About the RoleRemarcable is the procurement platform built specifically for specialty trade contractors, seamlessly connecting contractor field teams, office teams, and suppliers. With deep supplier integrations and purpose-built workflows, Remarcable delivers complete operational visibility from requisition to reconciliation.
We are seeking a Senior Product Marketing Manager to lead go-to-marketing efforts for a solution suite of products. You will have a unique opportunity to lead launch strategies for new products and features, driving acquisition and adoption in a fast-paced and agile environment. You will be responsible for executing product launch plans together with a highly cross-functional team of marketers, product managers, and sales and support team members.
This is a highly visible role with direct influence on revenue growth, roadmap prioritization, and solution positioning and messaging.
What You'll Do- Own product and feature launches including positioning, launch planning, enablement, and adoption campaigns.
- Develop solution, product, and industry messaging and persuasive copy that resonates with contractors and suppliers.
- Build competitive and market intelligence programs analyzing competitors, substitutes, and emerging technologies, and translate insights into sales enablement, positioning shifts, and roadmap input.
- Partner with Product to deeply understand the roadmap and share insights for feature prioritization based on market opportunity and customer need.
- Develop proof points through case studies, testimonials, and use-case content that demonstrate measurable value and customer ROI.
- Create content that moves the funnel, supporting demand generation and sales.
- Collaborate with Demand Generation to develop multi-channel marketing programs for strategic feature launches.
- Analyze product adoption metrics and marketing performance to inform strategy and refine future GTM activities.
- Conduct industry research, both qualitative and quantitative, do deliver meaningful proof and insights that inform our product strategy.
- Travel at least 25% for conferences, customer meetings, and internal events.
What You Bring- 3-5 years of experience in product marketing, ideally in B2B SaaS or a technical product environment
- Strong track record leading launches from concept to rollout and beyond-driving measurable business impact
- Exceptional written and verbal communication skills, with the ability to simplify complex topics into clear, audience-specific value propositions
- Highly cross-functional and collaborative; experienced working with Product, Sales, CS, and Demand Gen to align and execute
- Data-driven mindset-comfortable digging into usage metrics, market data, and campaign performance to refine your approach
- Self-starter with strong project management skills and a bias for action
- Experience in construction a plus
Why Remarcable- Be part of building out our product marketing from the ground up.
- Influence the go-to-market strategy for a company doubling revenue year over year.
- Be part of a team that values creativity, accountability, and doing work that matters in the construction industry.
Benefits include:- Medical, Dental, Vision, STD & Life Insurance (100% company-paid for employees)
- 401(k) with company match
- Bonus potential
- Two weeks PTO in the first year
