Senior Director, Product Marketing Jobs

Explore Senior Director, Product Marketing opportunities for experienced marketing leaders ready to shape product strategy, strengthen market positioning, and guide high-impact go-to-market execution. Ladders features vetted professional jobs paying $100,000 or more, including senior roles at companies seeking leaders who can connect customer insight, product value, and business growth.

What Does a Senior Director of Product Marketing Do?

Senior Directors of Product Marketing lead the strategy and teams responsible for bringing products to market. They translate customer needs and competitive intelligence into clear positioning, messaging, launch plans, and sales enablement. Working closely with product, sales, demand generation, and executive leaders, they help align product roadmaps with market opportunities and company goals.

Common Responsibilities

  • Set product marketing strategy, positioning, and messaging across product lines.
  • Lead market research, customer segmentation, and competitive analysis.
  • Develop go-to-market plans and oversee product launches and lifecycle programs.
  • Equip sales and customer-facing teams with compelling narratives and resources.
  • Build, mentor, and scale product marketing teams.
  • Measure marketing and launch performance, then use insights to improve results.

Qualifications Employers Often Seek

Employers commonly look for substantial product marketing experience, a record of leading successful launches, and demonstrated people-management skills. Strong candidates combine strategic thinking with clear communication, analytical ability, customer empathy, and the confidence to influence stakeholders across an organization. Experience in a specific industry, business model, or product category may also be preferred.

Find Senior Product Marketing Leadership Roles

Whether you specialize in enterprise software, consumer products, healthcare, or another market, Ladders can help you discover vetted senior opportunities with compensation of $100,000 or more. Browse Senior Director, Product Marketing jobs to find roles that match your leadership experience, industry knowledge, and career goals.

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$125K - $150K *

Join us in empowering enterprise organizations by driving sales of our innovative software platform. Leverage your consultative sales skills to build lasting relationships and help clients enhance the...

United StatesRemote

3 weeks ago

  •   Less than 5 years exp.  •   Enterprise Technology

$154K - $208K *

Shape the future of quality operations by leading teams to enhance product excellence and consumer satisfaction across global markets, driving continuous improvement and strategic initiatives in a dyn...

RemoteRemote

4 weeks ago

  •   8 - 10 years exp.  •   Retail & Consumer Goods

$200K - $280K *

Lead and expand a global alliance with Accenture through strategic executive engagement, governance, and joint business planning to drive revenue growth and enhance customer success on a worldwide sca...

United StatesRemote

Reposted 1 week ago

  •   8 - 10 years exp.  •   Consumer Technology

$150K - $180K *

Play a key role in driving GTM enablement across the revenue organization. Lead strategy and execution for AEs, SEs, SDRs, and Customer Success, ensuring effective sales processes and methodologies to...

Redwood City, CARemote

3 weeks ago

  •   5 - 7 years exp.  •   Enterprise Technology

$75K - $95K *

Help us shape the future of digital advertising by leading a team in delivering programmatic campaign excellence and leveraging data-driven insights to meet client objectives across various channels...

New York, USRemote

Reposted 3 weeks ago

  •   Less than 5 years exp.  •   Information Technology

$110K - $130K *

Drive innovative creative strategies that elevate performance marketing. Lead the development of original concepts and frameworks, leveraging insights and AI to enhance team capabilities and deliver i...

New York, NYRemote

1 week ago

  •   5 - 7 years exp.  •   Enterprise Technology

$100K - $120K *

Pioneer innovative creative strategies that elevate performance marketing. Collaborate across teams to develop impactful video and static ads, leveraging insights and AI to drive results and establish...

Los Angeles, CARemote

1 week ago

  •   5 - 7 years exp.  •   Enterprise Technology

$140K - $160K *

Drive new business growth by leveraging your expertise in partnership sales, integrated marketing, and sponsorships. Collaborate with brands and agencies to create compelling solutions that meet their...

United StatesRemote

2 weeks ago

  •   8 - 10 years exp.  •   Finance & Insurance

$90K - $105K *

Collaborate with clients and teams to manage projects, expectations, and delivery, ensuring high standards and strategic growth in a fast-paced medical affairs environment. Leverage experience to iden...

United StatesRemote

Reposted 2 weeks ago

  •   Less than 5 years exp.  •   Pharmaceuticals & Biotech

$110K - $130K *

Transform user experiences by leading the design and strategy of a cutting-edge predictive marketing platform. Collaborate with cross-functional teams to create intuitive, data-driven interfaces that...

United StatesRemote

3 weeks ago

  •   5 - 7 years exp.  •   Media

$160K - $190K *

Join us in shaping the future of Fair Lending solutions. Drive product strategy, deliver expert analysis, and enhance client outcomes while navigating complex regulatory landscapes. Your expertise wil...

