Senior Director - Product Management & Demand CreationCustom MCU SiliconJob Level: Senior Director (JL11)
Organization: GlobalFoundries - MIPS Custom Silicon
Role SummaryOwns
product strategy, demand creation, and commercial outcomes for the
Custom MCU silicon platform, including
control-centric SoCs, automotive MCUs, and industrial embedded processors built on MIPS architectures.
Acts as the
platform business and product leader, responsible for
roadmap definition, go-to-market strategy, business development, and applications engineering, enabling expansion into
automotive (zonal/domain), industrial control, and IoT markets.
This role is central to scaling GF/MIPS in
control-oriented silicon TAM segments and driving repeatable custom platform adoption.
Key Responsibilities- Define and lead the MCU platform roadmap, including compute, peripherals, connectivity, and analog integration aligned to customer needs.
- Drive demand creation and market penetration in automotive (zonal controllers, powertrain, body), industrial control, and IoT segments.
- Own product positioning and marketing strategy for MIPS-based MCU platforms, emphasizing performance, power efficiency, and total cost of ownership.
- Lead applications engineering and solution enablement, including SDKs, reference platforms, and system-level use cases.
- Build and convert a strong business development pipeline, working closely with key customers and ecosystem partners.
- Partner with Hardware, Software, and Architecture teams to translate control-system requirements (real-time performance, functional safety, integration) into scalable silicon platforms.
- Drive platform adoption models, including standardization, reuse, and customization frameworks across multiple customer programs.
Core Competencies- Product leadership for MCU / control-centric SoC platforms
- Deep understanding of automotive and industrial embedded systems
- Go-to-market and demand creation for platform-based silicon
- Integration of hardware, software, and applications ecosystems
- Strong commercial and customer engagement capability
Required Qualifications- Bachelor's degree in Electrical Engineering or related field (MBA or advanced degree preferred).
- 15+ years of semiconductor experience with strong background in MCUs, embedded processors, or SoCs.
- Demonstrated success managing product lines or platforms with revenue ownership or growth impact.
- Experience working across product, marketing, applications, and business development teams.
Expected Salary Range$214,000.00 - $356,000.00
The exact Salary will be determined based on qualifications, experience and location.
