Vice President, Category Management - Skincare (Luxe Division)Division: L'Oréal Luxe Location: 10 Hudson Yards, New York, NY 10001 Reports To: Luxe Chief Growth OfficerWhat You Will Do:As the Vice President of Category Management for Skincare, you are responsible for creating and deploying the 3-year strategy and frame for the skincare category across all Luxe brands. Leveraging our multi-faceted portfolio, you will also manage our go-to-market execution, driving category transformation and unlocking sustainable growth in partnership with multidisciplinary teams.
By synthesizing deep consumer insights, financial rigor, and high-impact commercial strategies, you will translate multi-brand portfolios into compelling local stories, optimizing yearly activation plans to fuel outstanding market-share gains.
1. Skincare Expert - Master of shopper and consumer competitive landscapes to identify whitespace and opportunities to grow
- Proactively share insights regarding category needs, gaps, opportunities with relevant stakeholders both locally and globally
- Define and track KPIs for success, monitoring market share and category net revenue.
2. Strategize and Frame- Build the long-term and short-term strategic plan towards our retailers for the skincare category
- Drive incremental market share by identifying white-space opportunities within the US skincare category; collaborate with R&I & CMI to ensure upmost relevant claims for US consumers; serve as a key strategic advisor to the BUs and DMIs to co-create and prioritize innovation roadmaps.
- Design and recommend Category Activation plans to leverage category strategies, in collaboration with business unit & CMO leadership
3. Go-To-Market Execution- Collaborate with the CMO team, commercial and marketing teams to adapt global strategies into compelling local retail selling stories, ensuring effective and clear go-to-market plans for growth in fragrance
- Support sales teams to frame category joint-business-plan implementation within Customers organization
- Build relationship of trust with top stakeholders by providing expertise on customer behavior and market trends, and co-design with them activation strategies for the category
4. Category Transformation - Establish and share best practices on sales activation, including assortment optimization and promotional calendars
- Facilitate cross functional collaboration both locally and globally, providing local shopper, market, retailer and distribution insights to anticipate and drive category shifts within fragrance
Who You Are:
- Skincare Authority: Deep expertise and understanding of the category, with strong understanding of prestige and luxury dynamics, from access to ultra-premium
- Experience with data driven decision making
- P&L management is a must
- Prior category vision and growth management success
- Skincare Marketing experience
- Bachelor's degree required
What's In It For You:
- Competitive salary: $172,000 - $250,000 (compensation will depend on relevant skills, experience, and location)
- Profit-sharing and performance bonuses
- Comprehensive health, dental, and vision benefits
- Generous paid time off and holiday schedule
- Employee product discounts across L'Oréal's brand portfolio
- Access to learning & development programs and career mobility within L'Oréal Luxe
