Sr Manager, Business Development

Definity Financial$106K — $156K *
Finance & Insurance
8 - 10 years of experience
Job Overview by Ladders

Qualifications

  • 10+ years in strategic partnership management or corporate account leadership.
  • Strong track record of managing complex partnerships for measurable outcomes.
  • Exceptional financial acumen with experience in P&L interpretation.
  • Outstanding communication and stakeholder management skills.
  • Cross-functional experience, particularly with marketing and operations.
  • Industry experience in insurance or financial services is preferred.

Responsibilities

  • Lead the corporate accounts team for Sonnet and Petline brands.
  • Manage a portfolio of 40+ corporate partnerships strategically.
  • Launch new distribution partnerships with measurable impact.
  • Collaborate with internal teams for successful partner onboarding.
  • Optimize partner value through engagement and performance tracking.
  • Develop retention strategies for high-potential partners.
  • Provide insights on partnership profitability to senior leadership.

Benefits

  • Hybrid work schedule for flexibility.
  • Company share ownership program.
  • Incentive programs based on performance.
  • Pension and savings programs with matched RRSP contributions.
  • Paid volunteer days with company matches for donations.
  • Educational resources and tuition assistance provided.
  • Support for diversity and inclusion initiatives.
  • Wellness and employee recognition programs available.
  • Product and service discounts offered.
Full Job Description
Job Description

The Opportunity

The Senior Manager, Corporate Accounts will lead the consolidated corporate partnerships function across both Sonnet and Petline brands. This strategic role is responsible for overseeing all existing and future distribution partnerships, driving impactful growth, operational efficiency, and long-term partner value. The successful candidate will be a cross-functional leader, accountable for strategic recommendations, financial performance, and partner retention across a diverse portfolio.

What to Expect

Strategic Leadership & Oversight
  • Lead and manage the corporate accounts team across both direct-to-consumer brands in our Direct Channel - Sonnet & Petline.
  • Active Strategic management of a combined 40+ corporate partnerships.


Partnership Growth & Distribution Strategy
  • Launch new distribution partnerships with consistency and measurable impact.
  • Collaborate closely with Marketing, Operations, and other internal teams to enable successful partner onboarding and activation.


Partner Value Optimization & Retention
  • Maximize the value extracted from each partnership through strategic engagement and performance tracking.
  • Develop and execute retention strategies for high-potential partners.
  • Make recommendations on partner growth, transformation, or exit strategies.


Financial Accountability
  • Own and interpret the P&L for each partnership.
  • Ensure financial performance aligns with original business cases and investment expectations.
  • Monitor ROI and provide insights to senior leadership on partnership profitability.


Internal Enablement & Collaboration
  • Identify internal enablers and blockers to partner success.
  • Recommend operational or structural changes to support long-term growth.
  • Foster a culture of collaboration across departments to support partnership success.


What You Bring
  • 10+ years of experience in strategic partnership management, business development, or corporate account leadership.
  • Proven track record of managing complex partnerships and driving measurable outcomes.
  • Strong financial acumen with experience interpreting P&L statements.
  • Exceptional communication and stakeholder management skills.
  • Experience working cross-functionally with marketing, operations, and executive leadership.
  • Insurance or financial services experience is an asset.


Salary Range: $106,500 - $156,500

What's in it for you?
  • Hybrid work schedule for most roles
  • Company share ownership program
  • Incentive Program - Eligible employees may participate in various incentive plans which are paid out at the discretion of the company and subject to individual and company performance.
  • Pension and savings programs, with company-matched RRSP contributions
  • Paid volunteer days and company matching on charitable donations
  • Educational resources, tuition assistance, and paid time off to study for exams
  • Focus on inclusion with employee groups, support for gender affirmation surgery, access to BIPOC counsellors, access to programs for working parents
  • Wellness and recognition programs
  • Discounts on products and services

Go ahead and expect a lot - you deserve it.

#LI-Hybrid

About the Team

Definity is the parent company to some of Canada's most long-standing and innovative insurance brands, including Economical Insurance, Sonnet Insurance, Family Insurance Solutions, and Petline Insurance. Our ambition is to be one of Canada's leading and most innovative property and casualty insurers. We can't do that without our people, so we embrace and encourage a culture that's collaborative, ambitious, rewarding, and empowering.

We offer a flexible, hybrid work experience where employees work from the office and virtually depending on the type of work they are doing and who they are working with. Bring your true self and be a part of our journey. It's better here.

About Definity Financial

Definity Financial Careers

Joining Definity Financial presents an unparalleled opportunity to become part of a leading team of professionals in the financial services industry. This is a prime time for candidates to explore the diverse job opportunities at Definity Financial, a company renowned for its commitment to innovation, leadership, and professional growth.

Explore Career Opportunities

Definity Financial is actively seeking talented individuals for various positions across the company. From entry-level roles to senior leadership positions, Definity Financial offers a dynamic work environment where career growth is encouraged and supported by comprehensive benefits and diversity training programs.

Innovation and Professional Growth

At Definity Financial, innovation isn't just a buzzword; it's the cornerstone of the company's operations. Employees are encouraged to bring fresh ideas and perspectives to the table, driving the company forward in the competitive financial sector. Professional growth is facilitated through targeted training programs, leadership development opportunities, and active networking events that connect employees with industry leaders.

Cultivating a Diverse and Inclusive Culture

Definity Financial is committed to fostering a diverse and inclusive culture where all team members feel valued and respected. The company believes that diversity fuels innovation and enhances the team's ability to address client needs effectively. Through comprehensive diversity training and inclusive hiring practices, Definity Financial ensures that all employees have the opportunity to succeed.

Internship Programs and Entry-Level Positions

For those starting their careers, Definity Financial offers robust internship and entry-level positions that provide hands-on experience in the financial sector. Interns at Definity Financial gain invaluable insights into the industry, working alongside seasoned professionals and participating in projects that have real-world impact.

Benefits and Employee Well-being

Employees at Definity Financial enjoy a range of benefits designed to support their health, well-being, and financial security. The company's benefits package includes health insurance, retirement plans, and flexible working arrangements, ensuring that employees can balance professional and personal commitments effectively.

Join the Definity Financial Team

Definity Financial is hiring! Explore open positions that match your skills and interests. The company is looking for passionate, curious, and solution-driven team players. Whether you are refining your resume, preparing for an interview, or seeking to advance your career, Definity Financial offers a supportive environment where your ambitions can take flight.

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