Sr Director, Industrial Design
Creative Brand Org • Reports to Chief Brand Officer • Full Time • Remote / Hybrid
Your Role at Pura:Reporting to the Chief Brand Officer, this is a high-impact individual contributor role: you will carry significant scope and responsibility for Pura's physical product design without directly managing a team. You will partner closely with Engineering, Product, Operations, and Brand internally, as well as external design and packaging agencies, to design physical products that feel as premium and intentional as the fragrances inside them. Success in this role depends on strong collaboration and cross-functional engagement across the business. This is your chance to shape the physical identity of a high-growth company that's redefining the way people experience scent.
You will help us inspire a belief in the power of fragrance to craft and elevate memorable moments for our Owners. This is your chance to make an impact in a high-growth company that's redefining the way people experience scent.
You will help us inspire a belief in the power of fragrance to craft and elevate memorable moments for our Owners. This is your chance to make an impact in a high-growth company that's redefining the way people experience scent.
What You'll Own:
- Set the design vision: Define and evolve Pura's hardware and packaging design language across the full product portfolio, ensuring every diffuser, refill, and box feels distinctly "Pura."
- Lead hardware design: Direct industrial design for smart diffusers, from early concept sketches and form exploration through CMF (color, material, finish), prototyping, and design validation, in partnership with mechanical and electrical engineering.
- Lead packaging design: Oversee structural and visual packaging design across the portfolio-retail, e-commerce, and refill packaging-balancing brand impact, unboxing experience, protection, cost, and sustainability.
- Partner cross-functionally: Work closely with Product Management, Engineering, Supply Chain, and Brand/Marketing, as well as external design and packaging agencies, to align design intent with manufacturability, cost targets, and go-to-market timelines. This role depends on strong collaboration and cross-functional engagement with both internal teams and outside partners.
- Manage manufacturing partners: Collaborate with ODM/OEM and packaging manufacturing partners to ensure design integrity is preserved from prototype through mass production.
- Drive design research: Champion user research, competitive benchmarking, and material/technology exploration to keep Pura's hardware and packaging ahead of category trends.
- Own the design process: Build and refine scalable design review, tooling, and documentation processes (specs, drawings, tolerances) that support Pura's pace of growth.
- Present with confidence: Communicate design rationale and present concepts to executive leadership, brand partners, and cross-functional stakeholders.
Qualifications:
- 10+ years of industrial design experience, with a strong preference for consumer hardware/consumer tech (smart home, wearables, electronics, or similar categories).
- Prior experience leading both hardware and packaging design, or demonstrated ability to oversee both disciplines through a design team.
- Proficiency in industry-standard tools such as Rhino, SolidWorks, KeyShot, and the Adobe Creative Suite.
- Strong working knowledge of manufacturing processes (injection molding, DFM/DFA, CMF development) and packaging production (die lines, substrates, printing techniques).
- A strong portfolio demonstrating shipped consumer hardware and/or packaging, from concept through production.
- Excellent communication and storytelling skills, with the ability to present design vision to executive and cross-functional audiences.
- Passion for design excellence, craftsmanship, and Pura's mission to redefine the role of fragrance in everyday life.