United StatesRemote

5 days ago

  •   8 - 10 years exp.  •   Finance & Insurance

$200K - $205K *

Join a team that's redefining enterprise sales by leading a diverse group of sellers to exceed quotas, drive growth, and implement innovative fraud solutions in a rapidly evolving market...

United StatesRemote

2 weeks ago

  •   8 - 10 years exp.  •   Information Technology

$228K - $285K *

Shape the future of market access by leading strategic account initiatives, fostering key relationships, and driving collaboration across teams to enhance product access and reimbursement in the oncol...

United StatesRemote

1 week ago

  •   11 - 15 years exp.  •   Pharmaceuticals & Biotech

$111K - $139K *

Lead the charge in defining and enhancing financial data search capabilities, collaborating with cross-functional teams to deliver actionable insights and improve user experience across the platform...

CanadaRemote

2 weeks ago

  •   Less than 5 years exp.  •   Consumer Technology

$128K - $160K *

Manage the integration and presentation of financial data within a leading market intelligence platform. Collaborate with cross-functional teams to enhance search and agentic capabilities, ensuring da...

United StatesRemote

Reposted today

  •   Less than 5 years exp.  •   Consumer Technology

$110K - $130K *

Partner with us to transform customer experience operations into a seamless, data-driven journey. Your leadership will unify departments for consistency, enabling effective strategies that enhance cus...

United StatesRemote

Reposted 2 weeks ago

  •   Less than 5 years exp.  •   Legal & Accounting

$135K - $227K *

Lead the strategy and execution of workforce management for customer operations, optimizing staffing and performance through data-driven insights. Collaborate with senior leaders to enhance service le...

United StatesRemote

2 weeks ago

  •   8 - 10 years exp.  •   Real Estate & Construction

$80K - $130K *

Transform user engagement by leading seasonal campaigns and communications, ensuring tailored messaging for diverse audiences. Drive insights through experimentation and collaboration to enhance digit...

United StatesRemote

3 days ago

  •   5 - 7 years exp.  •   Education, Government & Non-Profit

$160K - $180K *

Lead strategic health plan implementations and optimize client solutions. Drive cross-functional collaboration, manage complex projects, and enhance operational workflows to ensure successful launches...

United StatesRemote

5 days ago

  •   Less than 5 years exp.  •   Healthcare

$153K - $231K *

Join a team that's shaping the future of networking and cloud solutions. Leverage your technical expertise to create impactful content and demos, collaborating with sales and product teams to drive cu...

RemoteRemote

Reposted yesterday

  •   8 - 10 years exp.  •   Information Technology

$185K - $210K *

Engage with clients to drive retention and growth strategies, fostering deep relationships and collaboration across teams. Leverage market insights to enhance product offerings and ensure client succe...

United StatesRemote

3 weeks ago

  •   Less than 5 years exp.  •   Healthcare

$125K - $150K *

Shape the future of business operations by defining and deploying strategic solutions. Lead cross-functional teams to enhance efficiency, establish success metrics, and foster an inclusive environment...

Pennsylvania, USRemote

1 week ago

  •   8 - 10 years exp.  •   Hospitality & Recreation

$235K - $265K *

Champion product innovation by leading a dynamic team to define strategy, drive decisions, and ensure successful launches that align with company growth and customer needs in the health technology sec...

United StatesRemote

3 weeks ago

  •   11 - 15 years exp.  •   Healthcare

$138K - $173K *

Join a team that's transforming manufacturing through digital solutions. Lead cross-functional initiatives, drive process improvements, and ensure seamless integration of technology to enhance operati...

RemoteRemote

1 week ago

  •   8 - 10 years exp.  •   Real Estate & Construction

$153K - $213K *

Partner with us to enhance the consumer checkout experience by designing intuitive payment selection options, driving user clarity, and leading cross-functional collaboration to deliver innovative pro...

CanadaRemote

Reposted 1 month ago

  •   5 - 7 years exp.  •   Finance & Insurance

Frequently Asked Questions (FAQ)

  • What does a Senior Director of Product Marketing do?question toggle

    A Senior Director of Product Marketing leads product positioning, messaging, market insights, go-to-market strategy, launches, and sales enablement. The role typically includes managing a team and partnering with product, sales, and executive leadership.

  • What qualifications are common for Senior Director, Product Marketing jobs?question toggle

    Employers often seek extensive product marketing experience, a track record of successful launches, strong strategic and analytical skills, cross-functional influence, and experience hiring or managing teams. Requirements vary by company and industry.

  • How much do Senior Director, Product Marketing jobs pay?question toggle

    Compensation varies based on factors such as company, location, industry, and scope of responsibility. Ladders focuses on vetted professional jobs paying $100,000 or more; review each listing for its specific compensation details.

  • Where can I find Senior Director, Product Marketing jobs?question toggle

    You can browse Senior Director, Product Marketing listings on Ladders, which features vetted professional opportunities with compensation of $100,000 or more.