messaging, launch plans, and sales enablement. Working closely with product, sales, demand generation, and executive leaders, they help align product roadmaps with market opportunities and company goals.

Common Responsibilities

  • Set product marketing strategy, positioning, and messaging across product lines.
  • Lead market research, customer segmentation, and competitive analysis.
  • Develop go-to-market plans and oversee product launches and lifecycle programs.
  • Equip sales and customer-facing teams with compelling narratives and resources.
  • Build, mentor, and scale product marketing teams.
  • Measure marketing and launch performance, then use insights to improve results.

Qualifications Employers Often Seek

Employers commonly look for substantial product marketing experience, a record of leading successful launches, and demonstrated people-management skills. Strong candidates combine strategic thinking with clear communication, analytical ability, customer empathy, and the confidence to influence stakeholders across an organization. Experience in a specific industry, business model, or product category may also be preferred.

Find Senior Product Marketing Leadership Roles

Whether you specialize in enterprise software, consumer products, healthcare, or another market, Ladders can help you discover vetted senior opportunities with compensation of $100,000 or more. Browse Senior Director, Product Marketing jobs to find roles that match your leadership experience, industry knowledge, and career goals.

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$204K - $220K *

Lead the charge in building a world-class sales enablement function, driving onboarding, training, and content strategy to enhance seller effectiveness and accelerate new hire productivity across a gl...

United StatesRemote

2 weeks ago

  •   5 - 7 years exp.  •   Enterprise Technology

$144K - $200K *

Transform public safety sales by leading a regional team, enhancing performance, and driving success through effective coaching and recruitment. Collaborate across departments to build a predictable p...

United StatesRemote

1 week ago

  •   Less than 5 years exp.  •   Consumer Technology

$96K - $181K *

Help us redefine commercial lending by leading product strategy and execution. Drive innovation in loan origination and underwriting, enhancing client experiences and operational efficiency through cr...

United StatesRemote

Reposted today

  •   8 - 10 years exp.  •   Finance & Insurance

$110K - $130K *

Pioneer customer success by nurturing strategic relationships, driving product adoption, and ensuring satisfaction. Leverage your expertise to mentor junior team members and shape customer success str...

United StatesRemote

4 weeks ago

  •   5 - 7 years exp.  •   Healthcare

$110K - $130K *

Champion the development of AI-driven products, leading strategic initiatives and execution. Drive product roadmaps, manage budgets, and ensure alignment with business goals while delivering impactful...

United StatesRemote

4 days ago

  •   5 - 7 years exp.  •   Healthcare

$175K - $185K *

Elevate executive and client experiences by designing luxury hospitality programs across a national portfolio, ensuring exceptional service standards and memorable interactions in corporate environmen...

United StatesRemote

Reposted 1 week ago

  •   8 - 10 years exp.  •   Business Services

$110K - $150K *

Transform student engagement by developing impactful marketing campaigns and community initiatives across partner campuses. Drive enrollment and retention through strategic partnerships, innovative ou...

United StatesRemote

1 week ago

  •   Less than 5 years exp.  •   Education, Government & Non-Profit

$200K - $250K *

Advance your career by driving revenue growth and strategic client relationships in a consultative sales role. Leverage your expertise to connect client needs with innovative solutions, ensuring a coo...

New York, NYRemote

4 weeks ago

  •   8 - 10 years exp.  •   Enterprise Technology

$150K - $180K *

Join a dynamic team to lead sales strategy and execution for power conversion solutions. Drive customer relationships, manage complex sales, and collaborate across functions to achieve profitable grow...

Mesa, AZRemote

1 week ago

  •   8 - 10 years exp.  •   Energy & Utilities

$275K - $300K *

Join a dynamic team as you lead AI product deployments, drive customer success, and optimize technical implementations. Collaborate cross-functionally to enhance product offerings and ensure impactful...

Tennessee, USRemote

3 weeks ago

  •   Less than 5 years exp.  •   Consumer Technology

$120K - $145K *

Drive your career with a pivotal role managing technical partnerships, scoping integrations, and ensuring successful collaboration between engineering teams and partners. Shape strategic conversations...

United StatesRemote

3 weeks ago

  •   Less than 5 years exp.  •   Information Technology

$131K - $303K *

Empower leadership by providing strategic advisory and operational support, enhancing decision-making and execution within a dynamic environment, while ensuring alignment with organizational objective...

RemoteRemote

Reposted 4 days ago

  •   11 - 15 years exp.  •   Pharmaceuticals & Biotech

$110K - $227K *

Unlock potential by driving B2B growth through strategic acquisition initiatives. Lead the charge in developing and executing paid marketing strategies to attract and engage small and medium-sized bus...

