Campbell Soup Company

Sr. Analyst, Marketing Performance

Campbell Soup Company$90K — $130K *
Food & Beverages
Less than 5 years of experience
Job Overview by Ladders

Qualifications

  • Bachelor's degree in a related field
  • 4+ years of experience in analytics, insights, or marketing performance
  • Experience with Media Measurement or Media Planning
  • Advanced data transformation skills (e.g., Power Query)
  • Proficiency in Power BI or similar platforms
  • Ability to integrate and manipulate diverse data sources
  • Strong attention to detail with effective multitasking abilities
  • Excellent communication and storytelling skills

Responsibilities

  • Lead the Marketing Optimization platform excellence efforts
  • Serve as the subject matter expert on marketing optimization
  • Collect and accurately combine data from multiple sources
  • Collaborate with vendors to develop models for informed marketing decisions
  • Integrate performance data with various sources to derive actionable insights
  • Utilize platform capabilities to forecast marketing investments
  • Translate complex data into compelling narratives for diverse audiences

Benefits

  • Competitive health and dental insurance
  • 401k retirement plan
  • Wellness benefits starting on day one
Full Job Description


How you will make history here...
  • Play a critical role in shaping how Campbell's connects with consumers.
  • Manage a key marketing optimization platform.
  • Transform complex data into clear, actionable insights.
  • Guide smarter decisions across the $5B+ Snacks portfolio, including brands like Goldfish, Kettle, Cape Cod, Snyder's of Hanover, and Pepperidge Farm.


What you will do...
  • Lead Platform Excellence
  • Serve as the subject matter expert for the division's Marketing Optimization platform.
  • Collect data from multiple sources and combine into a cohesive product, with a high degree of accuracy and quality.
  • Collaborate with vendor partners and senior insights leaders to develop models and scenarios for smarter marketing investments.
  • Drive Strategic Insight
  • Integrate performance data with other sources to deliver holistic, actionable insights.
  • Leverage platform capabilities to forecast optimal marketing investment levels.
  • Model scenarios to drive strategic conversations and guide activation.
  • Tell Stories that Drive Action
  • Translate data into compelling stories for a non-technical audience.
  • Develop innovative methods to integrate data sources for comprehensive marketing performance analysis.


Who you will work with...
  • Vendor partners
  • Senior insights leaders
  • Cross-functional marketing and analytics teams


What you will bring to the table...
  • Bachelor's degree
  • 4+ years of experience in analytics, insights, or marketing performance. Note that graduate degree in related field (e.g. Analytics) may count for additional experience
  • Experience with one or more of the following: Media Measurement (esp. Market Mix Modeling), Media Planning or Execution (in-house or agency), Working on a Business or Advanced Analytics Team
  • Advanced Data Transformation skills (Power Query or similar platform
  • Proficiency in Power BI (or similar platforms)
  • Ability to manipulate data from disparate sources and in different formats
  • Strong attention to detail and ability to manage multiple priorities
  • Excellent communication and storytelling skills


It would be great if you have...
  • Experience with CPG syndicated data (e.g. Circana or Nielsen)
  • Experience working in a media agency or market research provider
  • Experience with SQL


Compensation and Benefits:

The target base salary range for this full-time, salaried position is between
$90,600-$130,300

Individual base pay depends on work location and additional factors such as experience, job-related skills, and relevant education or training. Total pay may include other forms of compensation. In addition, we offer competitive health, dental, 401k and wellness benefits beginning on the first day of employment. Please ask your Talent Acquisition Partner for more information about our total rewards package.

About Campbell Soup Company

Campbell Soup Company (Campbell) together with its subsidiaries, is a manufacturer and marketer of branded convenience food products. The Company operates in five segments: U.S. Simple Meals; Global Baking and Snacking; International Simple Meals and Beverages; U.S. Beverages; and North America Foodservice. In June 2012, the Company purchased 1300 Admiral Wilson Boulevard in Camden. On August 6, 2012, the Company completed the acquisition of BF Bolthouse Holdco LLC (Bolthouse Farms). In September 2012, Vilmorin & Cie SA acquired the tomato and pepper breeding and sales business of the Company. In June 2013, Campbell Soup Co completed the acquisition of Plum Organics. In August 2013, Campbell Soup Company completed the acquisition of Kelsen Group A/S. In October 2013, it completed the sale of its European simple meals business to CVC Capital Partners.

Campbell Soup Company Careers

Join the vibrant team at Campbell Soup Company, a leader in the food industry, where your career growth and innovation meet exceptional opportunities. At Campbell, we are committed to fostering a diverse and inclusive workplace that offers numerous job opportunities across various fields. Work You’ll Do Embark on a fulfilling career journey with Campbell Soup Company and contribute to a legacy of quality and innovation. Our team is dedicated to excellence and pushing the boundaries of what is possible in the food industry. Lead with us at the forefront of the market, where your skills in leadership, teamwork, and professional development are highly valued. Campbell offers a unique position in the marketplace that combines industry expertise, culinary innovation, and a commitment to sustainability. Join a global team of professionals who are passionate about making a real impact in the company and the community. Collaborate with talented individuals who bring a wealth of knowledge and experience to the table. Campbell Soup Company Job Opportunities We are continuously expanding our team and looking for talented individuals who are eager to drive change and lead the industry. Explore a range of job opportunities, from entry-level positions to executive roles, each offering a path to personal and professional growth. Innovate with Us Be part of a company that thrives on innovation and is constantly seeking new ways to delight consumers and improve our products. At Campbell, you will have the chance to work on challenging projects that refine your skills and advance your career. Internship Programs Kickstart your career with a Campbell Soup Company internship. Our programs provide invaluable industry experience and a chance to develop essential skills in a real-world setting. Internships are a stepping stone to full-time employment and offer a comprehensive view of our company culture and operations. Benefits and Culture Campbell Soup Company is dedicated to supporting our team members' professional and personal growth. We offer competitive benefits, including health care, retirement plans, and continuous learning and diversity training opportunities. Our culture is one of collaboration, respect, and empowerment, making Campbell a great place to work. Leadership and Development Advance your career with leadership training and professional development programs designed to hone your skills and prepare you for future challenges. At Campbell, we believe in nurturing our team's potential and providing them with the tools they need to succeed. Stay Connected Join Our Team Search open positions that match your skills and interests. We are looking for passionate, innovative, and solution-driven team players. Explore the exciting and rewarding career opportunities waiting for you at Campbell Soup Company. Keep Up to Date Stay informed with career tips, insider perspectives, and industry-leading insights you can put to use today—all from the people who work here. Job Alert Emails Customize your subscription to receive job alerts, latest news, and insider tips tailored to your preferences. Discover the dynamic and rewarding career paths available at Campbell Soup Company.
Learn more about Campbell Soup Company
Size
14,100 employees
Market Cap
$17 billion
Industry
Net Income
$808 million
Founded
1869
5 Year Trend
+8%
Revenue
$8.9 billion
NASDAQ

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