Amazon

Sr. UX Designer, Amazon Ads - Brand Innovation Lab

Amazon • $137K — $186K *
Seattle, WA 98115In-Person
Consumer Technology
5 - 7 years of experience
Today
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Job Overview by Ladders

Qualifications

  • 7+ years of design experience
  • Online portfolio showcasing design work
  • Proficient in defining and maintaining UX standards
  • Hands-on visual design experience
  • Skilled in using Figma, Adobe Creative Cloud, or similar tools
  • Understanding of User Interface Design and Information Architecture
  • Experience with AI tools and their integration into design workflows

Responsibilities

  • Define and execute design strategy for cross-platform advertising projects
  • Lead UX design process from research to final delivery
  • Build consensus among diverse stakeholders for design strategies
  • Establish design standards for emerging technologies and platforms
  • Conduct research to inform innovation roadmap and design decisions

Benefits

  • Comprehensive health insurance (medical, dental, vision)
  • 401(k) matching with contributions
  • Paid time off and parental leave
  • Mental health support and EAP
  • Flexible Spending Accounts and adoption reimbursement
Full Job Description
Amazon's Brand Innovation Lab (BIL) is looking for a Senior UX Designer to lead advertising experiences across emerging technology. In this role, you will define how major brands connect with customers across the Amazon canvas, including mobile web/app, video, generative AI, and more.

You will drive end-to-end design strategy for complex, multi-platform campaigns. You'll lead through ambiguity on experimental projects, mentor designers, and influence the team's innovation roadmap. This role requires someone who thrives on variety. You'll rapidly switch between projects spanning different industries, brands, and technical platforms while maintaining strategic vision and execution excellence.

You'll collaborate with a global team of design technologists, creative teams and internal Amazon and agency partners to deliver experiences that millions of customers interact with daily.

Key job responsibilities

- Define and drive design strategy for complex, multi-platform advertising innovations across concurrent projects spanning various industries and brands

- Lead end-to-end UX design from discovery through delivery, including user research, concept development, interaction design, prototyping, and detailed specifications

- Build consensus among diverse stakeholders and disciplines, presenting design strategies and recommendations to brand teams and leadership

- Establish design standards and best practices for emerging technologies and platforms, driving design excellence across pods

- Lead research initiatives that inform BIL's innovation roadmap and ground design decisions in user insights, technical feasibility, and brand objectives

A day in the life

You might start your morning reviewing research findings for an automotive brand's Amazon showroom, then shift to leading a design critique for an interactive streaming campaign. After lunch, you're whiteboarding interaction flows with design technologists for an advertising campaign, followed by a stakeholder presentation where you advocate for a user-centered approach that balances brand goals with customer needs.

About the team

Brand Innovation Lab (BIL) focuses on the conception, prototyping and execution of branded custom experiences across Amazon properties. This role sit within the Technology and Experience (TEX) team, working across emerging platforms and technologies to create innovative advertising experiences that drive campaign success for the world's biggest brands.

BASIC QUALIFICATIONS

- 7+ years of design experience

- Have an available online portfolio

- Experience defining and maintaining design patterns and UX standards

- Experience with hands-on visual design

- Experience designing and prototyping with tools such as Figma, Adobe Creative Cloud, or similar

- Experience with best practices for User Interface Design, Information Architecture, and Interaction Design

- Experience designing and managing workflow with AI tools

PREFERRED QUALIFICATIONS

- Experience acquiring user data (e.g., conducting usability studies, performing user research) and creating personas and journey maps

- Knowledge of HTML and CSS coding, as well as responsive web design on both desktop and mobile platforms

- Experience presenting designs and collaborating with all levels of the organization

- Experience providing and effectively communicating strategic and tactical recommendations based on data

The base salary range for this position is listed below. Your Amazon package will include sign-on payments and restricted stock units (RSUs). Final compensation will be determined based on factors including experience, qualifications, and location. Amazon also offers comprehensive benefits including health insurance (medical, dental, vision, prescription, Basic Life & AD&D insurance and option for Supplemental life plans, EAP, Mental Health Support, Medical Advice Line, Flexible Spending Accounts, Adoption and Surrogacy Reimbursement coverage), 401(k) matching, paid time off, and parental leave. Learn more about our benefits at https://amazon.jobs/en/benefits.

USA, WA, SEATTLE - 137,800.00 - 186,400.00 USD annually

About Amazon

Audible is a provider of spoken audio information and entertainment , on the Internet. They provide premium spoken audio content, such as audio versions of books and newspapers and radio programs, that is delivered over the Internet and played back on personal computers and hand-held electronic devices. The Audible service allows consumers to purchase and download their content from their Website, store it in digital files and play it back on personal computers and electronic devices. More than 15,000 hours of audio content are available on their Web site, including audio versions of books, periodicals and radio programs. Several manufacturers have agreed to support and promote the playback of their content on their hand-held audio-enabled electronic devices.

Amazon Careers

Joining Amazon presents an unparalleled opportunity to become part of a vibrant team pushing the boundaries of innovation and growth in the global marketplace. As a leader in e-commerce, technology, and logistics, Amazon offers a variety of job opportunities that cater to a range of skills and professional interests. Work You’ll Do At Amazon, every day is an opportunity to collaborate with the brightest minds in technology and business to redefine what’s possible. Whether you’re interested in software development, marketing, human resources, or customer service, Amazon has a position waiting for you. Transform the way the world shops and innovates with our diverse and inclusive team. Amazon is not just a company; it’s a community where you can drive real change and contribute to projects impacting millions globally. Lead with Innovation and Leadership Amazon is the perfect place to enhance your leadership and innovation skills. Our culture encourages pushing the envelope and imagining the unimaginable. Here, you will lead projects that challenge the status quo and define new industry standards. Work with a team that values diversity and is committed to creating an inclusive environment. Our leadership is focused on harnessing the collective power of unique perspectives to foster growth and innovation. Explore Amazon’s Employment Benefits Amazon’s commitment to its employees extends beyond just career growth. We offer competitive benefits, including health care, parental leave, and diversity training, ensuring that our team not only excels professionally but also enjoys well-being and security. Internship and Networking Opportunities Start your career with an Amazon internship and gain hands-on experience that matters. Our internships provide a gateway to full-time employment and an opportunity to network with professionals across various sectors of the company. Future-Proof Your Career With Amazon, your career path is filled with numerous opportunities for advancement. Our learning and development programs are designed to nurture your professional growth and keep you at the forefront of industry trends. Stay Connected Join Our Team Discover the job opportunities at Amazon that match your skills and interests. We are constantly on the lookout for passionate, curious, and innovative team players ready to make a difference. Keep Up to Date Stay ahead with career tips, insider perspectives, and industry-leading insights you can put to use today—all from the people who work here. Job Alert Emails Customize your subscription to receive job alerts, the latest news, and insider tips tailored to your preferences. Explore the exciting and rewarding career opportunities that await at Amazon. Amazon is more than just a company—it’s a platform for building a promising future. Whether you’re starting or looking to advance your career, Amazon offers the resources, support, and network you need to succeed. Join us, and be a part of our continuing mission to be Earth's most customer-centric company.
Learn more about Amazon
Size
1,608 employees
Market Cap
$832.6 billion
Industry
Retail & Consumer Goods
Net Income
$21.3 billion
Founded
1994
5 Year Trend
+28.1%
Revenue
$386 billion
NASDAQ
AMZN
* Ladders Estimates

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