Social Media Manager

The Jackson Laboratory

$74K — $125K *
Media
8 - 10 years of experience
Job Overview by Ladders

Qualifications

  • Bachelor's degree and 8+ years related experience.
  • Progressive experience in social media and integrated content marketing.
  • Success in developing integrated social media strategies tied to measurable outcomes.
  • Experience with executive or institutional thought leadership content, particularly on LinkedIn.
  • Strong understanding of audience segmentation and performance optimization.
  • Exceptional writing, editing, and storytelling skills.
  • Experience with analytics tools to measure social media engagement.

Responsibilities

  • Lead and implement JAX's social media strategy for audience growth.
  • Create engaging, audience-specific content that builds trust and encourages interaction.
  • Develop audience personas to tailor content distribution effectively across channels.
  • Support major campaigns and events with strategic social media approaches.
  • Collaborate with content experts to simplify complex scientific and institutional narratives for social media.
  • Advise leaders on social media best practices to enhance JAX's visibility.
  • Utilize data to continuously refine social media strategies for improved results.

Benefits

  • Flexible remote working options within the U.S.
  • Ability to work during East Coast business hours.
  • Opportunities for occasional travel for events and conferences.
Full Job Description
Were hiring a Social Media Manager to lead JAXs enterprise social media strategy and strengthen our presence across institutional, scientific, advancement and business audiences. This role will focus on audience growth, engagement, channel strategy and LinkedIn thought leadership, helping JAX leaders and experts show up in ways that are credible, authentic and worth engaging with.

This is not a just post it role. Were looking for someone who understands that social media works best when it builds trust, creates meaningful engagement, and helps strong ideas travel. Youll help match the right content to the right audiences across channels, build audience personas, support major campaigns and events, and partner with content experts to turn complex science, institutional priorities, videos and philanthropic stories into social-first content.

The right person is a thoughtful strategist and natural momentum-builder with strong social media judgment. You should be comfortable advising leaders, working with expert content partners, using data to sharpen the work, growing relevant audiences, and staying focused in a collaborative environment where a lot of people care deeply about how JAX shows up.

This role may be performed remotely within the U.S., with preference for candidates who can regularly work East Coast business hours. Occasional travel, up to 10%, is expected for JAX events, conferences, campus visits and social media coverage needs. Writing samples may be requested as part of the interview process.

Requirements

  • Bachelors degree and 8+ years or related experience
  • Progressive experience in social media, digital communications, or integrated content marketing.
  • Demonstrated success developing and executing integrated social media strategies tied to measurable organizational outcomes.
  • Demonstrated experience developing executive or institutional thought leadership content, particularly on LinkedIn and professional platforms.
  • Strong understanding of social media strategy, audience segmentation, content distribution, paid amplification, and performance optimization.
  • Experience building audience personas and matching content strategies to distinct audiences, platforms, and engagement goals.
  • Exceptional writing, editing, storytelling, and audience engagement skills.
  • Experience with social analytics, social listening, and reporting tools used to measure and improve engagement performance.
  • Strong visual and video content instincts, including experience supporting social-first video and multimedia engagement.
  • Sound judgment managing public-facing communications, reputational considerations, and sensitive issues.
  • Ability to work effectively within a fast-paced, matrixed, and collaborative environment.
  • Experience within biomedical research, healthcare, higher education, life sciences, or mission-driven organizations preferred.


Salary range is $74,772 - $125,184 based on years of related experience

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