Assurant

Sr. Growth Marketing Manager

Assurant • $74K — $124K *
US-AnywhereRemote in United States
Consumer Technology
8 - 10 years of experience
Today
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Job Overview by Ladders

Qualifications

  • Bachelor’s degree in marketing, Product Management, Business Administration, or related field.
  • 8+ years of relevant marketing experience, focused on digital, ecommerce, consumer, and B2B marketing.
  • 5+ years in consumer marketing with a solid track record in multi-channel campaigns and client collaboration.
  • Experience developing and executing B2C and B2B marketing strategies and campaigns.

Responsibilities

  • Lead the creation of messaging and positioning for both consumer and B2B audiences.
  • Translate business goals into compelling marketing strategies and campaign briefs.
  • Implement data-driven, omnichannel marketing strategies for a cohesive customer journey.
  • Continuously optimize campaigns using insights and performance data.
  • Ensure high quality and compliance across all consumer and partner touchpoints.
  • Communicate complex marketing performance insights clearly to stakeholders.
  • Thrive in a fast-paced environment, structuring ambiguity into actionable plans.

Benefits

  • Collaborative work environment focused on individual contributions.
  • Opportunity to work with leading clients in diverse areas.
  • Access to professional development and continuous learning.
  • Engagement in innovative strategies and market research initiatives.
Full Job Description

We’re looking for an energetic and intuitive marketing generalist for our expanding Growth Marketing team. We’re not your traditional corporate marketing group! This team is comprised of individual contributors who interact extensively with cross-functional teams within Assurant to drive results for Assurant’s top, tier clients.

As a Sr Growth Marketing Manager, you’ll be responsible for messaging, positioning, and materials to support both consumer and B2B audiences for your clients. You will use data and insights to provide strategic recommendations to optimize and improve program performance and help retain and grow our client partnerships.

You’re the perfect candidate for this role if:

  • You lead with a consumer-first mindset, building marketing strategies that drive acquisition, engagement, and long-term loyalty across the full customer life cycle.

  • You know how to translate business goals into clear, compelling positioning, messaging, and storytelling that resonates with real people - not just stakeholders.

  • You act as a strategic partner and subject matter expert for your accounts - turning business objectives into effective marketing strategies, creative direction, and campaign briefs that drive results.

  • You confidently bring go-to-market strategies to life, using proven tools and frameworks while adapting approaches to meet unique audience needs, timelines, and channels.

  • You develop and execute data-driven, omnichannel marketing strategies that connect digital, retail, and partner experiences into a seamless customer journey.

  • You use insights, testing, and performance data to continuously optimize campaigns, improving conversion, engagement, and lifetime value.

  • You ensure every touchpoint - consumer-facing or partner-facing - meets a high bar for quality, compliance, and brand integrity, with clarity and consistency at every step.

  • You can translate complex marketing performance into clear, compelling narratives, helping teams and clients understand the “why” behind the results.

  • You thrive in a fast-moving, collaborative environment, bringing structure to ambiguity and elevating the work of those around you.

This is what we consider the basic qualifications:

  • Bachelor’s degree in marketing, Product Management, Business Administration or another related field.

  • A minimum of 8 years’ relevant experience in marketing with strong focus in digital marketing, ecommerce, consumer marketing, B2B marketing, marketing research, and analytics.

  • A minimum of 5 years of consumer marketing experience, including product positioning, promotions, and multi-channel campaigns, with a proven track record of partnering with clients and cross-functional teams to drive results and maximize return through effective marketing strategy and execution.

  • Direct experience with developing, executing and measuring successful B2C and B2B marketing strategies, plans and campaigns.

This is what we’d consider the cherry-on-top (i.e., preferred experience, skills and knowledge):

  • 10+ years’ relevant experience in marketing with strong focus in digital marketing, ecommerce, consumer marketing, B2B marketing, marketing research and analytics.

  • 4+ years’ product marketing experience including brand, product positioning, promotions, campaigns, communications, market research, sales and distribution support.

  • Proven experience in customer, client and market research.

  • Excellent communication skills (both written and verbal).

  • Self-starter with a strong sense of urgency and accountability.

Pay Range:

$74,600.00 - $124,700.00

Any posted pay range considers a wide range of compensation factors, including candidate background, experience and work location, while also allowing for salary growth within the position.

If there is no posting end date listed then this is a pipeline requisition, and we will continue to collect applications on an ongoing basis.


About Assurant

The Warranty Group is the world’s premier provider of extended service plans and related benefits, with operations in 33 countries and 1800 employees. We have $5 billion in assets with almost $2 billion in revenues (2010). Our wholly-owned subsidiary, Virginia Surety Company, Inc., is rated "A-" Excellent by AM Best Company, as is our UK based company, London General Insurance. By providing underwriting, claims administration and marketing expertise, The Warranty Group is a global single-source solution for manufacturers, distributors and retailers of consumer goods including autos, homes, consumer electronics, medical devices, furniture and appliances as well as financial institutions. We partner with our clients to drive revenue through customer acquisition and retention, while providing financial modeling and regulatory services. The Warranty Group is a unit of Onex Corporation (TSX:OCX), one of Canada's largest publicly-held companies with assets of $40 billion, revenues of $35 billion, and 212,000 employees worldwide(2011).

Assurant Careers

Joining Assurant means becoming part of a team that is committed to supporting your career growth and innovation in the insurance sector. As a global provider of risk management solutions, Assurant is where professional aspirations meet opportunities for real impact.

Work You’ll Do

At Assurant, you’ll be part of a culture that cherishes diversity and is grounded in our commitment to helping you thrive. We offer a variety of job opportunities that allow you to bring your whole self to work every day. From entry-level positions to leadership roles, Assurant is keen on hiring top talent to drive our mission forward.

Explore Our Job Opportunities

Whether you're looking for a full-time position or an internship, Assurant provides a platform to enhance your skills and push the boundaries of what's possible. With a focus on innovation and leadership, our team is constantly looking for ways to foster growth and improve our services.

Professional Growth and Development

Assurant is dedicated to your professional development. We provide comprehensive benefits and diversity training that ensure you have the tools needed for success. Our leadership programs are designed to cultivate your skills and help you ascend in your career through a variety of learning and networking opportunities.

Join Our Team

Assurant is not just a company; it's a community. We are committed to building a team that reflects our values of respect and inclusivity. Our hiring process is straightforward and respectful, designed to assess your skills and ensure a good fit for both parties. Prepare your resume, ace the interview, and join a team that’s ready to support you from day one.

Innovation at Assurant

At the heart of Assurant’s operations is a drive for innovation. Our employees are encouraged to think big and work together to solve challenges. This collaborative environment is ideal for those who are solution-driven and eager to make an impact in the industry.

Stay Connected

Discover more about the exciting career opportunities at Assurant by visiting our Jobs and Careers page. Stay up to date with the latest company news, and don’t miss out on the chance to become part of a leading global provider in risk management solutions.

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Learn more about Assurant
Size
15,600 employees
Market Cap
$6.4 billion
Industry
Finance & Insurance
Net Income
$441.8 million
Founded
1892
5 Year Trend
+6.2%
Revenue
$10 billion
NASDAQ
AIZ
* Ladders Estimates

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