Caesars Entertainment

Vice President Casino Marketing- Caesars Atlantic City

Hospitality & Recreation
8 - 10 years of experience
Job Overview by Ladders

Qualifications

  • College degree preferred; significant gaming industry and executive experience required
  • Minimum of 10 years in the gaming industry with experience in consumer promotional and casino services
  • Strong communication, supervisory, and organizational skills
  • Ability to manage and motivate a diverse team effectively
  • Expertise in profit and loss statements and budgetary processes
  • Demonstrated integrity in operations of a regulated business
  • Capacity to perform well under pressure and resolve conflicts judiciously

Responsibilities

  • Lead the Player and Customer Development teams to drive department success
  • Design and implement marketing programs to boost profitability and market share
  • Oversee budget planning, revenue tracking, and expense management
  • Establish loyalty programs for premium players
  • Monitor and communicate performance metrics for player development and hosting teams
  • Enhance customer relations through strategic interaction with premium players
  • Ensure compliance with state regulations and company standards

Benefits

  • Access to a vibrant work culture with a focus on integrity and compliance
  • Opportunities for professional development and career growth
  • Involvement in community engagement and support initiatives
  • Collaborative work environment with cross-property marketing efforts
  • Comprehensive training and orientation programs for new hires
Full Job Description
Job Description

This executive leadership role drives the strategic vision and financial performance of Player Development and Customer Development for one of Atlantic City's most highly invested, upscale resort destinations. Partnering closely with Executive Leadership and Marketing, this position is responsible for delivering world-class VIP programs, accelerating profitable growth, and elevating the guest experience across all premium segments. The role blends data-driven strategy with hands-on relationship leadership, ensuring regulatory excellence, exceptional service standards, and sustained loyalty among the property's most valuable players.

Responsibilities

  • Serve as the senior leader for Player Development and Customer Development, accountable for overall department performance, revenue growth, and service excellence.
  • Design and execute premium player marketing strategies that expand market share, increase profitability, and fully comply with all gaming regulations.
  • Own the full financial lifecycle including budget development, annual planning, monthly forecasting, expense management, and incremental revenue tracking.
  • Build innovative VIP loyalty programs that deepen engagement with high-worth and high-potential players.
  • Lead performance management for hosts and development teams through consistent reporting, coaching, and accountability frameworks.
  • Cultivate and sustain elite player relationships through direct engagement, personalized experiences, and high-touch service delivery.
  • Align cross-functional partners across hotel, casino, entertainment, and marketing to achieve shared financial and guest satisfaction objectives.
  • Measure and enhance customer service through structured feedback, data analysis, and direct guest interaction.
  • Analyze operating metrics, cost structures, and forecast data to ensure progress toward strategic and financial goals.
  • Drive repeat visitation and brand loyalty through continuous monitoring of luxury product offerings and service standards.
  • Actively identify, pursue, and convert new VIP acquisition opportunities while maintaining strong existing player relationships.
  • Maintain deep competitive intelligence and adjust strategy based on market conditions and competitor performance.
  • Lead operational transformation by continuously improving policies, procedures, and program ROI.
  • Foster strong collaboration with all operating departments to ensure flawless execution of VIP events and experiences.
  • Demonstrate decisive leadership in conflict resolution, performance management, and cross-departmental problem solving.
  • Lead talent development across the organization including hiring, training, performance assessment, and succession planning.
  • Ensure full compliance with New Jersey gaming regulations, internal policies, and all corporate standards.
  • Serve as a designated Atlantic City Operations leader for cross-property marketing initiatives.
  • Act as a visible champion of ethics, regulatory excellence, and responsible gaming across all programs.
  • Identify compliance risks and proactively implement mitigation strategies.
  • Build and sustain a culture of honesty, accountability, and regulatory integrity where employees feel empowered to speak up.