San Francisco, CARemote

4 days ago

  •   5 - 7 years exp.  •   Consumer Technology

$200K - $250K *

Transform your career by leading cross-functional R&D initiatives that enhance platform security and modernization. Drive impactful engineering decisions while mentoring a team of Staff Engineers to a...

RemoteRemote

Reposted today

  •   8 - 10 years exp.  •   Education, Government & Non-Profit

$95K - $115K *

Drive integrated marketing strategies that enhance brand visibility and demand generation across diverse industries. Collaborate with sales and stakeholders to execute impactful campaigns and events...

United StatesRemote

6 days ago

  •   5 - 7 years exp.  •   Information Technology

$80K - $95K *

Drive impactful B2B marketing campaigns, ensuring brand messaging resonates across press, industry events, and digital channels. Leverage your expertise to enhance visibility and support the sales tea...

New York, NYRemote

Reposted 5 days ago

  •   5 - 7 years exp.  •   Media

$90K - $115K *

Accelerate customer success by fostering relationships, driving engagement, and ensuring satisfaction. Collaborate with teams to enhance service delivery and support clients in achieving their goals t...

Boston, MARemote

1 week ago

  •   Less than 5 years exp.  •   Real Estate & Construction

$125K - $150K *

Lead the charge in transforming public sector consulting by guiding organizations through digital transformation and ERP implementations, while managing high-impact teams and fostering client relation...

United StatesRemote

3 weeks ago

  •   Less than 5 years exp.  •   Enterprise Technology

$150K - $250K *

Champion innovation by optimizing workflows and AI-driven operations to enhance efficiency across diverse business functions. Collaborate closely with teams to build scalable systems that drive real i...

United StatesRemote

4 days ago

  •   5 - 7 years exp.  •   Real Estate & Construction

$260K - $312K *

Elevate your career by leading Corporate FP&A initiatives in a high-growth environment. Drive strategic financial planning, forecasting, and reporting while building a robust financial infrastructure...

United StatesRemote

1 week ago

  •   8 - 10 years exp.  •   Enterprise Technology

$119K - $140K *

Drive strategic outbound sales efforts to secure new enterprise accounts, leveraging your expertise in solution selling and relationship building with C-suite executives to expand market presence and...

United StatesRemote

1 week ago

  •   5 - 7 years exp.  •   Enterprise Technology

$150K - $180K *

Unlock potential by leading client relationships and driving strategic measurement initiatives. Manage a diverse portfolio, ensuring retention and growth while guiding teams to deliver impactful marke...

United StatesRemote

Reposted 4 days ago

  •   8 - 10 years exp.  •   Enterprise Technology

$135K - $160K *

Champion the future of K12 education by leading a dynamic Customer Success team. Drive strategic initiatives, foster executive relationships, and ensure customer satisfaction across the NORAM K12 land...

United StatesRemote

Reposted 6 days ago

  •   Less than 5 years exp.  •   Information Technology

$317K - $475K *

Join a team that's shaping the future of contact center solutions. Lead a global team, engage with enterprise customers, and drive technical strategy while delivering innovative solutions that address...

RemoteRemote

Reposted 2 weeks ago

  •   8 - 10 years exp.  •   Enterprise Technology

$117K - $157K *

Lead the charge in developing and executing a comprehensive content strategy that enhances brand reputation and drives market leadership, while overseeing a team focused on thought leadership, researc...

United StatesRemote

5 days ago

  •   8 - 10 years exp.  •   Information Technology

Frequently Asked Questions (FAQ)

  • What does a Senior Director of Product Marketing do?question toggle

    A Senior Director of Product Marketing leads product positioning, messaging, market insights, go-to-market strategy, launches, and sales enablement. The role typically includes managing a team and partnering with product, sales, and executive leadership.

  • What qualifications are common for Senior Director, Product Marketing jobs?question toggle

    Employers often seek extensive product marketing experience, a track record of successful launches, strong strategic and analytical skills, cross-functional influence, and experience hiring or managing teams. Requirements vary by company and industry.

  • How much do Senior Director, Product Marketing jobs pay?question toggle

    Compensation varies based on factors such as company, location, industry, and scope of responsibility. Ladders focuses on vetted professional jobs paying $100,000 or more; review each listing for its specific compensation details.

  • Where can I find Senior Director, Product Marketing jobs?question toggle

    You can browse Senior Director, Product Marketing listings on Ladders, which features vetted professional opportunities with compensation of $100,000 or more.