Job DescriptionThe Opportunity
ServiceNow is redefining the future of enterprise AI and the communications function at the center of that story needs to match the ambition. We are looking for an exceptional Senior Director of Executive Communications to serve as a trusted strategic advisor, thought partner, and master storyteller to ServiceNow's President, Chief Product Officer, and Chief Operating Officer.
This is not a traditional communications role. You will operate at the intersection of technology, strategy, and narrative, translating complex AI platform strategy, product vision, and operational transformation into compelling stories that resonate with customers, analysts, employees, media, and the market at large. You bring deep technical fluency in AI and enterprise software, the executive presence to advise the most senior leaders in the company, and the creative edge to make ServiceNow's story impossible to ignore.
You will be an integrated member of the office of the President, Chief Product Officer and Chief Operating Officer, embedded, trusted, and indispensable. You'll work in close collaboration with product marketing, investor relations, analyst relations, brand, and corporate communications to ensure a unified, authoritative voice across every audience and channel.
What You Will Do Strategic Communications Leadership
- Serve as the primary strategic communications advisor and thought partner to the President, CPO, and COO - shaping his external voice, narrative frameworks, and integrated communications strategy.
- Develop and continuously evolve differentiated, technically grounded narratives around ServiceNow's AI platform strategy, agentic AI capabilities, product innovation, and operational momentum.
- Build and manage integrated executive visibility programs spanning keynotes, analyst forums, media engagements, customer events, social media, and thought leadership publishing.
- Translate complex technical and product concepts, including AI architecture, platform integrations, and enterprise-scale automation into compelling stories for both technical and non-technical audiences without sacrificing accuracy or depth.
- Prepare executives for high-stakes engagements with rigorous rehearsal, messaging frameworks, scripts, storyboards, and briefing materials.
- Advise on event strategy and forum selection, ensuring each executive is engaging in the right venues, at the right moments, with the right message.
- Develop and manage a robust annual communications calendar aligned to product launch cycles, earnings, industry events, and strategic milestones.
Content Creation & Storytelling - Commission and personally craft high-quality thought leadership content including keynote presentations, op-eds, LinkedIn articles, bylines, and executive videos.
- Design and produce creative storytelling concepts that bring ServiceNow's AI platform to life - from customer impact stories to market-shaping narratives
- Project manage the full content and production workflow - including video production, social amplification plans, and agency deliverables - with your team.
Cross-Functional Collaboration & Governance - Serve as a senior resource across the Global Communications team to ensure message alignment and consistency across all audiences, including customers, partners, investors, and employees.
- Partner with product marketing, investor relations, analyst relations, and brand on integrated campaigns and major announcements.
- Manage communications agencies and contractors across a variety of projects and initiatives, ensuring quality and consistency.
- Set a high bar for strategic thinking, writing quality, and execution discipline on the team.
- Help create a culture of accountability, creativity, and continuous learning within your
QualificationsWhat You Bring Experience - 12+ years in corporate communications, executive communications, or a related field - with at least 5 years supporting C-suite executives in a technology company.
- Demonstrated experience advising executives on external positioning, thought leadership, and public narrative at the highest levels.
- Deep familiarity with the enterprise technology and AI landscape.
- Experience building and executing integrated communications programs across media, analyst, social, and event channels.
- Strong track record in a matrixed, hypergrowth technology company with multiple competing stakeholders and rapid change.
- Comfortable working directly with CTOs, CPOs, and technical leaders; fluent in the language of modern enterprise technology.
- Exceptional executive presence and the gravitas to operate as a peer and trusted advisor to the most senior leaders in the company.
- Outstanding collaborator who builds trust quickly across functions, geographies, and levels of the organization.
- Thrives in ambiguity and fast-moving environments; adapts quickly and keeps the team grounded and moving forward.
- Strong project management skills with the ability to manage multiple high-priority workstreams simultaneously.
- BS/BA degree required in marketing, communications or related experience.
For positions in this location, we offer a base pay of
$220,300 - $396,500, plus equity (when applicable), variable/incentive compensation and benefits. Sales positions generally offer a competitive On Target Earnings (OTE) incentive compensation structure. Please note that the base pay shown is a guideline, and individual total compensation will vary based on factors such as qualifications, skill level, competencies, and work location. We also offer health plans, including flexible spending accounts, a 401(k) Plan with company match, ESPP, matching donations, a flexible time away plan and family leave programs. Compensation is based on the geographic location in which the role is located and is subject to change based on work location.
Additional InformationWork PersonasWe approach our distributed world of work with flexibility and trust. Work personas (flexible, remote, or required in office) are categories that are assigned to ServiceNow employees depending on the nature of their work and their assigned work location. Learn more here. To determine eligibility for a work persona, ServiceNow may confirm the distance between your primary residence and the closest ServiceNow office using a third-party service.
