Vice President of Sales

Anschutz Entertainment Group (AEG)

$125K — $150K *
Hospitality & Recreation
5 - 7 years of experience
Job Overview by Ladders

Qualifications

  • 5-10+ years in sports, entertainment, venue, or event management
  • Track record in leading revenue-generating operations
  • Experience in ticket sales, sponsorships, or facility management
  • Strong financial acumen and reporting skills
  • Proven ability to build and lead high-performing teams
  • Preferred experience with ownership groups or boards
  • Arena, hockey, minor league sports, or venue management experience strongly preferred

Responsibilities

  • Lead all ticket sales initiatives including season, group, suite, and premium sales
  • Develop and execute sponsorship and advertising strategies
  • Increase non-hockey event bookings and venue utilization
  • Grow corporate partnerships and regional business relationships
  • Support merchandising, concessions, and ancillary revenue growth
  • Recruit, develop, and manage a high-performing staff culture
  • Serve as the public face of the Storm and Viaero Center in the community

Benefits

  • Authority and accountability to shape a high-performing team
  • Opportunity to lead a premier hockey franchise and top entertainment venue
  • Interact closely with both hockey operations and ownership
  • Potential to make lasting community impact as a regional sports leader
  • Engagement with a variety of stakeholders including sponsors, local businesses, and community organizations
Full Job Description
The Tri-City Storm and Viaero Center are looking for an entrepreneurial executive to lead one of the USHL's premier hockey franchises and Central Nebraska's top sports and entertainment venue. This is a rare opportunity to shape both an iconic hockey brand and a regional destination driving revenue, building community, and delivering results.

Reporting directly to ownership, you'll have the authority and accountability to build something meaningful: a high-performing team, a thriving venue, and a franchise that punches above its weight.

Key Responsibilities
Revenue & Business Development

  • Lead all ticket sales initiatives including season, group, suite, and premium sales.
  • Develop and execute sponsorship and advertising strategies.
  • Increase non-hockey event bookings and venue utilization.
  • Grow corporate partnerships and regional business relationships.
  • Support merchandising, concessions, and ancillary revenue growth.

Leadership & Staffing
  • Recruit, develop, and manage a high-performing staff culture.
  • Create accountability systems and departmental reporting structures.
  • Lead weekly management meetings and operational planning.
  • Collaborate closely with hockey operations leadership including the Head Coach and President of Hockey Operations.

Financial Management
  • Develop annual budgets and forecasts.
  • Deliver regular reporting and KPI dashboards to ownership.
  • Monitor profitability, cash flow, staffing costs, and event performance.
  • Identify operational efficiencies and margin improvement opportunities.

Community & Engagement
  • Serve as the public face of the Storm and Viaero Center in the Kearney community.
  • Build relationships with sponsors, schools, civic organizations, local businesses, and regional tourism partners.
  • Help establish the Viaero Center as a true regional destination for sports and entertainment.

Preferred Qualifications
  • 5-10+ years in sports, entertainment, venue, or event management.
  • A track record of leading revenue-generating business operations.
  • Experience in ticket sales, sponsorships, and/or facility management.
  • Strong financial acumen and reporting skills.
  • Proven ability to build and lead high-performing teams.
  • Experience working with ownership groups or boards preferred.
  • Arena, hockey, minor league sports, or venue management experience strongly preferred.


Who You Are

You are entrepreneurial, community-minded, and just as comfortable building strategy as rolling up your

sleeves. You hold yourself and your team accountable, and you thrive in fast-moving environments where

every day looks a little different.

How We Measure Success
  • Attendance and sponsorship revenue growth
  • Increased event utilization and bookings
  • Stronger financial controls and reporting
  • Elevated guest experience and satisfaction
  • Improved staff retention and accountability
  • Growth in community and regional engagement
  • Long-term franchise and venue value creation


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