SVP, Brand & Marketing

FOX News Network, LLC$300K — $325K *
Media
8 - 10 years of experience
Job Overview by Ladders

Qualifications

  • Extensive creative or marketing leadership experience in senior roles.
  • Proven multi-platform marketing strategy execution across various channels.
  • Hands-on expertise in graphic design, video editing, motion/animation, and AI tools.
  • Strong ability to use data and measurement for strategic marketing decisions.
  • Experience managing paid campaigns with clear audience acquisition KPIs and ROI.
  • Expertise in creator content strategies and talent-driven marketing.
  • Demonstrated success in building high-performing teams in complex environments.

Responsibilities

  • Define and drive FOX Television Stations' creative vision and brand direction across all markets and platforms.
  • Ensure quality and consistency of brand assets, graphic systems, and marketing materials.
  • Develop and execute comprehensive multi-platform marketing strategies with a focus on performance.
  • Lead and nurture a group of creative and marketing leaders to enhance team effectiveness.
  • Collaborate with corporate and local leadership to align marketing strategies with business goals.
  • Integrate talent-driven marketing into brand strategy to enhance audience engagement.
  • Work with Digital Product to maintain brand cohesion across digital platforms.
  • Champion the use of AI tools for improving creative output and marketing efficiency.
  • Engage in executive discussions for planning, budgeting, and cross-functional initiatives.

Benefits

  • Medical/dental/vision insurance.
  • 401(k) plan with employer contribution.
  • Paid time off and holidays.
  • Eligibility for an annual discretionary bonus.
  • Benefits according to collective bargaining agreements for union-represented employees.
Full Job Description
FOX Television Stations (FTS) is seeking a new executive leadership position to unify and elevate our brand and marketing functions across our portfolio of stations and streaming platforms. The SVP, Brand & Marketing will be the senior creative and marketing leader for FTS, owning the visual identity, creative production and audience growth strategy for one of the largest local media groups in the country; which includes our 29 broadcast stations, FOX Local, and LiveNOW from FOX.

This role serves as the senior creative and marketing partner to station leadership across all FTS markets, leading the groupwide Creative & Graphic Production Hub and Marketing & Growth team. The position equips local teams with the strategy, tools, resources, and guidance needed to drive marketing performance, grow audiences, and deepen engagement with viewers and users.

IS THIS YOU?
  • You always put the viewer first. Every creative decision, every campaign, every workflow improvement is evaluated through the lens of whether it makes the experience better for the people consuming your content.
  • You thrive in a complex, multi-platform environment and know how to build systems and structures that make creative work scalable.
  • You are as comfortable presenting to a room of executives as you are diving into a campaign brief or reviewing a motion graphics package.
  • You see marketing as an opportunity to innovate and connect, not simply a mechanism to push viewers toward a product.
  • You are as creative in how you solve problems as you are in how you design brands and marketing strategies.
  • You believe great content is often the most powerful marketing tool available, and that a talent's authentic presence can do more for a brand than any traditional promo.


A SNAPSHOT OF YOUR RESPONSIBILITIES
  • Define and drive the overall creative vision and brand direction for FOX Television Stations across all 17 markets, FOX Local and LiveNOW from FOX; ensuring a consistent and high-quality visual identity across all platforms.
  • Own accountability for the quality, consistency, and throughput of all group-level brand assets, broadcast graphic systems, design packages, and marketing materials.
  • Build and execute multi-platform paid and organic marketing strategies spanning broadcast, streaming, social, mobile, web, and more; all with a clear understanding of measurement and performance across both digital and traditional linear spaces.
  • Grow and develop a high-performing group of creative and marketing leaders, including the VP, Creative Agency and VP, Marketing & Growth
  • Partner with both corporate and station leadership to ensure creative and marketing strategies reflect both company priorities and local market needs
  • Champion creator content and talent-driven marketing as a core part of the brand strategy, building frameworks that help station anchors, reporters, and local personalities amplify their connection to the audience in ways that grow the brand organically.
  • Collaborate with the Digital Product team to ensure brand cohesion across FAST, CTV, mobile and other digital platforms.
  • Champion the responsible integration of AI tools and design technology to increase creative capacity and marketing effectiveness.
  • Represent Creative Services and Marketing in executive planning, budgeting, and cross-functional leadership discussions.


