SR MARKETING MANAGER LISTERINE EH

Role reports to:

Global Marketing Sr Director, Listerine

Location:

North America, United States, New Jersey, Summit

Work Location:

Hybrid

What you will do

We are looking for a strong talent to lead innovation platforms for the LISTERINE Global Brand. LISTERINE has an exciting growth path ahead with innovation critical to drive relevance and deliver untapped consumer needs. We need an exceptional talent to shape the future of the brand, bringing the ability to connect trends, insight and technology into winning consumer propositions. This Senior Marketing Manager will lead a cross-functional team of R&D, supply chain, packaging engineering, Design, and consumer / HCP marketing leads to drive pipeline sufficiency and work with the top 10 markets to ensure excellence of execution. The role is based in Summit and will report to the Senior Director, Global LISTERINE Innovation.

This individual will be part of a team leading the innovation strategy to support our vision of being indispensible in Oral Health.

Key Responsibilities:

• Deliver a consistent and distinctive innovation strategy and pipeline that meets and advances the category prototype in close collaboration with key functions in Kenvue, especially the R&D, HCP, Customer, CBI, Scientific Organization, Technology, Supply Chain and regional Commercial Organizations.
• Work closely with the local markets’ teams to deliver the brand pipeline ensuring sufficiency and freshness needs met for the BMCs.
• Deliver winning innovation launches plans through strong collaboration with the markets based on consumer needs and by using agile development tools to accelerate timelines and quality.
• Develop and ensure the implementation of consistent and aligned global innovations together with launch playbooks: content, playbooks (Influencer/HCP/Shopper) that support the master brand.
• Develop strong consumer validation plan in partnership with CBI.
• Develop winning killer claim strategy and work to validate with Regulatory, Legal and Medical teams.
• Develop design briefs and manage key stakeholder inputs to packaging design.
• Partner with Key Markets and PMO Organization to lead and advance project stages through Governance forums.
• Drive outside in landscape and insights.

• Ensure strong collaboration & participation in Project Meetings as part of the aligned cadence.

• Collaborates strongly with the top 10 markets, to understand consumer, customer and HCP insights and challenges in order to develop winning go to market and the best long-term plans for the brand.

• Always put consumer first to unleash the best insights to drive brand performance, with Outside-In and strategic mindset.

• Work and influence different Cultural Backgrounds and work with different time zones.

What we are looking for

Required Qualifications:

• Evidence of having worked in a complex/multi-factorial environment + making the complex simple.
• Experience in working with global E2E cross functional teams.
• Demonstrated business and cultural understanding of the local markets/regions we anticipate will fuel growth + experience working with and managing global teams.
• Demonstrated experience managing E2E innovation processes and global pipeline development (including creation of breakthrough and/or disruptive innovation) resulting in sustained global brand growth.
• Proven experience in managing the complexity of working across numerous time zones, influencing senior level stakeholders, and managing & inspiring team members across various levels who are not direct reports.
• Experience working with R&D, Market Research, Communications Agencies, Finance, Sales and Project Management is required.  Experience working with Legal, Regulatory, and global partners is preferred.
• Experience in concept writing, design, brief development, financial acumen.

Preferred Qualifications:

• Oral Care preferred, but not required.

What’s in it for you

$153,850.00 - $217,200.00

This takes into account a number of factors including work location, the candidate’s skills, experience, education level & other job-related factors.