Microsoft

Technical Senior Product Marketer

Microsoft$106K — $203K *
Consumer Technology
Less than 5 years of experience
Job Overview by Ladders

Qualifications

  • Master's or Bachelor's Degree in relevant field with 3+ or 5+ years of related experience respectively.
  • Experience marketing AI-powered products or productivity/cloud services.
  • Ability to create technical collateral and present to technical audiences.
  • Demonstrated skill in crafting clear, outcome-driven technical product narratives.
  • Experience with competitive analysis and forming product differentiation tactics.
  • Customer-focused mindset with an understanding of real user needs and adoption barriers.
  • Hands-on experience with comprehensive product evaluations and documenting insights.

Responsibilities

  • Own and develop technical product positioning and messaging for Microsoft 365 Copilot.
  • Build expertise by collaborating with engineering to understand product architecture and functionality.
  • Lead validation of product claims for customer-facing assets and documentation.
  • Incorporate customer feedback and market trends into product readiness discussions.
  • Create storytelling frameworks that clarify technical workings and benefits for various audiences.
  • Work with the storytelling team to refine messaging across diverse channels.
  • Conduct product evaluations to gather insights for messaging and positioning strategies.

Benefits

  • Comprehensive health and wellness benefits.
  • Flexible working arrangements and remote work options.
  • Professional development opportunities and ongoing learning support.
  • Employee discounts and perks from Microsoft and partner companies.
Full Job Description
Overview

The M365 Copilot Outbound, AI at Work Evangelism team sits at the intersection of product, marketing, sales, and customer adoption, helping every organization understand how Microsoft 365 Copilot is transforming the way work gets done. We turn real customer scenarios, product innovation, usage insights, and side-by-side evaluations into compelling content and experiences that make AI practical, differentiated, and valuable for every worker - helping customers see why Microsoft 365 Copilot is the best AI for work.

The Microsoft 365 Copilot team is seeking a Technical Senior Product Marketer to drive technical product marketing across our Microsoft 365 Copilot portfolio. In this role, you will develop deep expertise in product truth across user experiences, capabilities, integrations, and platform requirements. You'll translate complex technical concepts into clear, user-centric messaging that connects product capabilities to real business outcomes for both technical and non-technical audiences. You will partner closely with product, engineering, and marketing teams to validate claims, document how things work (and where they don't), and develop proof points and scenarios that make it easy for customers to understand the value of Copilot and why it's different. A core part of this role is conducting and synthesizing product evaluations, including deep exploration of Microsoft 365 Copilot and similar AI solutions, demo and workflow comparisons, scenario-based testing, and documentation of strengths, limitations, and customer implications. This role is ideal for a technical marketer who enjoys getting into the details and can still tell a clear, compelling story.

Responsibilities
  • Own technical product positioning and messaging for the Microsoft 365 Copilot portfolio that's grounded in product truth, customer needs, and competitive reality.
  • Build deep product expertise by partnering with engineering and PM to understand architecture, integrations, dependencies, limitations, functionality, and roadmap direction and translate that into simple, accurate narratives.
  • Lead product-truth validation for customer-facing assets (web, demos, core content) and ensure claims are specific, testable, and aligned to current state.
  • Shape product experiences by bringing customer feedback, market signals, and competitive learnings into readiness and prioritization discussions.
  • Develop technical storytelling frameworks that help audiences understand "how it works" and "why it matters," especially for IT, decision makers, and end users.
  • Partner with the storytelling team to evolve our messaging and assets (e.g., narrative briefs, value propositions, talk tracks, demo story arcs, FAQs, and objection handling) that tell a consistent, differentiated Copilot story across various channels.
  • Lead evaluations by analyzing workflow comparisons, demo replications, feature and capability assessments, strengths/limitations, and observed customer implications into clear guidance for Copilot positioning, messaging, and readiness.
  • Partner with sales and customer-facing teams to learn from real evaluations and deployments and surface adoption blockers, admin concerns, and technical objections and drive improvements in messaging and readiness.


