Logitech

Sr. Digital Customer Marketing Manager

Logitech$147K — $222K *
US-AnywhereRemote in Minnesota, US
Retail & Consumer Goods
5 - 7 years of experience
Job Overview by Ladders

Qualifications

  • 5-7 years of experience in digital marketing or retail marketing with a strong focus on ROI
  • Proficient in managing and optimizing e-commerce platforms
  • Strong analytical skills with experience in data analysis and ROI tracking
  • Excellent communication skills for cross-functional collaboration and partner influence
  • Ability to develop innovative marketing strategies tailored to specific retail partners

Responsibilities

  • Develop and implement innovative marketing campaigns for the retail partner
  • Collaborate with product and brand teams to create optimized digital content
  • Leverage data insights to enhance product visibility and alignment with growth goals
  • Define KPIs and analyze performance to drive improvements
  • Identify SEO and optimization opportunities for the retail partner’s platform
  • Act as the primary contact for the retail partner and build strong relationships
  • Develop strategies to exceed sales goals and identify new marketing initiatives

Benefits

  • Collaborative company culture that values individuality and open communication
  • Focus on equality and environmental responsibility within the workplace
  • Opportunities for professional development and growth
  • Travel opportunities for industry events and partner engagements
  • Flexible working environment in the Minneapolis Metro Area
Full Job Description
The Team and Role:
Logitech is seeking an experienced Sr. Digital Customer Marketing Manager to lead collaborative efforts designed to drive growth and optimize our presence within key retail partner e-commerce platforms. This role will require a results-oriented individual with a proven ability to design and execute impactful marketing programs, deliver measurable ROI, and maximize share of search and product visibility on the partner’s website.

As the primary liaison between Logitech and our retail partner, you will leverage data-driven strategies to improve customer engagement, conversion rates, and overall revenue growth. You will be responsible for creating tailored marketing initiatives that align with the partner’s goals while enhancing Logitech’s brand presence and performance metrics.

Location: Minneapolis Metro Area; only applicants in this location will be considered. In this role, you are required to travel for internal meetings, industry conferences, and regularly on-site for customer visits to strengthen partnerships and ensure account growth.

Your Contribution:

Be Yourself. Be Open. Stay Hungry and Humble. Collaborate. Challenge. Decide and just Do. Share our passion for Equality and the Environment. These are the behaviors and values you’ll need for success at Logitech. In this role your key responsibilities will be:

Marketing Strategy & Program Development:

  • Develop and execute innovative marketing programs and campaigns tailored to the retail partner's e-commerce platform.

  • Collaborate with product and brand teams to create compelling digital content (e.g., product pages, videos, images, and descriptions) optimized for search functionality and consumer engagement.

  • Use data insights to strategically influence product visibility and ensure alignment with Logitech’s growth objectives.

Performance Analytics & ROI Tracking:

  • Define KPIs and measure the success of marketing programs to calculate ROI and drive continuous improvement in performance.

  • Analyze sales performance, customer behavioral data, traffic, conversion, and share of search metrics.

  • Regularly review and assess campaign metrics, adjusting strategies based on key insights and learnings.

Site Optimization & Search Share:

  • Identify opportunities for improving the retail partner’s platform presence, such as SEO enhancements, content optimization, and functionality improvements.

  • Collaborate with stakeholders to ensure Logitech’s products remain top-of-mind in search rankings and overall visibility.

  • Implement strategies to defend and grow Logitech’s share of search within critical categories.

Cross-Functional Collaboration:

  • Partner closely with internal teams (sales, marketing, e-commerce, and analytics) to ensure alignment with broader Logitech goals and priorities.

  • Act as the primary point of contact for the retail partner, building positive relationships and enabling seamless collaboration.

  • Stay abreast of competitive activity within the partner’s platform and adjust strategies as needed.

Growth Initiatives:

  • Develop strategies to surpass incremental sales goals while supporting overall category growth.

  • Provide recommendations for new marketing opportunities or initiatives based on shifts in consumer trends and product performance data.

  • Drive promotions and seasonal campaigns aimed at boosting visibility and sales.

Key Qualifications:

  • Exceptional experience in digital marketing, e-commerce strategy, or retail marketing, with a proven track record of success in driving ROI.

  • Deep understanding of e-commerce platforms and search optimization tools.

  • Analytical mindset with strong proficiency in data analysis and ROI modeling.

  • Exceptional communication skills with a demonstrated ability to lead cross-team collaboration and influence external partners.

Preferred Qualifications:

  • Hands-on experience in creating impactful digital marketing programs for retail e-commerce platforms.

  • Experience working within a digital marketing agency or collaborating closely with one.

  • Familiarity with working in fast-paced environments that require agile and iterative problem-solving

#LI-CT1

#LI-Remote

This position offers an OTE (base+variable bonus) of typically

between $ 147K and $ 222K dependent on location and experience.  In certain circumstances, higher compensation will be considered based on the business need, candidate experience, and skills.

About Logitech

Logitech International S.A. is a Swiss-American manufacturer of computer peripherals and software, with headquarters in Lausanne, Switzerland and Newark, California. The company develops and markets personal peripherals for PC navigation, video communication and collaboration, music and smart homes. This includes products like keyboards, mice, tablet accessories, webcams, Bluetooth speakers, universal remotes and more. Logitech's sales are distributed in 100 countries worldwide through retail channels or via its online store.
Learn more about Logitech
Size
8,200 employees
Market Cap
$10.6 billion
Industry
Founded
1981
5 Year Trend
+19.8%
NASDAQ

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