Job Type
Full-time
Description
TPG is currently looking for an experienced revenue-generating and innovative individual to oversee and manage the Maryland Public Secondary Schools Athletic Association (MPSSAA) corporate sponsorship sales business.
The General Manager will lead corporate sponsorship sales and fulfillment efforts around events organized by the MPSSAA, maintaining and enhancing relationships with both the MPSSAA staff and their corporate partners and creating new opportunities for brands in the region to connect with the high school sports community.
Responsibilities:
- Develop and grow sales by having an effective pipeline and property management plan
- Build creative marketing solutions for potential sponsors that add value and exceed the needs of all parties using traditional, digital and other non-traditional marketing channels to meet client's objectives
- Negotiate, structure and close sponsorship contracts delivering against MPSSAA and company goals
- Develop a strong understanding of key differentiators in the changing market landscape of high school sponsorship sales to create a unique product mix for clients
- Collaborate with corporate sponsors, partnership staff, and appropriate MPSSAA personnel to ensure implementation of corporate sponsorships and contract fulfillment
- Participate in game day events to share and highlight the MPSSAA high school sports experience with existing and potential sponsors
- Conduct yourself in a way that demonstrates a strong commitment to team collaboration and success
- Maintain flexible work hours including events that may occur on weeknights or weekends
Requirements
- Experienced, high-level sales leader with a strong track record of revenue growth at comparable sized partnerships
- Passion for high school athletics
- Ability to analyze a client's traditional, digital and non-traditional marketing needs based on the customer's marketing targets and objectives, and craft an integrated marketing solution(s) to meet those needs
- Advanced negotiating skills, ability to identify and influence key decision-makers
- Familiarity with the local and regional market landscape in and around Maryland
- Experience in developing, promoting, and maintaining strong relationships with corporate sponsors
- Effective communication, organizational, presentation, and listening skills
- Ability to develop and execute strategic plans in order to meet both short- and long-term business objectives
- Minimum seven (7) years of applicable experience
- Bachelor's degree from an accredited four-year college or university
