Strategy Director

We Are Social

$120K — $150K *
Business Services
8 - 10 years of experience
Job Overview by Ladders

Qualifications

  • 8+ years of strategic planning experience, ideally in a creative agency
  • Strong understanding of social media dynamics and audience engagement
  • Ability to shape and elevate creative ideas beyond mere tactics
  • Passionate about trends in communications and marketing
  • Leadership style fosters team empowerment and expression

Responsibilities

  • Oversee the development of innovative social media strategies for clients
  • Quickly acclimate to new categories and client needs under tight timelines
  • Facilitate clear and productive conversations around processes and scopes
  • Respectfully challenge client requests to enhance final output
  • Manage and mentor junior strategists, developing their skills and careers
  • Collaborate with creative, account, and data teams to achieve client goals
  • Craft a range of strategy deliverables from campaign strategies to tactical plans

Benefits

  • Opportunity to work with globally recognized brands
  • Dynamic, fast-paced work environment that encourages innovation
  • Inclusive culture that values diverse perspectives
  • Chance to shape and lead social media strategies
  • Mentorship and development possibilities for career growth
Full Job Description
THE ROLE

We Are Social is looking for a Director, Strategy, someone who lives for solving business problems in a rapidly evolving world. You command complex challenges by uncovering unspoken human truths and transforming them into high-impact strategic frameworks that set a new standard for creative excellence. As a leader, you bridge the gap between abstract insights and business-growing catalysts, ensuring our agency remains at the forefront of creative ideas.

YOU ARE
  • A person who thrives in a fast-paced environment, responding quickly and proactively
  • Not interested in just following trends - you want to create them
  • A self-starter, who'll take ideas from concept to execution, navigating feedback like a pro


Traditional agency experience is not required, but it's a plus. What matters is your deep understanding of what resonates with social audiences. This role is energetic, innovative and forward-thinking. Alongside engaging with communities, you'll guide brands by staying ahead of social trends and cultural moments. In return, you'll join a global agency dedicated to generating buzzworthy ideas for some of the world's leading brands.

WHAT YOU'LL DO
  • Oversee social media strategy development by leading the development of innovative and effective social media strategies for our clients
  • Quickly and effectively get up to speed on new categories and clients with little context and time
  • Navigate conversations around processes and scopes in a clear and productive manner
  • Challenge client-asks for the sake of better output in a respectful way
  • Manage and mentor junior team members, by leading, inspiring and developing a team of social media strategists
  • Collaborate cross-functionally by working closely with creative, account management, and data teams to deliver outstanding results for clients
  • Proactively identify strategic POVs to share with the department, and/or the agency
  • Service multiple clients while overseeing more junior team members day-to-day work
  • Independently craft a variety of strategy deliverables from overarching brand and campaign strategy to more tactical plans such as comms framework and content briefs
  • Consistently write compelling creative briefs that translates the client's ask into actionable guidance and provides a provocative point of view to help steer creative ideation
  • Identify and execute thought leadership opportunities for We Are Social
  • Command the room and sell in work whether internally or externally
  • Develop strategic frameworks and artifacts to guide new ways of thinking and set a new standard
  • Enter a workstream with little knowledge and problem-solve immediately
  • Work with other leads to address client needs and problem-solve complex, non-defined account issues


REQUIREMENTS FOR THIS ROLE
  • 8+ years of experience in a strategic planning capacity, strong preference for creative agency experience
  • Well versed in seeing and shaping ideas, ensuring creative is elevated beyond a collection of tactics
  • Passion for wider communications/marketing trends and culture as a whole
  • Well versed in in the power of social media
  • Leads by example, but empowers their team to express themselves through their work


JOIN US

At We Are Social, we celebrate diverse perspectives and experiences. We welcome unique voices and talents, especially those not traditionally embraced by advertising. Discover more about our culture and our work.

Let's do cool stuff together. Apply now!

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