VP of Sales

CW Group

$125K — $150K *
Real Estate & Construction
5 - 7 years of experience
Job Overview by Ladders

Qualifications

  • Strong leadership and motivational skills.
  • Bachelor's degree in marketing or related field.
  • Minimum of 5 years' experience in new home sales.
  • Proven success in team building and resource management.
  • Excellent written and oral communication skills.
  • Ability to thrive in a fast-paced environment.
  • Proficiency in MS Office tools.

Responsibilities

  • Lead and oversee the Sales department and serve on the Leadership Team.
  • Develop and implement sales operations, vision, and goals.
  • Act as the local market expert for Sales and Marketing efforts.
  • Establish and maintain key partnerships with lenders and brokerages.
  • Determine product revenue strategies for new projects and model park execution.
  • Set and execute annual and quarterly sales and revenue goals with division president.
  • Recruit, train, and motivate sales and marketing staff, evaluating performance against goals.
  • Analyze community traffic and sales reports to inform marketing strategies.
  • Create sales release schedules and pricing strategies.
  • Negotiate contract terms and oversee purchase contracts execution.
  • Monitor contract performance and address buyer concerns as needed.
  • Manage division sales budgets to meet revenue targets.
  • Participate in homeowners associations' boards as required.

Benefits

  • Leadership role with strategic impact on the company's sales organization.
  • Opportunity to build key partnerships in the real estate market.
  • Engagement in diverse responsibilities spanning sales, marketing, and contract negotiation.
  • Collaborative work environment with the division president and leadership team.
  • Professional growth through recruitment and mentoring of sales staff.
Full Job Description
JOB DESCRIPTION SUMMARY

The basic function of the VP of Sales is to lead the company's efforts to build an industry-leading sales organization, develop broker & mortgage relationships, drive sales & margin, provide excellent customer experience.

KEY RESPONSIBILITIES

  • Oversee the work of Sales department staff. Serve on division Leadership Team.
  • Develop and implement all aspects of division sales operations, vision, and goals.
  • Serve as local real estate market expert and chief strategist for all Sales and Marketing efforts.
  • Partner with division president to develop and maintain key partnerships with lenders and brokerages.
  • Lead division efforts to determine product and project revenue for new projects. Develop the strategy for model park execution and amenities.
  • Partner with division president to develop and execute on annual and quarterly goals for sales, closings, and revenue.
  • Recruit, select, train, lead and motivate all sales agents, inside sales representatives and marketing staff. Monitor and appraise performance based on division and individual sales goals.
  • Review community traffic and sales reports. Marketing leadership to determine marketing needs based on traffic patterns, competition, and sales pace.
  • Determine sales release schedule and proposed strategy for pricing and incentives.
  • Oversee the work of sales agents to negotiate terms. Review and execute real estate purchase contracts.
  • Monitor the health and performance of contracts in backlog. Represent the division for all escalated buyer concerns.
  • Develop and manage division Sales budgets to achieve targeted revenue.
  • Serve on the board of directors for community homeowners associations as needed.


PREFERRED QUALIFICATIONS

  • Strong leadership, business management, and motivational skills.
  • Bachelor's degree in marketing or related field.
  • Minimum of 5 years' experience in new home sales.
  • Strong pattern of success with team building, motivation, resource management, negotiation, and conflict resolution.
  • Ability to direct numerous employees and consultants efficiently and effectively.
  • Excellent written and oral communication skills.
  • Ability to thrive in a fast-paced, ever changing work environment.
  • MS Office skills including Word, Excel, and PowerPoint.

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