Comcast

Sr Director, Advertising Sales - Mobile/Tech

Comcast$207K — $310K *
US-Anywhere
+ 3 other locationsRemote
Media
8 - 10 years of experience
Job Overview by Ladders

Qualifications

  • 10+ years of experience in advertising sales or related field.
  • Strong understanding of the CTV and mobile app marketing landscape.
  • Established relationships with app marketers, MMPs, and measurement partners.
  • Ability to translate market feedback into actionable product insights.
  • Bachelor's degree or equivalent experience.

Responsibilities

  • Partner with VP of Americas to define and drive the App Marketing + AI segment.
  • Identify and prioritize high-potential accounts, establishing a go-to-market strategy.
  • Activate client targets and cultivate a pipeline for sustained revenue growth.
  • Define Universal Ads' sales approach for the new customer segment, including positioning and account prioritization.
  • Collaborate with internal teams to align product development with customer needs.
  • Engage with sophisticated advertisers to determine budget requirements and prove value.
  • Represent Universal Ads credibly at industry events, educating on the role of video and CTV in driving growth.

Benefits

  • Comprehensive health, dental, and vision insurance options.
  • 401(k) plan with employer matching contributions.
  • Paid time off and additional sick leave.
  • Flexible work arrangements including remote work opportunities.
  • Employee discounts on various services and products.
Full Job Description
Job Summary
Universal Ads is building a new way for growth marketers to access premium video and CTV inventory at scale. As we expand our business, we are looking for a senior seller to lead our efforts across the App Marketing and AI customer segment, including mobile apps, subscription businesses, AI-native companies, digital services, and other performance-driven mobile advertisers.

This will be the first dedicated sales hire focused on this segment, making it a highly strategic and entrepreneurial role. The right candidate does not thrive on running an existing playbook but finds success in white space and carving the path forward.

The ideal candidate will have a strong understanding of the CTV landscape, how app marketers and AI companies evaluate media across various measurement methodologies and how premium video can drive the next phase of growth for this client set. This person should be equally comfortable opening new doors, developing senior client relationships, translating market feedback into product insights, and helping Universal Ads build a repeatable growth sales motion.
This is an opportunity for an ambitious, highly strategic seller to help define an important new customer segment for a young and growing media platform.

Job Description

Responsibilities:
  • Partner closely with the VP of Americas to build and own the App Marketing + AI customer segment
  • You will identify the highest-potential accounts, prioritize where we can win, and build a clear go-to-market strategy for the segment.
  • You will be responsible for activating these client targets, developing a qualified pipeline, and turning early market momentum into durable revenue growth.
  • This is a build role. You will help define how Universal Ads should sell into this customer set, including our positioning, industry presence, pitch narrative, measurement and account prioritization.
  • You will work closely with CSM, product, measurement, partnerships, marketing, and leadership to ensure our roadmap supports the needs of this customer segment.
  • You should have meaningful experience and established relationships across app marketers, MMPs, and advanced measurement partners, along with the technical depth required to activate, measure, and scale business within this customer segment.
  • Ability to speak credibly with sophisticated advertisers and quickly identify what Universal Ads needs to prove in order to earn budget.
  • Able to represent Universal Ads with customers and at industry events with credibility. Educate customers on how CTV and premium video can complement existing performance channels and drive measurable business growth
  • Entrepreneurial mindset. You should be energized by the opportunity to shape a business, not just inherit one.
  • Help build the foundation for future hiring, sales process, and segment expansion.

Employees at all levels are expected to:
  • Understand our Operating Principles; make them the guidelines for how you do your job.
  • Own the customer experience think and act in ways that put our customers first, give them seamless digital options at every touchpoint, and make them promoters of our products and services.
  • Know your stuff be enthusiastic learners, users and advocates of our game-changing technology, products and services, especially our digital tools and experiences.
  • Win as a team make big things happen by working together and being open to new ideas.
  • Be an active part of the Net Promoter System a way of working that brings more employee and customer feedback into the company by joining huddles, making call backs and helping us elevate opportunities to do better for our customers.
  • Drive results and growth.
  • Support a culture of inclusion in how you work and lead.
  • Do what's right for each other, our customers, investors and our communities.


Disclaimer: This information has been designed to indicate the general nature and level of work performed by employees in this role. It is not designed to contain or be interpreted as a comprehensive inventory of all duties, responsibilities and qualifications.

