UA Head

Simple Life App

$100K — $150K *
US-AnywhereRemote in United States
Healthcare
5 - 7 years of experience
Job Overview by Ladders

Qualifications

  • 5-7+ years in performance marketing/user acquisition
  • Proven experience in scaling paid acquisition in the US market
  • Direct hands-on experience in telehealth/GLP-1/weight-loss sectors
  • Strong understanding of Customer Acquisition Cost (CAC), Lifetime Value (LTV), and full-funnel performance
  • Expertise with Meta Ads, Google Search & YouTube
  • Experience managing high budgets ($500K+ monthly)
  • Ability to operate effectively at scale with performance efficiency

Responsibilities

  • Own and scale paid user acquisition across core performance channels in the US
  • Lead hands-on execution across Meta Ads, Google Search, and YouTube
  • Manage and scale large paid media budgets while maintaining efficiency
  • Operate confidently in fast-scaling environments
  • Continuously test and iterate on creatives, audience targeting, and bidding strategies
  • Collaborate with product, analytics, and lifecycle teams to improve conversion and retention

Benefits

  • Open-minded teams and an inclusive company culture
  • Remote work flexibility
  • Provision of necessary equipment for productivity
  • 21 days annual leave plus bank holidays
  • Premium SIMPLE subscription
  • Flexible hours focused on results, not office presence
Full Job Description
We're looking for a performance-first growth leader to own and scale paid user acquisition in the US market. This role is for someone who has already scaled paid acquisition in telehealth / GLP-1 / weight-loss products and understands how performance and unit economics behave at scale.

This is not a brand or awareness role. You will have direct ownership of paid growth, budgets, and efficiency.
What You'll Do:
  • Own and scale paid user acquisition across core performance channels in the US;
  • Lead hands-on execution across: Meta Ads (mandatory), Google Search & YouTube (mandatory), CTV / Linear TV (a strong plus);
  • Manage and scale large paid media budgets or rapidly grow spend while maintaining efficiency;
  • Operate confidently in high-volume, fast-scaling environments;
  • Continuously test and iterate creatives, audiences, bidding strategies, and funnel mechanics;
  • Partner closely with product, analytics, and lifecycle teams to improve downstream conversion and retention.
What We're Looking For:
  • 5-7+ years in performance marketing / user acquisition;
  • Proven experience scaling paid acquisition in the US market;
  • Direct, hands-on experience in telehealth / GLP-1 / weight-loss products;
  • Strong understanding of CAC, LTV, payback, and full-funnel performance;
  • Hands-on expertise with: Meta Ads, Google Search & YouTube;
  • Experience in managing high budgets ($500K+ monthly paid media budgets, or
  • 2-5x spend growth within a short timeframe);
  • Comfortable operating at scale and understanding how efficiency shifts with volume.


Perks and Benefits:
  • Open-minded teams, a welcoming and inclusive company culture, plus the opportunity to make a real difference with a game-changing health tech product;
  • A competitive salary package based on your unique expertise, skillset, and impact on the product plus stock options;
  • Remote work opportunity;
  • The equipment whatever you need to be happy and productive;
  • 21 days annual leave, plus bank holidays (those observed where you live);
  • A premium SIMPLE subscription;
  • Flexible hours. We focus on your results, not how long you spend at your desk.

Brand Simple Life Locations United States Remote status Fully Remote Employment type Full-time Department Marketing

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