Position Summary...The Business Development Manager plays a pivotal role in driving business growth for Scintilla Charter-Walmart's first-party customer intelligence and advanced analytics platform.
This role is ideal for a proactive, analytically minded, hunter-oriented professional who excels at building relationships, influencing stakeholders, and identifying new business opportunities in a dynamic retail environment.
The ideal candidate understands how to manage mutual value propositions, risks, and benefits across Walmart and supplier partners. They can inspire confidence, resolve issues through productive dialogue, and align cross-functional teams to deliver measurable business outcomes.
With strong business acumen, attention to detail, and a continuous improvement mindset, this position will translate complex data into actionable insights that elevate the Walmart customer and supplier experience, drive supplier performance, and accelerate omni-channel category growth.
What you'll do...The Business Development Manager plays a pivotal role in driving business growth for Scintilla Charter-Walmart's first-party customer intelligence and advanced analytics platform.
This role is ideal for a proactive, analytically minded, hunter-oriented professional who excels at building relationships, influencing stakeholders, and identifying new business opportunities in a dynamic retail environment.
The ideal candidate understands how to manage mutual value propositions, risks, and benefits across Walmart and supplier partners. They can inspire confidence, resolve issues through productive dialogue, and align cross-functional teams to deliver measurable business outcomes.
With strong business acumen, attention to detail, and a continuous improvement mindset, this position will translate complex data into actionable insights that elevate the Walmart customer and supplier experience, drive supplier performance, and accelerate omni-channel category growth.
Key Responsibilities Sales & Business Development - Lead the end-to-end sales cycle for Scintilla Charter SaaS subscriptions, including prospecting, qualification, value articulation, negotiations, and deal closure.
- Develop and execute strategic sales plans to exceed revenue targets while expanding Scintilla Charter's footprint across the supplier community.
- Leverage platform capabilities and market insights to craft tailored value propositions grounded in measurable ROI.
Supplier Engagement & Stakeholder Influence - Build strong, trust-based relationships with supplier stakeholders and internal partners across Walmart.
- Manage and align mutual value propositions, articulating financial, operational, and strategic impacts with clarity and precision.
- Influence decision-making across cross-functional teams-internally and externally-by fostering alignment, anticipating challenges, and driving action.
- Facilitate solutions-oriented conversations to resolve issues, strengthen partnerships, and ensure value realization across all products.
Insight Generation & Strategic Analytics - Conduct in-depth data analysis-including root-cause assessment, performance diagnostics, and trend evaluation-across categories and channels.
- Translate complex analytics into compelling, executive-ready narratives that inform strategic decisions and drive category and brand growth.
- Apply business metrics, industry trends, regulatory considerations, and market dynamics to guide supplier strategies and influence Scintilla's positioning.
- Identify insights that improve customer experience, enhance supplier performance, and unlock omni-channel growth opportunities.
Cross-Functional Collaboration & Product Alignment - Collaborate closely with Strategy, Analytics, Product, Operations, and Marketing teams to strengthen Scintilla Charter's value proposition and deliver customer-centric outcomes.
- Influence internal teams to enhance product capabilities, address customer needs, and remove obstacles to adoption.
- Support development of strategic partnerships that amplify market presence and accelerate growth.
Performance Tracking, Reporting & Continuous Improvement - Maintain an accurate, detailed sales pipeline and forecast using CRM tools; ensure clarity and precision in all reporting.
- Deliver data-driven business reviews and performance updates to leadership.
- Employ a continuous improvement mindset to identify inefficiencies, propose enhancements, and streamline processes across the sales and customer engagement lifecycle.
- Demonstrate strong attention to detail in all documentation, analysis, communication, and operational execution.
Qualifications Experience - 5+ years of experience in sales, business development, retail, analytics, or technology.
- Strong understanding of:
- Syndicated retailer and market data (Byzzer, Circana, dunnhumby, NIQ, Numerator, SPINS)
- Consumer insights and primary research
- Supply chain, replenishment, and logistics analytics
- eCommerce and omni-channel path-to-purchase analytics
- Retail media targeting and performance analytics
- Walmart or supplier experience strongly preferred.
- Proven track record of prospecting, influencing, and closing complex deals.
Capabilities & Skills - Strong attention to detail, ensuring accuracy in analysis, forecasting, documentation, and communication.
- Exceptional stakeholder management and the ability to build strong, trust-based relationships across diverse teams.
- Advanced analytical capabilities including data analysis, root-cause analysis, and interpretation of business metrics to inform decisions.
- Solid business acumen, with an understanding of industry trends, merchandising operations, and product value propositions.
- Excellent communication and storytelling skills; able to translate technical data into clear, compelling business narratives.
- Hunter mentality with resilience, urgency, and energy.
- Strong organization and prioritization skills; comfortable operating amid ambiguity in a fast-paced environment.
- Proficiency in CRM platforms and Microsoft Office Suite.
Minimum Qualifications...Outlined below are the required minimum qualifications for this position. If none are listed, there are no minimum qualifications.
Option 1: Bachelor's degree in engineering, information technology, business, finance, marketing and sales, healthcare, or related area and 2 years' experience in business development, market development, healthcare, or related area.
Option 2: 4 years' experience in business development, market development, healthcare, or related area.
Preferred Qualifications...Outlined below are the optional preferred qualifications for this position. If none are listed, there are no preferred qualifications.
Master's degree in Business, Finance, Marketing and Sales, Healthcare, or related area., Sales, Supervisory experience
Primary Location...1601 SE 10th St, Bentonville, AR 72716, United States of America
