Senior Director, Product Marketing Jobs

Explore Senior Director, Product Marketing opportunities for experienced marketing leaders ready to shape product strategy, strengthen market positioning, and guide high-impact go-to-market execution. Ladders features vetted professional jobs paying $100,000 or more, including senior roles at companies seeking leaders who can connect customer insight, product value, and business growth.

What Does a Senior Director of Product Marketing Do?

Senior Directors of Product Marketing lead the strategy and teams responsible for bringing products to market. They translate customer needs and competitive intelligence into clear positioning, messaging, launch plans, and sales enablement. Working closely with product, sales, demand generation, and executive leaders, they help align product roadmaps with market opportunities and company goals.

Common Responsibilities

  • Set product marketing strategy, positioning, and messaging across product lines.
  • Lead market research, customer segmentation, and competitive analysis.
  • Develop go-to-market plans and oversee product launches and lifecycle programs.
  • Equip sales and customer-facing teams with compelling narratives and resources.
  • Build, mentor, and scale product marketing teams.
  • Measure marketing and launch performance, then use insights to improve results.

Qualifications Employers Often Seek

Employers commonly look for substantial product marketing experience, a record of leading successful launches, and demonstrated people-management skills. Strong candidates combine strategic thinking with clear communication, analytical ability, customer empathy, and the confidence to influence stakeholders across an organization. Experience in a specific industry, business model, or product category may also be preferred.

Find Senior Product Marketing Leadership Roles

Whether you specialize in enterprise software, consumer products, healthcare, or another market, Ladders can help you discover vetted senior opportunities with compensation of $100,000 or more. Browse Senior Director, Product Marketing jobs to find roles that match your leadership experience, industry knowledge, and career goals.

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$80K - $95K *

Lead the charge in driving new business growth by managing a full-cycle sales process, from discovery to signature, while leveraging AI tools to enhance outreach and pipeline management...

Austin, TXRemote

4 weeks ago

  •   Less than 5 years exp.  •   Enterprise Technology

$80K - $90K *

Elevate your career by leading high-impact Facebook and Instagram campaigns, focusing on performance optimization and strategic account management for top-tier clients in a dynamic marketing environme...

Vancouver, BCRemote

Reposted 1 week ago

  •   Less than 5 years exp.  •   Enterprise Technology

$80K - $95K *

Lead the marketing strategy for our Entertainment and Commercial team, managing projects from conception to execution. Collaborate with cross-functional teams to create impactful sales materials, supp...

United StatesRemote

2 weeks ago

  •   Less than 5 years exp.  •   Education, Government & Non-Profit

$80K - $100K *

Drive impactful marketing analytics by owning reporting processes and translating business questions into actionable insights. Collaborate with cross-functional teams to enhance decision-making and op...

New York, NYRemote

3 weeks ago

  •   5 - 7 years exp.  •   Enterprise Technology

$115K - $125K *

Elevate client relationships by leading new product expansions and delivering tailored solutions. Collaborate with Client Success Managers to ensure seamless execution and drive commercial excellence...

New York, NYRemote

3 days ago

  •   Less than 5 years exp.  •   Healthcare

$200K - $223K *

Transform sales compensation operations by leading design, administration, and improvement initiatives. Drive accuracy in payroll processing, enhance SOX compliance, and leverage AI tools to optimize...

Seattle, WARemote

3 weeks ago

  •   5 - 7 years exp.  •   Information Technology

$173K - $255K *

Empower global expansion by leading customer operations strategy, managing complex programs, and driving continuous improvement across international markets. Collaborate with cross-functional teams to...

United StatesRemote

3 weeks ago

  •   11 - 15 years exp.  •   Finance & Insurance

$153K - $213K *

Elevate your career by leading global customer operations strategy, driving cross-functional programs, and enhancing service delivery for international markets. Shape the future of customer experience...

CanadaRemote

3 weeks ago

  •   11 - 15 years exp.  •   Finance & Insurance

$115K - $125K *

Join a team that's dedicated to enhancing client relationships and driving customer success. In this role, you'll strategize and implement solutions, ensuring client satisfaction while collaborating w...

United StatesRemote

4 days ago

  •   5 - 7 years exp.  •   Education, Government & Non-Profit

$175K - $210K *

Lead and grow a high-performing sales team, driving enterprise revenue and strategy in a dynamic market. Collaborate with partners and stakeholders to expand business while shaping product direction a...

United StatesRemote

6 days ago

  •   8 - 10 years exp.  •   Information Technology

$150K - $180K *

Transform global partner strategies to drive revenue and market share through innovative go-to-market models, collaborating with key stakeholders to establish impactful partnerships and optimize sales...

United StatesRemote

1 week ago

  •   11 - 15 years exp.  •   Manufacturing & Automotive

$120K - $145K *

Discover new opportunities as you drive enterprise sales in the Tech sector. Leverage your expertise in SaaS and AI to manage complex deals, collaborate cross-functionally, and deliver high-impact sol...

