Vice President of Sales-Broker Channel

ADP

$150K — $200K *
Business Services
5 - 7 years of experience
Job Overview by Ladders

Qualifications

  • Bachelor's degree required
  • Over 5 years of management experience
  • More than 5 years of business experience (preferably in sales and marketing)
  • Excellent verbal, written communication, and presentation skills
  • Strong accountability and credibility with executive levels

Responsibilities

  • Own and drive the Broker Channel strategy for Major Accounts, including market expansion priorities.
  • Support and develop sales leaders within the MAS Broker team.
  • Achieve broker channel sales goals and enhance participation across divisions.
  • Adapt the broker value proposition to meet evolving market trends and compliance issues.
  • Engage personally with leading national and regional partners.
  • Build and maintain high-level executive relationships for long-term collaborations.
  • Represent ADP at industry events and broker summits to enhance visibility and partnerships.
  • Facilitate coordination efforts between various business units for a unified broker strategy.

Benefits

  • Comprehensive health and wellness programs
  • Ongoing professional development and training opportunities
  • Flexible work arrangements
  • Collaborative team environment
  • Travel opportunities to industry events
Full Job Description
The VP of the Broker Channel for Major Accounts is responsible for owning, scaling, and modernizing MAS broker strategy. This leader will set the vision, operating model, and execution rhythm for how the broker and carrier community partner with ADP. This role will lead a national team of broker channel leaders (4), and works cross functional across sales, business units, implementation, service, product, marketing, and finance to ensure ADP shows up as a coordinated and strategic partner to the broker ecosystem. This role requires both direct and matrix leadership skills and the ability to influence internal external stakeholders. Success will be defined by the ability to accelerate new logos and sales

RESPONSIBILITIES:

Own the end-to-end Broker Channel strategy for MAS, including TAM expansion, coverage models, partner segmentation, and growth priorities.
  • Support, coach, and develop MAS Broker DMs, Field sellers, and Leaders.
  • Drive activity to meet broker channel sales quotas and increasing participation rates within divisions.
  • Evolve the broker value proposition to align with changing market dynamics (benefits, compliance, technology, & globalization)
  • Personally engage with top national and regional firms, COIs, and strategic partners.
  • Deepen executive level relationships that drive long term relationships
  • Represent ADP externally at Broker summits, industry events, and executive forums.


  • Partner closely with SBS, HRO, GES, & 401(k) to ensure One ADP alignment for the broker community.
  • Create and oversee coordination of marketing and learning activities in conjunction with various parties across ADP and in some cases external to the business.
  • Communicate and take relevant action related to market information, competitive intelligence, sales inhibitors, and successes in the field.
  • Promote stakeholder engagement with a focus on activity standards, business metrics, shared goals and field enablement strategies. Seek opportunity to generate visibility to projects and outcomes.
  • Create and drive projects and initiatives to drive growth and competitive advantage.
  • Increase associate productivity by enhancing the usage of our Sales tools.
  • 30-40% travel is required


QUALIFICATIONS REQUIRED:
  • 4 year College Degree
  • 5+ years of management experience
  • 5+ years of Business experience (sales and marketing preferred


PREFERRED QUALIFICATIONS: Preference will be given to candidates who have the following:
  • Excellent verbal, written communication and presentation skills.
  • Highly accountable and has credibility to influence and develop co-dependent relationships at VP Sales and higher levels.
  • Ability to conceptualize, negotiate and sell ideas internally and externally.
  • Ability to translate a strategy to action that correlates to measurable, incremental results.
  • Excels in a flexible, constantly changing environment.

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