Art Director/Graphic DesignerRole summaryThis role delivers conceptually strong, visually cohesive, and strategically-aligned design across web, interactive and print channels
1) Multichannel marketing communications• Develop and implement visual communication material from concept through production
- Design and support execution of marketing materials, including:
- Web and multimedia content design
- Email campaigns
- Social media assets
- Promotional giveaways
- Internal and external PowerPoint presentations
- Brand-aligned photography and video assets
- Brochures, catalogs, flyers and promotional literature
- Print and digital advertisements
- Retail point-of-purchase displays
- Event materials such as exhibit graphics and signage
2) Web/UI design and user experience- Design visually compelling, responsive, user-friendly layouts for websites and digital interfaces
- Translate wireframes and user flows into polished web/UI designs for desktop and mobile
- Apply visual hierarchy, typography, and color theory to improve clarity and engagement
- Ensure accessibility, usability, and alignment with brand standards and current best practices
- Create and maintain design systems, component libraries, and templates for consistency across experiences
- Partner with developers to ensure accurate implementation and design fidelity
- Iterate based on user feedback, analytics, and usability testing
3) Brand identity and visual strategy (across channels)• Develop and implement visual communication material from concept through production
- Develop and apply consistent visual standards across creative assets to maintain a unified brand identity
- Translate strategic marketing goals into cohesive design approaches that reflect the brand voice and values
- Provide art direction across layout, typography, color usage, imagery, and interaction patterns
- Apply user-centered design processes and best practices to concepts, layouts, storyboards, wireframes, and site navigation
- Confer with internal clients to determine objectives, constraints, and the best approach to the work
4) Cross-functional collaboration and creative execution- Work collaboratively with copywriters, marketing program managers, project managers, developers, and external vendors to deliver high-quality creative on time
- Contribute to brainstorming and concept development sessions to align visual messaging with marketing strategy and goals
5) Quality control and execution- Review deliverables for accuracy, brand consistency, accessibility considerations (where relevant), and production readiness
- Manage multiple projects simultaneously, balancing creative vision with schedule and resource constraints
- Independently manage time, workload, and deadlines to ensure on-time delivery across concurrent workstreams
- Maintain strong attention to detail in both digital and print production processes
• Helps develop processes, documentation and templates to help maximize team efficiency
Qualifications- At least 3-5+ years of experience delivering strong visual design across digital and print mediums (web/UI emphasis)
- Strong portfolio demonstrating high-quality visual execution and responsive web design
- Proficiency in Adobe Creative Suite (esp Photoshop, Illustrator, InDesign, XD), Figma
- Solid understanding of HTML/CSS and front-end constraints/best-practices; able to collaborate effectively with developers
- Strong communication skills and ability to work effectively across cross-functional teams and stakeholders
- Proven ability to independently manage time, workload, and deadlines while juggling multiple projects at once
- Ability to prioritize and manage multiple milestones and projects efficiently
- Professional written and interpersonal skills
- Continued education and research into web design trends and current design strategy and technology
- Photography (capture), photo-editing, retouching
- Motion, video and interactive design
- Localization and multilingual UI considerations
- Experience creating wirefames, prototypes, and site mapping
- Familiarity with WCAG accessibility standards and inclusive design principles
- Experience designing for K-12, higher ed, or corporate learning environments
- Understanding of instructional design or learning science
Talent101 pays referral fees.
