Senior Sales Manager

Nackard Bottling Company

$80K — $110K *
Food & Beverages
5 - 7 years of experience
Job Overview by Ladders

Qualifications

  • Bachelor's degree or equivalent experience in sales leadership (5+ years)
  • Proficiency in Pepsi ordering systems (IOD/NOD) and Circana data tools
  • Strong negotiation skills with excellent customer service abilities
  • Experienced in beverage distribution or CPG with street acumen
  • Skilled in Microsoft Office Suite and presentation software

Responsibilities

  • Lead and develop four Area Sales Managers in Northern Arizona
  • Spend 90% of time in the market executing retail strategies
  • Maintain execution standards for displays, shelf integrity, and promotions
  • Ensure compliance with CDA across national and regional accounts
  • Analyze data to identify opportunities and close distribution gaps
  • Present business reviews and proposals using data-driven insights
  • Recruit and develop sales talent for organizational growth

Benefits

  • Medical
  • Dental
  • Vision
  • Life Insurance
  • Long Term Disability
  • Childcare Benefit
  • 401(k) with generous company match
  • Company car
  • Sick time & vacation pay
Full Job Description
JOB TITLE: Senior Sales Manager

EMPLOYER: Nackard Pepsi, Prescott AZ

DEPARTMENT: Sales Organization

REPORTS TO: Director of Sales

EFFECTIVE DATE: Upon Hire

POSITION: Full-Time, Salary (to be discussed in interview)

SUMMARY:

This is a field-based leadership role responsible for managing four Area Sales Managers across Northern Arizona - Prescott, Flagstaff, Show Low, and the Verde Valley. The Senior Sales Manager reports directly to the Director of Sales and spends approximately 90% of their time in the market alongside the team, leading our sales and merchandising teams on execution and serving as a key driver of how Nackard products are sold, merchandised, and grown across every channel we serve.

SCHEDULE:

  • Monday to Friday
  • Full-Time, 50 hours/week - field-based, with approximately 90% of time spent in the market with the team


DUTIES AND RESPONSIBILITIES:

  • Lead, coach, and develop four Area Sales Managers across the Prescott, Flagstaff, Show Low, and Verde Valley territories
  • Spend approximately 90% of time in the market working alongside sales and merchandising teams, leading execution at retail
  • Own execution standards across the region - displays, cold vault, shelf integrity, and promotional compliance
  • Drive CDA compliance across national and regional accounts, ensuring contracted space, features, and equipment commitments are met
  • Leverage IOD/NOD ordering platforms and Circana syndicated data to identify opportunities, close distribution gaps, and grow share
  • Prepare and present business reviews and proposals to internal leadership and external customers, using data to identify opportunities, defend space, and win new points of distribution
  • Applystrong street acumen - knowing the accounts, the buyers, and the competition - to win at the store level every day
  • Exhibit a blend of leadership discipline and sales instinct, with experience in beverage distribution, DSD, or CPG strongly preferred
  • Partner with delivery, warehouse, and merchandising leadership to ensure seamless execution across the DSD system
  • Manage territory-level performance against volume, revenue, and execution targets, holding Area Sales Managers accountable to results
  • Recruit, onboard, and develop sales talent to build bench strength across the Northern Arizona sales organization
  • Please note: no job description can anticipate every situation this role will face - and this one doesn't try. The defining expectation is a resourceful problem solver: when something needs to get done, you own it, figure it out, and see it through.


SUPERVISORY RESPONSIBILITIES:

  • This position directly manages four (4) Area Sales Managers - Prescott, Flagstaff, Show Low, and Verde Valley - and provides field leadership to the sales and merchandising teams within those territories.


QUALIFICATIONS:

  • Bachelor's Degree from a four-year college or university and five (5) or more years of related sales leadership experience, or equivalent combination of education and experience.
  • Computer skills desired:
  • Pepsi ordering and execution platforms (IOD/NOD)
  • Syndicated data tools (Circana) and CDA compliance reporting
  • Order Processing Systems (VIP)
  • Spreadsheet Software (Excel)
  • Electronic Mail Software (Outlook)
  • Presentation Software (PowerPoint)
  • Other skills required:


  • Excellent verbal and written communication skills.
  • Excellent sales and customer service skills with proven negotiation skills and strong street acumen.
  • Excellent organizational skills and attention to detail.
  • Proficient with Microsoft Office Suite or related software.


COMPETENCIES:

  • Business Acumen - Understands business implications of decisions; Displays orientation to profitability; Demonstrates knowledge of market and competition; Aligns work with strategic goals.
  • Customer Service - Manages difficult or emotional customer situations; Responds promptly to customer needs; Solicits customer feedback to improve service; Responds to requests for service and assistance; Meets commitments.
  • Dependability - Responds to management direction; Takes responsibility for own actions; Keeps commitments; Commits to long hours of work when necessary to reach goals; Completes tasks on time or notifies appropriate person with an alternate plan.
  • Judgement - Displays willingness to make decisions; Exhibits sound and accurate judgment; Supports and explains reasoning for decisions; Includes appropriate people in decision-making process; Makes timely decisions.
  • Leadership - Exhibits confidence in self and others; Inspires and motivates others to perform well; Effectively influences actions and opinions of others; Accepts feedback from others; Gives appropriate recognition to others.
  • Managing People - Includes staff in planning, decision-making, facilitating and process improvement; Takes responsibility for subordinates' activities; Makes self-available to staff; Provides regular performance feedback; Develops subordinates' skills and encourages growth; Solicits and applies customer feedback (internal and external); Fosters quality focus in others; Improves processes, products and services.; Continually works to improve supervisory skills.
  • Oral Communication - Speaks clearly and persuasively in positive or negative situations; Listens and gets clarification; Responds well to questions; Demonstrates group presentation skills; Participates in meetings.
  • Problem Solving - Identifies and resolves problems in a timely manner; Gathers and analyzes information skillfully; Develops alternative solutions; Works well in group problem solving situations; Uses reason even when dealing with emotional topics.
  • Strategic Thinking - Develops strategies to achieve organizational goals; Understands organization's strengths & weaknesses; Analyzes market and competition; Identifies external threats and opportunities; Adapts strategy to changing conditions.


PHYSICAL DEMANDS AND WORK ENVIRONMENT:

  • Continually required to stand walk, bend, twist, squat, reach, and grasp when moving product and/or merchandising equipment.
  • Occasionally lift and/or move up to 35-50 pounds.


COMPANY BENEFITS:

  • Medical
  • Dental
  • Vision
  • Life Insurance
  • Long Term Disability
  • Childcare Benefit
  • 401(k) With Generous Company Match
  • Company Car
  • Sick Time & Vacation Pay
  • Job Type: Full-time

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