Barkley

Supervisor, Direct Investments

Barkley$70K — $100K *
Media
Less than 5 years of experience
Job Overview by Ladders

Qualifications

  • 2+ years of experience in Paid Search Buying
  • Familiarity with Google Ads, Microsoft Advertising, and Amazon
  • Strong organizational and mathematical skills
  • Ability to multi-task and meet tight deadlines
  • Strong relationship-building skills with media representatives

Responsibilities

  • Develop, manage, and optimize campaigns across multiple platforms
  • Build relationships and maintain communication with media representatives
  • Lead key client communication as the activation lead
  • Present during key client meetings and presentations
  • Design cost-efficient buys including forecasting and bid management
  • Monitor media buys and report on post-buy results
  • Oversee campaign tracking setup and implementation before launches

Benefits

  • Multiple health insurance options
  • Flexible PTO
  • Life insurance
  • 401K
Full Job Description
This is a full-time, remote position for a Supervisor, Direct Investments at BarkleyOKRP. In this role, you will be responsible for the tactical planning, purchase, execution and delivery of linear and digital audio and video channels, print and OOH that are part of approved media plans. The Supervisor establishes appropriate tactical media strategies and budgets for clients and must have a working and proficient understanding of media measurements and how to creatively apply them. Qualities Here's what it takes to be successful in the role: • Curiosity and Skepticism: You are always asking, "WHY?" You have an internal drive to learn more and expand your knowledge. You consider situations from multiple perspectives. • Strategic, Creative Problem-Solving: You are analytical and enjoy working with data to derive insights. You use insights and knowledge to develop robust strategies and visions for success. You love coming up with creative solutions to new and old problems alike. • Initiative: You are a gritty self-starter driven to find answers, solve tough problems, and overcome challenges. You proactively bring solutions to challenges. • Communication & Storytelling: You can easily communicate complex information or nuanced situations. You know what details are necessary and what details to leave behind. You can marry data and storytelling to articulate a compelling vision. • Adaptability: You can comfortably adjust in evolving or ambiguous situations. You use creativity to tackle new and existing challenges. You're ready and excited for changes in the media landscape. • Self-Development: You're reflective and self-aware. You seek opportunities to learn and develop yourself and others. Responsibilities: • Responsible for campaign development, management and optimization within various platforms, such as Google Ads, Microsoft Advertising, Amazon, Pinterest, etc. • Builds relationships and maintains ongoing communications with media representatives. • Integral activation lead in key client communication. • Present at all key client presentations and meetings. • Designs optimal buys in terms of cost efficiency, forecasting, account segmentation, bid management, goal delivery and vendor agreements. • Keeps a pulse on all media buys and is ultimately responsible for the post-buy results and ongoing reporting. • Updates Supervisor on status of current accounts on an ongoing basis and elevates and issues in a timely manner. • Responsible for overseeing all campaign tracking set-up and implementation before launch of a campaign, with support from Ad Operations. • Oversees creation of all reporting dashboards and is integral in presentations to clients on an ongoing basis. • Lead in collaboration with finance team members to resolve media billing issues. • Ensures strict adherence to client budgets while meeting client objectives. • Stays current on all media trends and opportunities in the industry. • Other duties/responsibilities may be assigned from time to time. Qualifications: • 2+ years of (specific buying experience here: Paid Search Buying) experience required • Knowledge and prior use of Google Ads, Microsoft Advertising, and Amazon • Strong organizational and mathematical skills • Ability to multi-task and deliver work on-time for set deadlines • Ability to establish good working relationships with media reps • Ability to work effectively with a variety of internal teams and business groups, including Creative, Account Management, Finance and Project Management • Ability to communicate effectively within a team environment, with outside media reps as well as with current clients • Must be prepared for a fast-paced environment and be comfortable making decisions Compensation The annual gross base salary range is $70,000- $100,000 USD. This range represents the anticipated target salary range for this position. Actual salaries will vary and are based on factors such as a candidate's qualifications, skills, and geographic location. Salary is one component of BarkleyOKRP's total compensation package, which includes multiple health insurance options, flexible PTO, life insurance, and 401K.

About Barkley

Barkley is an independent advertising agency based in Kansas City, Missouri. The company was founded in 1964 by Bill Fromm and has since grown to become one of the largest independent agencies in the United States. Barkley provides a range of services including advertising, brand strategy, digital marketing, social media, and public relations. The company has worked with a number of high-profile clients including Dairy Queen, Hershey's, and Sonic Drive-In.
Learn more about Barkley
Size
501 employees
Industry

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