REQUIREMENTS
  • Extensive creative or marketing leadership experience, including senior-level responsibility for leading multiple teams and functions.
  • Proven experience building and executing multi-platform marketing strategies across live channels (broadcast and/or streaming), social, mobile, web, and audio
  • Hands-on fluency with the tools of the trade (graphic design, video editing, motion/animation, and AI tools) with enough technical depth to guide production automation and workflow innovation
  • Strong understanding of data and measurement across both digital and traditional linear environments, with experience using analytics to drive strategy
  • Experience managing paid campaigns and marketing budgets with accountability for audience acquisition KPIs and ROI
  • Experience with creator content strategies, influencer or talent-driven marketing, or social-first content programs
  • Proven track record of building and managing high-performing teams in a complex, multi-platform or multi-brand environments
  • Strong business and financial acumen, including experience overseeing departmental budgets
  • Exceptional communication and executive presence, with the ability to influence senior stakeholders and drive alignment across a large organization
  • Editorial background and understanding of how content is created and what makes it resonate with a local audience is a strong plus
  • Familiarity with graphic systems and live production workflows(Chyron, Ross, Vizrt, or similar platforms) is a plus


Pursuant to state and local pay disclosure requirements, the pay rate/range for this role, with final offer amount dependent on education, skills, experience, and location is $300,000.00-325,000.00 annually. This role is also eligible for an annual discretionary bonus, various benefits, including medical/dental/vision, insurance, a 401(k) plan, paid time off, and other benefits in accordance with applicable plan documents. Benefits for Union represented employees will be in accordance with the applicable collective bargaining agreement.

About FOX News Network, LLC

FOX News Network, LLC Careers

There has never been a better time to join the dynamic team at FOX News Network, LLC—the leading source of news and media innovation in the industry.

Work You’ll Do

Join FOX News Network, LLC's esteemed team to assist some of the nation's most influential viewers in understanding complex news stories and current events. Transform the media landscape with the brightest minds at FOX News Network, LLC, where leadership in technology, industry expertise, and digital innovation converge. Lead from a unique position in the media marketplace, at the nexus of technology, comprehensive industry knowledge, and groundbreaking innovation. Work alongside a professional team of media and technology advisors to help the company navigate through the evolving landscape of digital media. Collaborate with a robust group of media experts, dedicated to upholding the highest standards of news delivery and innovation.

Introducing the FOX News Network, LLC Professional Growth and Development Initiative

The initiative is building a market-leading team to help some of the nation’s most engaged audiences master the rapid pace of news with innovative media solutions.

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Join one of the most respected groups of media professionals in the industry—dedicated to blending technology, expertise, and digital innovation.

Drive Innovative Solutions

Deliver targeted media solutions on trusted platforms through a depth and breadth of experience and innovation that’s unparalleled in the media sector.

Be Part of a Great Team

Engage with a wide range of technology and utilize the unparalleled capabilities, national scale, and joint solution development of a top-tier media team.

Future-Proof Your Career

Advance as far as your ambition takes you with limitless opportunities to grow your career supported by unmatched training, development, and certification support.

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Discover how FOX News Network, LLC leads in predictive analysis of news trends and audience engagement, enhancing the delivery of news across various platforms.

The FOX News Network, LLC Leadership and Diversity Initiative

The combined service capabilities, national reach, and joint solution development help team members overcome challenges and lead innovation in the media industry. Team members across the nation look to FOX News Network, LLC for new strategies and solutions to drive innovation and growth in the digital era. Bringing together dedicated professionals, FOX News Network, LLC empowers team members to thrive in an era of media disruption.

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