Hard Rock

UX Researcher

Hard Rock • $80K — $95K *
Consumer Technology
Less than 5 years of experience
Job Overview by Ladders

Qualifications

  • 3-5 years of UX or CX research experience, preferably in digital or gambling sectors.
  • Hands-on experience in qualitative and quantitative research methods.
  • Familiarity with tools like UserTesting, Qualtrics, and Power BI.
  • Strong communication skills for presenting findings to stakeholders.
  • Collaborative mindset in a fast-paced environment.
  • Understanding of research ethics and data privacy.
  • Self-motivated and organized, capable of remote work.

Responsibilities

  • Translate business questions into actionable research plans with the Senior Research Manager.
  • Deliver end-to-end qualitative and quantitative research projects.
  • Organise participant recruitments and conduct usability testing.
  • Track and report key CX metrics, connecting insights with customer experiences.
  • Facilitate workshops to align cross-functional stakeholders on findings.
  • Develop innovative participant recruitment strategies for niche player segments.
  • Stay updated on UX/CX developments in gaming and share best practices with the team.

Benefits

  • Competitive pay and benefits package.
  • Flexible vacation allowance.
  • Hybrid/remote working opportunities.
  • Startup culture supported by a stable, global brand.
Full Job Description
Whats the position?

The Mid-Level UX & CX Researcher sits within Hard Rock Digital growing Research and Insights function and helps the business understand how players experience our digital products. Reporting to the Senior Research Manager and partnering with Product, Design, Marketing and the wider Insights team, this role will deliver defined qualitative and quantitative UX/CX research projects, with strategic guidance from the Senior Research Manager. The role helps the whole research team turning player evidence into clear, actionable insight that informs decisions and improves the player experience.

Key Responsibilities
  • Work closely with the Senior Research Manager to translate business questions into actionable UX/CX research plans that support priorities across Product, Design and Marketing, ensuring projects are appropriately scoped, prioritised, resourced and delivered on time and to a high standard.
  • Work on and deliver qualitative and quantitative research projects end-to-end, from briefing and method selection through scripting, fieldwork, analysis and reporting, with regular check-ins and strategic guidance from the Senior Research Manager. AI-assisted tools will be implemented where relevant while projects will mainly be run inhouse while agency projects might also be considered to meet business and team needs
  • Organise participant recruitments, plan and conduct usability testing, customer journey mapping, experience evaluations, and concept and prototype testing to identify pain points, opportunities and improvements across our websites, apps, features, content and propositions.
  • Track and report key CX measures, including NPS, SUS, satisfaction and ease of use, and contribute to/build/update dashboards and summaries. Connecting these measures and behavioural trends with customer attitudes, segments and experiences to provide joined-up insight.
  • Facilitate in-person and remote research or design workshops with the team lead that help cross-functional stakeholders align on findings and next steps.
  • Develop practical and creative approaches to recruiting participants from hard-to-reach player segments, including VIP players and customers in specific state markets.
  • Stay current with UX/CX developments in gambling, gaming and relevant consumer sectors. Bring competitor and industry best practice into the team, and share useful tools, techniques and learnings across the wider UX and Insights community.


What are we looking for?
  • 3-5 years of experience in a UX or CX research role, ideally within digital products, gambling, gaming or a comparable consumer sector, or demonstrable interest in the gambling sector.
  • Practical experience working on qualitative and quantitative research, online and in person, using methods such as usability testing, journey mapping, concept and prototype testing, and CX measurement, including NPS and CSAT.
  • A hands-on, collaborative and organised researcher, confident using platforms such as UserTesting, Qualtrics, SurveyMonkey, Survicate and Power BI, with the ability to learn new tools quickly and use AI-assisted tools responsibly while maintaining research ethics, data privacy and confidentiality with senior guidance.
  • Comfortable talking through results to key stakeholders
  • A collaborative team member who works effectively in a fast-paced, scaling environment, responds constructively to feedback and cares about inclusive and accessible experiences.
  • An understanding of research ethics, participant consent and data privacy, with the judgement to handle player information responsibly.
  • Self-motivated, disciplined and organised, with the ability to work effectively in a remote environment and communicate confidently with colleagues and vendors through video calls and platforms such as Slack or Microsoft Teams


Whats in it for you?

We offer our employees more than just competitive compensation. Our team benefits include:
  • Competitive pay and benefits
  • Flexible vacation allowance
  • A hybrid / remote working environment
  • Startup culture backed by a secure, global brand

About Hard Rock

Hard Rock is a chain of theme restaurants founded in 1971 by Isaac Tigrett and Peter Morton in London. In 1979, the cafe began covering its walls with rock and roll memorabilia, a tradition which expanded to others in the chain. In 2007, Hard Rock Cafe International (USA), Inc. was sold to the Seminole Tribe of Florida and was headquartered in Orlando, Florida until April 2018 when the corporate offices were relocated to Davie, Florida. As of July 2018, Hard Rock International has venues in 74 countries, including 185 cafes, 25 hotels, and 12 casinos.
Learn more about Hard Rock
Size
23,000 employees
Industry
Founded
1971

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