New York, NYRemote

5 days ago

  •   5 - 7 years exp.  •   Enterprise Technology

$96K - $181K *

Help us redefine commercial lending by leading product strategy and execution. Drive innovation in loan origination and underwriting, enhancing client experiences and operational efficiency through cr...

United StatesRemote

Reposted today

  •   8 - 10 years exp.  •   Finance & Insurance

$110K - $130K *

Pioneer customer success by nurturing strategic relationships, driving product adoption, and ensuring satisfaction. Leverage your expertise to mentor junior team members and shape customer success str...

United StatesRemote

4 weeks ago

  •   5 - 7 years exp.  •   Healthcare

$144K - $200K *

Transform public safety sales by leading a regional team, enhancing performance, and driving success through effective coaching and recruitment. Collaborate across departments to build a predictable p...

United StatesRemote

1 week ago

  •   Less than 5 years exp.  •   Consumer Technology

$204K - $220K *

Lead the charge in building a world-class sales enablement function, driving onboarding, training, and content strategy to enhance seller effectiveness and accelerate new hire productivity across a gl...

United StatesRemote

2 weeks ago

  •   5 - 7 years exp.  •   Enterprise Technology

$110K - $130K *

Champion the development of AI-driven products, leading strategic initiatives and execution. Drive product roadmaps, manage budgets, and ensure alignment with business goals while delivering impactful...

United StatesRemote

3 days ago

  •   5 - 7 years exp.  •   Healthcare

$110K - $150K *

Transform student engagement by developing impactful marketing campaigns and community initiatives across partner campuses. Drive enrollment and retention through strategic partnerships, innovative ou...

United StatesRemote

1 week ago

  •   Less than 5 years exp.  •   Education, Government & Non-Profit

$200K - $250K *

Advance your career by driving revenue growth and strategic client relationships in a consultative sales role. Leverage your expertise to connect client needs with innovative solutions, ensuring a coo...

New York, NYRemote

3 weeks ago

  •   8 - 10 years exp.  •   Enterprise Technology

$175K - $185K *

Elevate executive and client experiences by designing luxury hospitality programs across a national portfolio, ensuring exceptional service standards and memorable interactions in corporate environmen...

United StatesRemote

Reposted 1 week ago

  •   8 - 10 years exp.  •   Business Services

$150K - $180K *

Join a dynamic team to lead sales strategy and execution for power conversion solutions. Drive customer relationships, manage complex sales, and collaborate across functions to achieve profitable grow...

Mesa, AZRemote

1 week ago

  •   8 - 10 years exp.  •   Energy & Utilities

$275K - $300K *

Join a dynamic team as you lead AI product deployments, drive customer success, and optimize technical implementations. Collaborate cross-functionally to enhance product offerings and ensure impactful...

Tennessee, USRemote

3 weeks ago

  •   Less than 5 years exp.  •   Consumer Technology

$110K - $227K *

Unlock potential by driving B2B growth through strategic acquisition initiatives. Lead the charge in developing and executing paid marketing strategies to attract and engage small and medium-sized bus...

San Francisco, CARemote

4 days ago

  •   5 - 7 years exp.  •   Consumer Technology

$90K - $115K *

Accelerate customer success by fostering relationships, driving engagement, and ensuring satisfaction. Collaborate with teams to enhance service delivery and support clients in achieving their goals t...

Boston, MARemote

1 week ago

  •   Less than 5 years exp.  •   Real Estate & Construction

$80K - $95K *

Drive impactful B2B marketing campaigns, ensuring brand messaging resonates across press, industry events, and digital channels. Leverage your expertise to enhance visibility and support the sales tea...

New York, NYRemote

Reposted 4 days ago

  •   5 - 7 years exp.  •   Media

Frequently Asked Questions (FAQ)

  • What does a Senior Director of Product Marketing do?question toggle

    A Senior Director of Product Marketing leads product positioning, messaging, market insights, go-to-market strategy, launches, and sales enablement. The role typically includes managing a team and partnering with product, sales, and executive leadership.

  • What qualifications are common for Senior Director, Product Marketing jobs?question toggle

    Employers often seek extensive product marketing experience, a track record of successful launches, strong strategic and analytical skills, cross-functional influence, and experience hiring or managing teams. Requirements vary by company and industry.

  • How much do Senior Director, Product Marketing jobs pay?question toggle

    Compensation varies based on factors such as company, location, industry, and scope of responsibility. Ladders focuses on vetted professional jobs paying $100,000 or more; review each listing for its specific compensation details.

  • Where can I find Senior Director, Product Marketing jobs?question toggle

    You can browse Senior Director, Product Marketing listings on Ladders, which features vetted professional opportunities with compensation of $100,000 or more.