NetImpact Strategies

Visual Communications & Change Adoption Strategist

NetImpact Strategies$100K — $145K *
US-AnywhereRemote in Herndon, VA
Business Services
8 - 10 years of experience
Job Overview by Ladders

Qualifications

  • 8-11 years of strategic communications and multimedia design experience in fast-paced environments.
  • Master's degree in a related field or Bachelor's degree with 10-13 years of experience.
  • Ability to obtain Public Trust and pass FAA suitability checks; must be a US Citizen.
  • Strong understanding of visual hierarchy and effective messaging.
  • Proven skills in translating complex ideas across diverse formats while maintaining intent.
  • Experience in rapidly changing environments with prioritization skills.
  • Strong collaboration and presentation skills for diverse audiences.

Responsibilities

  • Translate communication strategies into creative products across various media formats.
  • Design and produce training materials to facilitate stakeholder adoption.
  • Develop tailored social media content for internal and external audiences.
  • Collaborate with OCM leads to ensure the intent of deliverables is met in design and messaging.
  • Partner with external organizations for co-branded creative efforts aligning with standards.
  • Create and maintain consistent visual standards and templates for branding.
  • Edit and produce engaging short-form video content for multiple stakeholders.

Benefits

  • Comprehensive medical, dental, and vision insurance starting the first of the month after joining.
  • 401(k) plan with immediate vesting in employer contributions.
  • Generous Paid Time Off (PTO) policy and additional wellness leave.
  • Pet insurance for family pets.
  • Tuition reimbursement and opportunities for internal training and industry certifications.
  • Regular team-building activities and community volunteering events.
Full Job Description
Job Description

NetImpact Strategies is seeking a Visual Communications & Change Adoption Strategist with master‑levelexpertisein translating complex discussions, changeobjectives, and communication strategy into clear, actionable, multichannel outputs. The ideal candidate is a seasoned strategist who understands the purpose behind each communication touchpoint - what it must achieve, who it needs to influence, and how narrative structure, messaging clarity, and visual framing shape stakeholder understanding, readiness, and adoption.This personoperateseffectively in real time: attending working sessions, rapidly synthesizing what they hear, and converting it into communication concepts, stakeholder engagement needs, training implications, and structured narratives that support adoption across diverse audiences.Their background reflects years of judgmentbuilding in highchange environments, with the ability to translate messy, technical, or fastmoving information into communication pathways that move people toward clarity, trust, and buyin.

Key Responsibilities

  • Translate OCM strategy, messaging frameworks, and communication plans into finished creative products across print, digital, social, and video formats
  • Design and produce training materials (job aids, slide decks, quick reference guides, e-learning visual assets, video walkthroughs) that support adoption across theNAS
  • Develop internal social media content (Teams, SharePoint, internal newsletters) and external social media content (public-facing platforms, coalition channels) with messaging and tone calibrated to each audience
  • Partner with OCM leads and communication strategists to understand the intent behind each deliverable before producing it, and raise design or messaging concerns when something risks undermining that intent
  • Partnerwith externalorganizations (e.g., Modern SkiesCoalition)to develop shared or co-branded creative assetsthatmaintainalignmentwith FAA/BNATCSstandardsand external objectives
  • Develop andmaintainvisual standards and templates that keepBNATCSmaterials consistent and recognizable across the program, for both internal and external use
  • Edit and produce short-form video content (leadership messages, training walkthroughs, town hall recaps,coalitionor public-facing features) from raw footage or scripted concepts
  • Adapt content for different audiences and channels, external coalition and industry audiences, and public-facing formats
  • Bring creative, out-of-the-box concepts to communication and training challenges, pushing beyond standard federal templates when a fresher approach will drive better adoption or engagement
  • Maintain a working knowledge of accessibility and Section 508 compliance standards for federal materials
  • Manage multiple concurrent design requests against program deadlines, often with quick turnaround windows tied to workshop cycles or leadership communications
  • Present design concepts and rationale to program stakeholders, including non-design audiences, in a way that connects creative choices back to adoption goals