Qualifications

Required/minimum qualifications

  • Master's Degree in in Marketing, Communications, Computer Science, Business, Engineering or related field AND 3+ years experience in business
    • OR Bachelor's Degree in Marketing, Communications, Computer Science, Business, Engineering or related field AND 5+ years experience in product marketing, technical marketing, or technical communications
    • OR equivalent experience


Additional or preferred qualifications
  • Master's Degree in Marketing, Communications, Computer Science, Business, Engineering or related field AND 6+ years experience in business
    • OR Bachelor's Degree in Marketing, Communications, Computer Science, Business, Engineering or related field AND 8+ years experience in product marketing, technical marketing, or technical communications
    • OR equivalent experience
  • Experience marketing AI-powered products, platforms, or productivity/cloud services (e.g., Microsoft 365, security/compliance, identity, collaboration, analytics)
  • Experience creating technical collateral and presenting to technical audiences (e.g., whitepapers, reference architectures, conference talks, technical deep dives, or hands-on workshops)
  • Demonstrated ability to craft technical product narratives that translate complex products and workflows into clear, outcome-driven customer stories
  • Cross-functional collaboration skills with product management, engineering, design, and sales/field stakeholders
  • Demonstrated ability to build deep product expertise and translate complex systems into accurate, differentiated messaging for both business and technical audiences
  • Experience validating product claims with engineering/PM partners and creating technical proof points (e.g., how-it-works explanations, evaluation guidance, limitations/constraints, and admin/IT considerations)
  • Competitive analysis skills, including the ability to understand competitor workflows and positioning and translate that into clear differentiation
  • Experience representing products externally through technical sessions (conferences, webinars, customer briefings) and building content that scales through partners and the community
  • Customer-obsessed mindset, with the ability to ground product truth in real customer needs, constraints, and adoption blockers
  • Ability to balance long-term narrative intent with near-term execution; comfortable operating in fast-paced, ambiguous environments and creating clarity through writing
  • Hands-on experience performing product and competitive evaluations or teardowns, including demo replication, scenario testing, workflow comparisons, and documenting strengths, limitations, and evidence-based recommendations
  • Experience creating or influencing technical demos, test plans, and evaluation frameworks; comfort working with prompt-based or scenario-based products
  • Familiarity with enterprise IT concerns (security, privacy, compliance, admin controls, deployment/change management) and ability to reflect these nuances in messaging
  • Leadership skills with the ability to influence and drive alignment across teams, while working effectively with diverse teams and stakeholders at all levels of the organization
  • Self-motivated and results-oriented with a strong bias for action


Product Marketing IC4 - The typical base pay range for this role across the U.S. is USD $106,400 - $203,600 per year. There is a different range applicable to specific work locations, within the San Francisco Bay area and New York City metropolitan area, and the base pay range for this role in those locations is USD $137,600 - $222,600 per year.

Certain roles may be eligible for benefits and other compensation. Find additional benefits and pay information here:
https://careers.microsoft.com/us/en/us-corporate-pay

This position will be open for a minimum of 5 days, with applications accepted on an ongoing basis until the position is filled.

About Microsoft

Microsoft is an American multinational corporation that develops, manufactures, licenses, supports, and sells a range of software products and services. Microsoft’s devices and consumer (D&C) licensing segment licenses the Windows operating system and related software, Microsoft Office for consumers, and the Windows Phone operating system. The company’s computing and gaming hardware segment provides Xbox gaming and entertainment consoles and accessories, second-party and third-party video games, and Xbox Live subscriptions; surface devices and accessories; and Microsoft PC accessories. Its phone hardware segment offers Lumia smartphones and other non-Lumia phones. Its D&C segment provides Windows Store, Xbox Live transactions, and Windows phone store; search advertising; display advertising; Office 365 Home and Office 365 Personal; first-party video games; and other consumer products and services as well as operating retail stores. Microsoft’s commercial licensing segments license server products, including Windows Server, Microsoft SQL Server, Visual Studio, System Center, and related Client Access Licenses (CALs); Windows Embedded; Windows operating system; Microsoft Office for business, including Office, Exchange, SharePoint, Lync, and related CALs; Microsoft Dynamics business solutions; and Skype. Its commercial segment offers enterprise services, including premier support services and Microsoft consulting services; commercial cloud comprising Office 365 Commercial, other Microsoft Office online offerings, Dynamics CRM Online, and Microsoft Azure; and other commercial products and online services. The company markets and distributes its products through original equipment manufacturers, distributors, and resellers, as well as online.

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Learn more about Microsoft
Size
181,000 employees
Market Cap
$1,762.4 billion
Industry
Net Income
$51.3 billion
Founded
1975
5 Year Trend
+15.5%
Revenue
$153.2 billion
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