VIP Account Manager (Canada)

bet365

$80K — $95K *
Hospitality & Recreation
Less than 5 years of experience
Job Overview by Ladders

Qualifications

  • In-depth knowledge of the Canadian sports landscape from prior experience in the gambling industry.
  • Excellent spoken and written English; knowing additional languages is a plus.
  • Strong leadership and collaboration skills, with a knack for negotiation.
  • Analytical mindset focused on data interpretation and insights.
  • Proven track record in fostering relationships with sports and casino clients in Canada's gambling sector.
  • Familiarity with industry risks and governance.
  • Understanding of budget monitoring and financial oversight.

Responsibilities

  • Develop and implement innovative VIP programs focused on customer service and retention.
  • Ensure adherence to Responsible Gaming controls and integrate them into team culture.
  • Build and maintain strong relationships with VIP clients in both sports and gaming.
  • Manage and execute promotional strategies tailored for the VIP cohort.
  • Create targeted campaigns to attract and retain high-value customers.
  • Revise and establish clear policies and procedures for the department.
  • Track VIP Program performance metrics and report results to Senior Management.

Benefits

  • Opportunity to lead and shape the VIP strategy in a dynamic industry.
  • Collaborative work environment with a focus on team-driven success.
  • Engagement with a high-profile client base, enhancing professional networking skills.
  • Access to ongoing training and development tailored to industry best practices.
Full Job Description
Job Description

As a VIP Account Manager, you will provide VIP players with exceptional service, utilizing best practices in customer retention and recruitment.

You will join the VIP team and use your in-depth knowledge of Canadian sports to excel in this role.

You will be responsible for retaining players, by delivering strategy that increases our VIP portfolio's numbers, value and longevity.

With responsibility for retention, customer service and regulatory compliance within a selected customer base, your initial focus will be on helping to develop and implement the VIP strategy.

The salary range for this position is $80,000 - $95,000 annually.

Qualifications
  • In-depth knowledge of the Canadian sports landscape through experience in a similar role in the gambling industry.
  • Excellent English communication skills, both written and verbal. Additional languages are advantageous.
  • Strong leader and collaborator with excellent negotiation skills.
  • Highly analytical and data driven mind-set.
  • Experience in building and managing relationships with sports and casino clients in the Canada gambling market.
  • Awareness of the industry and the risks involved.
  • Knowledge of cost visibility and budget monitoring.


Additional Information
  • Helping to develop a VIP program that combines customer service, retention and promotional management for customers across the Canadian market.
  • Ensuring Responsible Gaming controls are understood, implemented, audited and part of the department culture.
  • Helping the VIP Team to cultivate lasting relationships with VIP customers across sports and gaming.
  • Managing and executing internal VIP promotional strategies.
  • Developing campaigns appropriate to the territory, to attract and retain valuable customers.
  • Revising and formulating the department's policies and procedures, ensuring implementation.
  • Tracking and reporting the performance of the VIP Program against agreed targets to Senior Management.

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