Michael Foods, Inc.

Sr Brand Manager

Michael Foods, Inc.$113K — $177K *
Food & Beverages
5 - 7 years of experience
Job Overview by Ladders

Qualifications

  • 7+ years of brand management experience in consumer-packaged goods (CPG).
  • Bachelor's degree in Marketing, Business, General Management, or a related field; MBA preferred.
  • Proficiency with Nielsen and/or IRI syndicated data.
  • Strong understanding of marketing and commercialization processes.
  • Demonstrated success in managing brands to volume, revenue, and profit targets.
  • Experience in product launches and driving growth initiatives.
  • Excellent communication and leadership skills.

Responsibilities

  • Develop and execute annual business plans and long-term growth strategies.
  • Identify growth opportunities using consumer insights and competitive intelligence.
  • Drive sustainable brand growth through innovation and category expansion.
  • Manage brand P&L performance, ensuring profitability.
  • Lead integrated marketing campaigns and promotional initiatives.
  • Monitor marketing performance and optimize plans for effectiveness.
  • Collaborate with cross-functional teams to drive business strategies.

Benefits

  • Opportunity to shape the future of growing brands in the Pet Division.
  • Work in a hybrid schedule with flexibility in location.
  • Collaborate with talented cross-functional partners.
  • Lead and develop a high-performing marketing team.
  • Direct impact on business performance through meaningful innovation.
Full Job Description
Location Description

Post Consumer Brands corporate headquarters in Lakeville, Minnesota, is about 20 miles south of Minneapolis and St. Paul, Lakeville has all the benefits of smaller town living with access to everything a large metropolitan area has to offer. Join more than 400 team members collaborating on the two-building campus to help put breakfast on the tables of millions of consumers in North America.

Responsibilities

About the Opportunity

At Post Consumer Brands, we're passionate about building and growing iconic Post brands that consumers know, trust, and love. We are seeking a strategic, growth-oriented Senior Brand Manager to lead two high-potential brands within our Pet Division and help accelerate our business transformation.

This highly visible leadership role offers the opportunity to shape brand strategy, drive business performance, lead a talented team, and leverage the power of iconic Post brands to deliver sustainable growth. The successful candidate will be responsible for driving volume, revenue, profitability, household penetration, and long-term brand equity across channels including Walmart, Grocery, Club, Dollar, eCommerce, and Pet Specialty.

What You'll Do

Drive Brand Growth & Business Performance
  • Develop and execute annual business plans and long-term growth strategies.
  • Own brand P&L performance and delivery of volume, revenue, market share, and profit objectives.
  • Identify growth opportunities through consumer insights, market trends, retailer partnerships, and competitive analysis.
  • Manage pricing, budgets, investments, and portfolio strategy to maximize ROI and profitability.

Lead Marketing & Brand Development
  • Develop and execute integrated marketing campaigns across digital, social, retail, shopper, and consumer touchpoints.
  • Strengthen brand positioning, messaging, and creative strategies that elevate iconic Post brands.
  • Partner with agencies and internal teams to deliver impactful consumer and customer marketing programs.
  • Measure performance and optimize marketing investments to drive growth.

Leverage Insights to Drive Results
  • Translate consumer, customer, category, and competitive insights into actionable business recommendations.
  • Utilize Nielsen, Circana (IRI), Numerator, Power BI, and other analytics tools to inform strategy and decision-making.
  • Monitor brand health, identify risks and opportunities, and adjust plans accordingly.
  • Serve as the voice of the consumer across the organization.

Lead Cross Functionally
  • Partner closely with Sales, Finance, R&D, Operations, Shopper Marketing, and Insights & Analytics teams.
  • Build compelling retailer growth strategies and customer-selling stories.
  • Influence key stakeholders and drive alignment across the organization.
  • Lead major business initiatives from strategy through execution.

Developing People & Teams
  • Lead, coach, and develop a team of marketing professionals.
  • Foster a culture of accountability, collaboration, agility, and continuous improvement.
  • Build organizational capability and develop future marketing leaders.

Qualifications

What We're Looking For

Required Qualifications
  • Bachelor's degree in Marketing, Business, or related field; MBA preferred.
  • 7+ years of brand management experience within CPG.
  • Proven success delivering volume, revenue, profit, and market share growth.
  • Experience growing iconic brands through strategic marketing and household penetration initiatives.
  • Strong strategic, analytical, financial, and P&L management capabilities.
  • Experience leveraging consumer insights and syndicated data to drive business decisions.
  • High Level Proficiency with Nielsen, Circana (IRI), Numerator, Tableau, Power BI, and related analytics tools.
  • Strong knowledge of pricing, portfolio management, budgeting, and financial planning.
  • Demonstrated ability to lead cross-functional teams and influence stakeholders.
  • Excellent communication, presentation, and leadership skills.
  • Self-starter who thrives in a dynamic, fast-paced environment.


Preferred Qualifications
  • MBA or advanced business degree.
  • Experience in pet, food, or broader consumer packaged goods categories.
  • Three or more years of people leadership experience.
  • Experience utilizing advanced analytics and AI-enabled business intelligence tools.

Why Join Post Consumer Brands?

This is a unique opportunity to steward and grow iconic Post brands, lead a high-performing team, influence key business decisions, and make a meaningful impact within a growing Pet Division. If you're passionate about brand building, developing talent, and driving business results, we'd love to hear from you.

Work Location

Lakeville, Minnesota (Hybrid Schedule)

This role requires onsite presence Tuesday-Thursday each week, with flexibility to work remotely on other days.

The pay range for this position is $113,987 - $177,820 per year.

About Michael Foods, Inc.

Michael Foods is a leading producer and distributor of value-added food products. The company's products include egg products, refrigerated potato products, and cheese and dairy products. Michael Foods' egg products are used in a variety of food products, including baked goods, soups, sauces, and prepared meals. The company's potato products are used in a variety of food products, including mashed potatoes, hash browns, and potato pancakes. Michael Foods was founded in 1905 and is headquartered in Minnetonka, Minnesota.
Learn more about Michael Foods, Inc.
Size
3,000 employees
Industry
Founded
1908

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