Qualifications

Required Qualifications

  • 8 611 years ofdemonstratedstrategic communications and multimedia design experience translating complex ideas into clear, executive-ready print, digital, training, and video products in fast-paced environments;
  • Master27s degree in Strategic Communications, Communications, Public Relations, Marketing, Journalism, Digital Media, Graphic Design, or similar degree;Bachelor27sdegree with 10 13 years may be substitutedin lieu ofMaster27sdegree;
  • Ability to obtaina PublicTrust and passFAAsuitability, which includes a rigorous financial background check.(US Citizen);
  • Strong understanding of visual hierarchy, messaging clarity, and how design decisions affect audience comprehension and behavior;
  • Demonstrated ability to translate acomplex strategic or communication ideaacross multiple formats (verbal summary, visual narrative, written messaging, training guidance,PowerPoint,shortform video) whilemaintainingconsistency of intent;
  • Experience working in accelerated environments with shifting priorities; able to independentlyanticipatenext steps and adjust quickly without losing strategic intent;
  • Ability to attend working sessions andimmediatelytranslate discussion points into communication concepts, stakeholder engagement needs, training requirements, and visual approaches;
  • Excellent collaboration and presentation skills, including the ability to explain design rationale to technical and non-technical stakeholders alike; and
  • Executiveready communication presence, including ability to navigate questions, negotiate creative direction, and clearly articulate rationale to senior leadership.

Preferred Qualifications

  • Demonstratedproficiencyin industry-standard design and video tools (Adobe Creative Suite: InDesign, Illustrator, Photoshop, PowerPoint; Premiere Pro, After Effects, or equivalent);
  • Strong portfolio showing range across print, digital/social, PowerPoint, and video work, with evidence of strategic thinking behind the design choices, not just technical execution;
  • Prior experience supporting a federal program, ideally within FAA, DoT, or another large federal modernization effort;
  • Familiarity with organizational change management principles (Prosci/Kotter or similar) and how design supports adoption curves;
  • Experience developing training materials or e-learning content;
  • Experience working within a prime/sub-contractor structure;
  • Experience developing content for external coalitions, industry partnerships, or public-facing communication campaigns; and
  • Experience managing brand consistency across internal and external channels simultaneously

#LI-Onsite

Salary MinimumUSD $100,000.00 Salary MaximumUSD $145,000.00

Perks of working at NetImpact Strategies

  • Your health comes first 6 we offer comprehensive medical, dental, & vision insurance that starts the first of the month after you join the team
  • Invest in your future 6 401(k) Plan 6 Immediately vested employer contributions; no matching required
  • Work hard, play hard 6 we offer a generous Paid Time Off (PTO) policy, one (1) additional day of paid wellness leave per calendar year, and observeten (10) federal holidays
  • Pawsitively pawesome 6 Pet Insurance (because our little critters are part of our families, too!)
  • Invest in your education 6 Tuition reimbursement, internal training programs, & company-sponsored industry certifications!
  • Have fun and celebrate and give back 6 Team building activities, community volunteering, quarterly HQ days, wellness events, happy hours, family fun events, and more!

About NetImpact Strategies

NetImpact Strategies provides management and IT consulting services to clients across the federal civilian and Department of Defense sectors. Its management consulting services include strategic PMO consulting, interagency program management support, portfolio management, governance, business process re-engineering, and cloud strategy consulting and IT consulting services include project portfolio management, application rationalization, asset management, acquisition and contract management, enterprise resource planning, customer relationship management, IT service management automation, application development, and interface development. Kavita Kalatur founded NetImpact Strategies in 2009. Its headquarters in Falls Church in Virginia.

NetImpact Strategies Careers

Joining NetImpact Strategies offers a unique opportunity to work with a team of professionals dedicated to driving innovation and excellence in the IT and consulting sectors. NetImpact Strategies is renowned for its commitment to leadership and diversity, fostering an environment where career growth and professional development are prioritized.

Explore Job Opportunities

NetImpact Strategies is actively hiring, with numerous job opportunities designed to suit a variety of skills and experiences. Whether looking for a position in project management, IT, or consulting, NetImpact Strategies offers a dynamic workplace environment where every team member’s contribution is valued.

Internship Programs

For those starting their career journey, internships at NetImpact Strategies provide invaluable industry experience and a chance to develop essential skills in a real-world setting. Interns are an integral part of the team, working alongside seasoned professionals and gaining exposure to innovative projects.

Professional Growth and Benefits

NetImpact Strategies is committed to the professional growth of its employees, offering robust training and development programs that include leadership training and diversity workshops. The company’s benefits package is designed to support not only the professional life but also the personal well-being of its team members.

Cultivating a Culture of Innovation

The culture at NetImpact Strategies is built on a foundation of innovation and teamwork. Employees are encouraged to think creatively and bring new ideas to the table, driving the company forward in its mission to deliver outstanding results for clients.

Networking and Career Advancement

Networking within NetImpact Strategies opens doors to expansive career advancement opportunities. Employees are encouraged to engage with one another, sharing knowledge and collaborating on projects that enhance their professional networks and career trajectories.

Applying for a Position

When applying for a position at NetImpact Strategies, it is important to tailor the resume to highlight relevant experience and skills. The interview process is designed to assess not only professional qualifications but also a candidate's fit within the company’s culture and values.

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