Amazon

Sr. GTM Specialist, Sales Workflows GTM

Amazon$147K — $200K *
Enterprise Technology
8 - 10 years of experience
Job Overview by Ladders

Qualifications

  • Bachelor's degree required
  • 10+ years of experience in Go-To-Market, Business Development, Sales, or Consulting
  • Strong written and verbal communication skills
  • Proven ability to influence senior stakeholders
  • Solid analytical skills for data interpretation to inform strategies

Responsibilities

  • Map and optimize end-to-end seller workflows, identifying efficiency opportunities
  • Build cohesive messaging for tools and AI capabilities in seller workflows
  • Design and execute scaled enablement programs for over 3,000 sellers
  • Collect and synthesize feedback through various channels to drive product requirements
  • Partner with Sales leadership to manage the change associated with new AI workflows

Benefits

  • Comprehensive health insurance (medical, dental, vision)
  • 401(k) matching
  • Paid time off and parental leave
  • Adoption and surrogacy reimbursement
  • Mental health support and employee assistance program (EAP)
Full Job Description
The Workflows Go-To-Market (WGTM) team partners with Ads Sales leadership and Tech/Science organizations to drive seller efficiency through intuitive workflow design and through scaled adoption of AI-powered Sales tools. The team focuses on Sales workflow expertise, positioning of AI capabilities in the workflows, scaled enablement mechanisms, and comprehensive feedback collection to increase seller productivity and revenue impact across global Ads Sales organizations.

We are seeking a Sr. GTM Specialist to drive adoption of tools and AI capabilities within seller workflows across global Ads Sales teams. This role owns end-to-end workflow optimization, from mapping seller processes and identifying efficiency opportunities to building compelling positioning, executing scaled enablement programs, and synthesizing feedback into actionable product requirements. The ideal candidate combines deep Sales domain expertise with data-driven project management capabilities. You'll partner with Sales leadership, Tech, and Science organizations to increase seller productivity through AI-powered workflows, directly impacting how 3,000+ global sellers work daily with measurable revenue and productivity impact.

This role rewards entrepreneurial thinking, flexibility, detail-orientation, focused prioritization, enthusiasm, and comfort working across continents and time zones.

Key job responsibilities

1. Map and optimize end-to-end seller workflows: Analyze seller workflows to identify efficiency opportunities, recommend AI capabilities, and inform Tech and Science teams' requirements.

2. Build cohesive messaging: Create unified positioning for tools and AI capabilities within complete seller workflows, translating technical capabilities into clear productivity and revenue benefits that resonate with global Ads sales teams.

3. Design and execute scaled enablement programs: Lead quarterly launch events consolidating tool releases for 3,000+ sellers, develop self-service training content, and implement automated strategies using telemetry data to drive adoption among low-usage cohorts.

4. Collect and synthesize multi-channel feedback: Aggregate seller inputs through hackathons, Walk the Store events, Sales leader feedback, and data-driven feedback from adoption, translating insights into prioritized Tech/Product requirements.

5. Partner with Sales leadership and cross-functional teams to lead change management: Collaborate with Sales leaders globally to align adoption goals and manage relationships. Drive adoption of new AI-powered workflows to transform the ways sellers sell.

BASIC QUALIFICATIONS

- Bachelor's degree

- 10+ years of Go-To-Market, Business Development, Sales, or Consulting experience

- Experience with written and verbal communication and presentation

- Experience working with and influencing senior level stakeholders

- Strong analytical skills with demonstrated ability to interpret data and form actionable enablement strategies or feedback themes for Tech and Science teams

PREFERRED QUALIFICATIONS

- MBA

- Knowledge of general AI tools

- Experience using Salesforce

- Experience creating and implementing large-scale programs

- Experience in building and driving adoption of new tools

- Experience identifying and improving business processes

The base salary range for this position is listed below. Your Amazon package will include sign-on payments and restricted stock units (RSUs). Final compensation will be determined based on factors including experience, qualifications, and location. Amazon also offers comprehensive benefits including health insurance (medical, dental, vision, prescription, Basic Life & AD&D insurance and option for Supplemental life plans, EAP, Mental Health Support, Medical Advice Line, Flexible Spending Accounts, Adoption and Surrogacy Reimbursement coverage), 401(k) matching, paid time off, and parental leave. Learn more about our benefits at https://amazon.jobs/en/benefits.

USA, NY, New York - 162,700.00 - 220,200.00 USD annually

USA, VA, Arlington - 147,900.00 - 200,100.00 USD annually

USA, WA, SEATTLE - 147,900.00 - 200,100.00 USD annually

About Amazon

Audible is a provider of spoken audio information and entertainment , on the Internet. They provide premium spoken audio content, such as audio versions of books and newspapers and radio programs, that is delivered over the Internet and played back on personal computers and hand-held electronic devices. The Audible service allows consumers to purchase and download their content from their Website, store it in digital files and play it back on personal computers and electronic devices. More than 15,000 hours of audio content are available on their Web site, including audio versions of books, periodicals and radio programs. Several manufacturers have agreed to support and promote the playback of their content on their hand-held audio-enabled electronic devices.

Amazon Careers

Joining Amazon presents an unparalleled opportunity to become part of a vibrant team pushing the boundaries of innovation and growth in the global marketplace. As a leader in e-commerce, technology, and logistics, Amazon offers a variety of job opportunities that cater to a range of skills and professional interests. Work You’ll Do At Amazon, every day is an opportunity to collaborate with the brightest minds in technology and business to redefine what’s possible. Whether you’re interested in software development, marketing, human resources, or customer service, Amazon has a position waiting for you. Transform the way the world shops and innovates with our diverse and inclusive team. Amazon is not just a company; it’s a community where you can drive real change and contribute to projects impacting millions globally. Lead with Innovation and Leadership Amazon is the perfect place to enhance your leadership and innovation skills. Our culture encourages pushing the envelope and imagining the unimaginable. Here, you will lead projects that challenge the status quo and define new industry standards. Work with a team that values diversity and is committed to creating an inclusive environment. Our leadership is focused on harnessing the collective power of unique perspectives to foster growth and innovation. Explore Amazon’s Employment Benefits Amazon’s commitment to its employees extends beyond just career growth. We offer competitive benefits, including health care, parental leave, and diversity training, ensuring that our team not only excels professionally but also enjoys well-being and security. Internship and Networking Opportunities Start your career with an Amazon internship and gain hands-on experience that matters. Our internships provide a gateway to full-time employment and an opportunity to network with professionals across various sectors of the company. Future-Proof Your Career With Amazon, your career path is filled with numerous opportunities for advancement. Our learning and development programs are designed to nurture your professional growth and keep you at the forefront of industry trends. Stay Connected Join Our Team Discover the job opportunities at Amazon that match your skills and interests. We are constantly on the lookout for passionate, curious, and innovative team players ready to make a difference. Keep Up to Date Stay ahead with career tips, insider perspectives, and industry-leading insights you can put to use today—all from the people who work here. Job Alert Emails Customize your subscription to receive job alerts, the latest news, and insider tips tailored to your preferences. Explore the exciting and rewarding career opportunities that await at Amazon. Amazon is more than just a company—it’s a platform for building a promising future. Whether you’re starting or looking to advance your career, Amazon offers the resources, support, and network you need to succeed. Join us, and be a part of our continuing mission to be Earth's most customer-centric company.
Learn more about Amazon
Size
1,608 employees
Market Cap
$832.6 billion
Industry
Net Income
$21.3 billion
Founded
1994
5 Year Trend
+28.1%
Revenue
$386 billion
NASDAQ

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