Job DescriptionCentral to this work, the Sr. Director of Digital Merchandising for N.com and eCommerce leads the shared merchandising team across both Nordstrom and Nordstrom Rack. Operating at the intersection of product, technology, AI, and customer experience, this role drives conversion, expands choice count, and ensures our digital assortment reflects a clear, scalable Nordstrom fashion point of view.
As the competitive landscape intensifies, this role is key to Nordstrom’s ability to differentiate, accelerate base business performance, and leverage emerging capabilities in AI-driven personalization and discovery. We are looking for a leader with strategic vision, a data-driven mindset, and a genuine passion for fashion retail.
- Accountable for driving total demand, conversion, AOV, and profitable growth across sites, mobile web, and app.
- Lead and develop a high-performing digital merchandising team, fostering a cohesive, intuitive digital experience spanning all categories.
- Partner closely with the Nordstrom Merchandising Group (NMG) across all divisions to ensure online product selection, depth, and brand mix supports digital goals and drives multichannel profitability.
- Championing the end-to-end customer experience — from discovery and purchase through fulfillment, pickup, and returns — working across operations, supply chain, and technology to ensure digital merchandising strategy is accountable to the full customer journey.
- Shape the discovery experience as choice count scales, partnering with Product Management to ensure relevance at scale.
- Lead the integration of AI-powered personalization and agentic commerce capabilities into the merchandising strategy, in partnership with Product and Technology.
- Drive site content and calendar development in partnership with Marketing to fuel demand, customer acquisition, and loyalty engagement across site and email.
- Identify and champion site-wide navigation, search, and product page enhancements — in partnership with Product Management — to improve conversion and enrich the customer experience.
- Develop and monitor site analytics — including product conversion rates, choice counts, and GMV by category — to measure efficacy of assortment, content, and merchandising decisions.
- Maintain deep expertise in the evolving ecommerce landscape, competitive pricing, and emerging digital retail trends to continuously sharpen our approach.
You Own This If You Have…
- 10+ years of leadership in a top-tier or omnichannel ecommerce retailer, including online merchandising, buying, and/or planning experience.
- 7+ years managing high-performing teams with demonstrated results in digital merchandising, buying, and/or planning that drive profitable growth.
- Proven P&L ownership at significant scale — with the ability to translate financial accountability into clear team priorities and outcomes.
- Experience operating across a multi-banner or multi-channel environment, setting shared strategy while respecting distinct brand identities.
- Demonstrated ability to navigate complex, matrixed enterprises — building alignment across merchandising, technology, product, marketing, and finance.
- Working fluency in AI-powered personalization, discovery tools, and the evolving role of agentic commerce in digital retail; comfort operating where these capabilities are actively being built.
- Proven ability to identify site process and experience optimization opportunities and motivate cross-functional partners to execute.
- Strong analytical foundation; experience with ecommerce analytics tools, GMV/demand drivers, and online KPIs.
- Comfort operating at both strategic and tactical levels — able to set vision and roll up sleeves.
Pay Range Details
The pay range(s) below has been provided in compliance with state specific laws. Pay ranges may be different for other locations.
Pay offers are dependent on the location, as well as job-related knowledge, skills, and experience.
$190,000.00 - $300,000.00 Annual
We’ve got you covered…
Our employees are our most important asset and that’s reflected in our benefits.Nordstrom is proud to offer a variety of benefits to support employees and their families, including:
- Medical/Vision, Dental, Retirement and Paid Time Away
- Life Insurance and Disability
- Merchandise Discount and EAP Resources
This position may be eligible for performance-based incentives/bonuses. Benefits include 401k, medical/vision/dental/life/disability insurance options, PTO accruals, Holidays, and more. Eligibility requirements may apply based on location, job level, classification, and length of employment. Learn more in the Nordstrom Benefits Overview by copying and pasting the following URL into your browser: https://careers.nordstrom.com/pdfs/Ben_Overview_20-21.pdf
A few more important points...
The job posting highlights the most critical responsibilities and requirements of the job. It’s not all-inclusive. There may be additional duties, responsibilities and qualifications for this job.