Qualifications

  • Bachelor's degree preferred.
  • Minimum 10 years of progressive gaming industry leadership experience, including executive oversight of host teams, consumer promotions, casino services, entertainment, and transportation programs.
  • Proven success leading complex operations within large, multi-unit organizations.
  • Previous resort or luxury hotel experience strongly preferred.
    Additional Qualifications
  • Advanced understanding of P&L management, forecasting, and budget controls.
  • Executive-level communication, leadership, and organizational capability.
  • Demonstrated ability to motivate high-performance teams in fast-paced environments.
  • Strong judgment under pressure in regulated, guest-facing operations.
  • Uncompromising commitment to integrity, compliance, and ethical leadership.
    The salary for this position starts at $135,000.00 USD, which is dependent on several factors including relevant experience, geography, business needs and market demand. This role may offer the following benefits: medical, vision, and dental insurance; life insurance; disability insurance; a 401(k)-matching program; among other employee benefits. This role may also be eligible for short-term or long-term incentive compensation, including, but not limited to, cash bonuses. This role includes paid Flexible Time Off and paid company holidays.


About Caesars Entertainment

Little Caesars makes and delivers the food products. They offer products that are available for shopping online. Their customers' inquiries are addressed through phone, email, and online applications.

Caesars Entertainment Careers

Join the vibrant team at Caesars Entertainment, the pinnacle of entertainment and hospitality, where your career journey is as thrilling as the experiences we offer our guests. As a leader in the industry, Caesars Entertainment provides unparalleled job opportunities, fostering a culture of leadership, diversity, and innovation. Work You’ll Do At Caesars Entertainment, you’ll be part of a community that thrives on excellence and the spirit of hospitality. Our commitment to diversity training ensures an inclusive environment where everyone’s contributions are valued. You’ll work alongside a team of professionals dedicated to redefining the future of entertainment and guest services. Explore a variety of employment paths from casino operations to corporate functions, each offering a chance to innovate and lead. Caesars Entertainment is not just a company; it’s a place where you can shape your future and propel your career to new heights. Join Our Market-Leading Team Step into a role within Caesars Entertainment and join a market-leading team that sets the standards in the global entertainment industry. Our professionals enjoy benefits that support both personal and professional growth, including advanced training programs and leadership development opportunities that prepare you for the next steps in your career. Internship Programs Kickstart your career with Caesars Entertainment through our internship programs. Gain invaluable industry insights and hands-on experience in a dynamic environment. Our internships offer a unique blend of learning and working, ideal for cultivating the skills and knowledge necessary for a successful career in the entertainment and hospitality sectors. Innovative Work Drive innovation as part of the Caesars Entertainment team. Our employees are at the forefront of industry trends and technology, creating memorable experiences for our guests and setting benchmarks in the market. Your work will directly contribute to the company’s legacy of exceptional service and pioneering entertainment solutions. Career Development Future-proof your career at Caesars Entertainment with our vast array of development opportunities. From personalized training sessions to networking events, we provide the tools to enhance your skills and expand your professional network. Whether you’re refining your interview techniques or polishing your resume, Caesars is committed to your growth and development. Join Our Team Search open positions that match your skills and interests. We are continuously hiring and looking for passionate, curious, and creative team players who are ready to take on new challenges. Stay Connected Keep up to date with career tips, insider perspectives, and industry-leading insights—all from the people who make Caesars Entertainment a leader in the entertainment industry. Job Alert Emails Customize your subscription to receive job alerts, the latest news, and insider tips tailored to your preferences. Discover the exciting and rewarding career opportunities that await at Caesars Entertainment. Explore the possibilities with Caesars Entertainment, where your career is part of a larger story of success, innovation, and leadership. Join us and create your own path in the world of entertainment and hospitality.
Learn more about Caesars Entertainment
Size
23,000 employees
Market Cap
$8.8 billion
Industry
Net Income
-$1.7 billion
Founded
2009
5 Year Trend
+60.7%
Revenue
$3.4 billion
NASDAQ

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