Skills
Advertising, Client Relations, Customer Acquisition, Mobile Application Marketing

Compensation
Primary Location Pay Range: $207,050.94 - $310,576.41

This job can be performed in Illinois with a Pay Range of $181,169.57 - $323,517.09. This job can be performed in California with a good faith estimated pay range upon hire of $155,288.20 USD - $287,570.74.

Targeted Commission: $140,000.00

Our sales compensation programs offer the potential for significant upside above targeted earnings for those who overachieve their sales targets.

Comcast intends to offer the selected candidate base pay within the posted range for this role at the time of posting dependent on job-related, non-discriminatory factors such as experience. The application window is 30 days from the date job is posted, unless the number of applicants requires it to close sooner or later.

Base pay is one part of the Total Rewards that Comcast provides to compensate and recognize employees for their work. Most sales positions are eligible for a Commission under the terms of an applicable plan, while most non-sales positions are eligible for a Bonus. Additionally, Comcast provides best-in-class Benefits to eligible employees. We believe that benefits should connect you to the support you need when it matters most, and should help you care for those who matter most. That's why we provide an array of options, expert guidance and always-on tools, that are personalized to meet the needs of your reality - to help support you physically, financially and emotionally through the big milestones and in your everyday life. Please visit the compensation and benefits summary on our careers site for more details.

Education
Bachelor's Degree

While possessing the stated degree is preferred, Comcast also may consider applicants who hold some combination of coursework and experience, or who have extensive related professional experience.

Certifications (if applicable)

Relevant Work Experience
10 Years +

About Comcast

FreeWheel manages the economics of content for the enterprise class of entertainment, offering technical infrastructure for revenue rights management and business operations, wrapped in advisory services. They offer advertising sales rights, display, video, mobile ad management, contract management, professional content, ad serving, reporting, analytics, technology, services, advisory services, business operations, programmatic advertising, advertising marketplace, and linear, and online advertising.

Comcast Careers

Joining Comcast means becoming part of a dynamic team committed to shaping the future of media and technology. As a leading company in entertainment, communications, and technology, Comcast offers unparalleled job opportunities designed to foster professional growth and innovation. Work You’ll Do At Comcast, you’ll be part of a culture that cherishes diversity, leadership, and innovation. Our team is at the forefront of the industry, leading changes that redefine how people connect and experience content across the globe. Transform your career with a company that is committed to your professional development. Comcast offers a variety of positions across multiple fields, where your skills will be honed for leadership roles and your career aspirations supported by comprehensive training programs. Join Our Leading Team Be part of a team that values creativity and diversity. Comcast’s commitment to inclusive culture and diversity training ensures that every team member’s voice is heard and valued. This approach not only enhances our work environment but also drives our leadership in the competitive tech industry. Innovate with Us Engage in work that matters with a team of over 100,000 employees worldwide. At Comcast, innovation isn’t just another buzzword—it's at the core of everything we do. From developing groundbreaking technology to reimagining how our customers experience entertainment and communication, your work will influence millions. Internship and Employment Opportunities Start your career with a Comcast internship, where you’ll gain invaluable industry experience, network with professionals, and develop skills that will benefit you throughout your career. For those seeking full-time positions, Comcast’s hiring process is designed to find not just the right skills but the right fit for our culture of growth and innovation. Benefits and Growth Comcast is dedicated to the well-being and advancement of our team members. Enjoy a wealth of benefits that support both your professional and personal life, including health, wellness, and retirement plans. Our employees are encouraged to pursue continuous growth through professional development opportunities and leadership training. Stay Connected Join the Comcast Team Explore job opportunities that match your skills and interests. We are always looking for passionate, curious, and solution-driven team players. Search Comcast jobs today and find out where your career could take you. Keep Up to Date Stay ahead with career tips, insider perspectives, and industry-leading insights you can put to use today—all from the people who work here. Read Careers Blog Job Alert Emails Customize your subscription to receive job alerts, latest news, and insider tips tailored to your preferences. Discover the exciting and rewarding career opportunities that await at Comcast. By joining Comcast, you’re not just finding a job—you’re joining a community of innovators who are passionate about creating extraordinary experiences for our customers and for each other.
Learn more about Comcast
Size
31,000 employees
Market Cap
$149.9 billion
Industry
Net Income
$10.5 billion
Founded
1963
5 Year Trend
+7.6%
Revenue
$103.5 billion
NASDAQ

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