About the Role

We're looking for a Senior Copywriter to help shape how DoorDash shows up across the Canadian market, across both brand and performance. In this role, you'll drive high-performing messaging that supports acquisition, engagement, and retention, while also contributing to broader brand storytelling and campaign work. You'll partner closely with Growth, Marketing, Design, and Brand to develop and optimize copy across channels - from paid media and CRM to in-app and campaign moments.

You'll write, adapt, and originate work in both English and French, ensuring ideas land natively across audiences. This includes performance copy, brand campaigns, and transcreation - with a focus on clarity, cultural nuance, and impact.

This is a hands-on role with direct influence on both creative quality and business outcomes. You'll help scale what works, contribute to messaging systems, and shape how DoorDash communicates in Canada.
Responsibilities:

• Drive high-performing copy across both brand and growth touchpoints for Canada, improving acquisition efficiency and overall impact
• Sustain DoorDash's voice in the Canadian market - ensuring consistency, clarity, and cultural relevance across English and French
• Partner closely with Growth, Marketing, Design, and Brand to increase testing velocity and creative output across a bilingual market
• Build, test, and iterate copy across channels - including paid social, email, push, display, in-app, and brand campaigns
• Translate insights, data, and briefs into clear, effective messaging that balances performance and brand
• Identify, scale, and evolve top-performing creative to improve CPA and overall campaign performance
• Contribute to campaign concepting and brand storytelling when needed, beyond performance-focused work
• Develop bilingual campaigns in English and French, ensuring work resonates natively in each language
• Create net-new copy in both languages - not direct translations - adapting ideas to fit cultural context
• Support transcreation and localization efforts across campaigns and product surfaces
• Collaborate cross-functionally to ensure cohesive, effective work across all touchpoints

Qualifications:

• 5+ years of experience in bi-lingual copywriting, with a focus on brand and/or performance marketing
• Proven track record of writing copy that drives measurable results (e.g., CPA, CTR, conversion improvements)
• Experience building and optimizing creative through A/B testing and rapid iteration
• Strong understanding of how messaging impacts acquisition, engagement, and lifecycle performance
• Ability to contribute to both performance-driven work and brand storytelling
• Experience adapting messaging across formats - from rapid testing to larger campaign narratives
• Strong understanding of messaging hierarchy and customer journey across channels
• Ability to balance creative thinking with performance data to produce effective, on-brand copy
• Strong communication and collaboration skills, with the ability to present ideas clearly to stakeholders
• Ability to move quickly in a fast-paced, test-and-learn environment

Bilingual Requirement:

• Fluent in English and French (written and verbal)
• Ability to write idiomatically in Canadian French - not just translate
• Strong understanding of regional nuances across Canada (e.g., Quebec vs. Rest of Canada)
• Ability to adapt tone, phrasing, and cultural references to ensure copy feels native in each market

Compensation

Actual compensation within the pay range listed below will be decided based on factors including, but not limited to, skills, prior relevant experience, and specific work location. Base salary is localized according to employee work location.

DoorDash cares about you and your overall well-being. That's why we offer a comprehensive benefits package for all regular employees, that includes paid time off, paid parental leave, wellness benefit and several paid holidays.

Additionally, for full-time employees, DoorDash offers medical, dental, and vision benefits, disability and basic life insurance, an RRSP including an employer match, and a mental health program, among others.

To learn more about our benefits, visit our careers page here.

The base pay for this position ranges from our lowest geographical market up to our highest geographical market within British Columbia.

$113,000-$141,000 CAD