Becton, Dickinson and Company

US Senior Marketing Manager - Acute Urology, UCC

Becton, Dickinson and Company • $110K — $130K *
Covington, GA 30016In-Person
Healthcare
5 - 7 years of experience
Today
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Job Overview by Ladders

Qualifications

  • Bachelor's degree required
  • 5+ years in marketing or business leadership in medical devices or healthcare
  • Proven success in driving product adoption and revenue growth
  • Ability to influence cross-functional teams
  • Experience in developing customer-centric value propositions
  • Strong strategic and analytical skills
  • Experience with healthcare customers like hospitals and health systems

Responsibilities

  • Develop and implement commercial strategies for revenue growth
  • Support and mentor a team of three marketers
  • Enhance customer experience through effective planning and support
  • Create differentiated value propositions based on customer needs
  • Provide market insights to guide product innovation
  • Oversee execution of annual marketing and strategic plans
  • Manage relationships with key opinion leaders and vendors

Benefits

  • On-site collaboration to foster creativity and innovation
  • Minimum of 4 days in-office presence for most roles
  • Flexibility and work-life balance recognized
  • Opportunities for professional development and growth
  • Engagement in a fast-paced healthcare environment
Full Job Description
About the role:

This is a great opportunity to lead the US Marketing team responsible for one of the fastest growing businesses in BD, the Acute Care Platform in the Urological and Critical Care division. With multiple portfolios including both disposable products and capital equipment, new product launches, and a strong innovation pipeline, this role will require someone who is a strong leader, fast learner, and is agile with a growth mindset.

The US Senior Marketing Manager, is responsible for the strategic direction and financial performance of the $875M+ US business and will lead a team of three Marketers. This leader will be responsible for elevating existing and bringing in new Marketing capabilities to accelerate achievement of growth objectives. They will also drive key strategic initiatives for the US Region, working closely with cross-functional leaders and senior management. The US Senior Marketing Manager reports to and works closely with the Worldwide Marketing Director, Acute Urology.

Responsibilities
  • Develop and implement bold commercial strategies to achieve US Region revenue and profitability growth targets. This will include, but not be limited to launching new products and reinvigorating existing solutions, developing and delivering new services, leveraging new channels and types of promotion, and driving price and portfolio optimization.
  • With three direct reports, supporting their growth and achievement of their business objectives. Partner closely with sales and other functional leaders to remove obstacles and capitalize on opportunities.
  • Constantly improve customer experience through improved demand and supply planning, outstanding customer support, and rapid and effective issue resolution.
  • Drive commercial growth by developing differentiated value propositions that address customers unmet needs through evidence generation and dissemination.
  • Support the Global Marketing team with market insights and customer feedback to guide innovation and new product development.
  • Develop and deliver annual marketing and strategic plans, supervising execution and course correcting when necessary.
  • Develop and handle external relationships with key opinion leaders and vendors as needed to achieve business objectives, being the point of contact for any interactions, including status updates, scope of work management, tracking timelines, ensuring deadline, etc.
  • Adhere to all company policies, procedures and business ethics codes and ensures that they are communicated and implemented within the team.


Minimum Requirements:
  • A bachelor's degree
  • At least 5 years of progressive marketing, product management, commercial, or business leadership experience within the medical device, healthcare, life sciences, or related industry. (this looks good)
  • Demonstrated success driving product adoption and revenue growth through customer-facing marketing programs, sales force support, promotional campaigns, training, and market development activities.
  • Proven ability to influence and lead cross-functional teams across Sales, Marketing, Operations, Finance, and Commercial organizations.
  • Experience developing customer-centric value propositions
  • Strong strategic and analytical skills with experience utilizing market insights, customer feedback, and business data to drive decision-making and business results.
  • Experience supporting annual operating plans, strategic plans, forecasting, and business performance management.
  • Experience working directly with hospitals, health systems, IDNs, GPOs, or other healthcare customers.


Preferred Qualifications:
  • People leadership experience with direct responsibility for coaching, developing, and leading high-performing teams


At BD, we prioritize on-site collaboration because we believe it fosters creativity, innovation, and effective problem-solving, which are essential in the fast-paced healthcare industry. For most roles, we require a minimum of 4 days of in-office presence per week to maintain our culture of excellence and ensure smooth operations, while also recognizing the importance of flexibility and work-life balance. Remote or field-based positions will have different workplace arrangements which will be indicated in the job posting.

Primary Work Location
USA GA - Covington BMD

Additional Locations

Work Shift

About Becton, Dickinson and Company

BD is a global technology company that provides diagnostics and technologies for frontliners. Through their solutions and services, they assist scientists in detecting diseases and advanced researchers' on developing diagnoses and therapeutics. BD was established in 1897 by Farleigh Dickinson and Maxwell Becton in East Rutherford, New Jersey.

Becton, Dickinson and Company Careers

Join the innovative world of Becton, Dickinson and Company (BD), a global medical technology company that is actively seeking driven, dedicated professionals to join our team. At BD, we are committed to advancing the world of health by improving medical discovery, diagnostics, and the delivery of care. This commitment provides the foundation for a workplace where you can engage in meaningful work and where job opportunities abound.

Work You’ll Do

At BD, you will be part of a culture that values diversity, leadership, and innovation. Our team members are empowered to lead and inspire from day one. Join us and contribute to our mission of advancing the world of health through your professional skills and personal passion.

Transform Your Career

BD offers a unique position in the marketplace that combines industry expertise, leadership in medical innovation, and a collaborative culture to help you grow your career. Whether you are looking for an entry-level position or a more senior role, we provide the tools and support for your professional growth through comprehensive training and development programs.

Innovative Work Environment

Our team at BD is composed of more than 65,000 associates across the globe. These dedicated professionals work at the intersection of technology and healthcare, where they drive innovation and ensure that we stay ahead in a rapidly evolving industry. By joining BD, you will work alongside some of the brightest minds in the industry.

Internship and Employment Opportunities

Start your career with BD through our internship programs or dive straight into a full-time position. We offer a range of opportunities that allow you to explore different areas of our business and find a path that aligns with your career goals. Our hiring process is designed to be transparent and engaging, ensuring that all candidates—whether submitting a resume for an internship or a senior position—feel valued and informed.

Benefits and Culture

BD is proud to offer competitive benefits that support the health, well-being, and financial security of our employees and their families. From comprehensive health insurance to employee wellness programs and flexible working arrangements, we prioritize the well-being of our team members. Our inclusive culture encourages networking, continuous learning, and the sharing of ideas in a diverse and welcoming environment.

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Explore the job opportunities at BD and discover how your expertise can help shape the future of healthcare. Search open positions that match your skills and interests. We look for passionate, curious, creative, and solution-driven team players.

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Explore Careers at BD

Whether you're preparing for your first interview or looking to advance into a leadership role, BD offers career paths that foster continuous growth and innovation. Join us in our mission to improve medical outcomes and enhance patient care worldwide.

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At Becton, Dickinson and Company, we are more than just a company; we are a community that is dedicated to making a difference in the lives of people all around the world.
Learn more about Becton, Dickinson and Company
Size
75,000 employees
Market Cap
$72 billion
Industry
Healthcare
Net Income
$1.6 billion
Founded
1897
5 Year Trend
+9.3%
Revenue
$18.2 billion
NASDAQ
BDX
* Ladders Estimates

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