W. L. Gore & Associates, Inc.

Senior Product Manager

W. L. Gore & Associates, Inc. • $110K — $130K *
Pharmaceuticals & Biotech
Less than 5 years of experience
Job Overview by Ladders

Qualifications

  • Bachelor's degree required
  • 4+ years in medical device, pharmaceutical, or life sciences marketing or product management
  • Experience managing product lifecycle with effective forecasting and revenue generation
  • Skillful in creating and adapting marketing materials to meet regional needs
  • Proficient in data-driven decision making and analysis
  • Strong communication and presentation expertise with tools like PowerPoint and Excel
  • Ability to engage effectively with diverse business functions
  • Experience interpreting scientific and clinical data

Responsibilities

  • Conduct thorough research on customers, markets, and competition to identify opportunities
  • Develop and implement regional product strategy and marketing plans
  • Manage product P&L, budgeting, and market performance analysis
  • Create commercialization strategies for pricing, distribution, and lifecycle growth
  • Adapt global marketing materials to local needs, collaborating with multiple functions
  • Incorporate regional customer insights into product design and marketing
  • Oversee product lifecycle management, from launch to discontinuation
  • Generate evidence-based messaging and educational resources for stakeholders

Benefits

  • Comprehensive total rewards program
  • Flexible benefits promoting overall well-being
  • Associate Stock Ownership Plan
  • Potential profit-sharing opportunities
  • Support for work-life balance through remote work options
Full Job Description
Senior Product Manager

Req Id: 2267

State/Province: Arizona

City: Phoenix

Business: Gore Medical Products

Category: Sales & Marketing

Sub-Category: Marketing

Experience Level: Experienced

Work Arrangement: Remote

Posting Start Date: 9/29/26

Posting End Date: 10/13/26

About the Role

We are looking for an experienced marketing professional to join our Cardiac team within Gore Medical. In this role you will work in collaboration with various teams: Global Marketing, Product Specialists, Sales, Legal, Regulatory, Medical Affairs, Sales Education, Customer Development, Corporate Accounts and Health Economics & Reimbursement.

You'll own the product/brand P&L, translate market and physician insights into winning launch and lifecycle strategies, and serve as the regional product expert - engaging directly with customers in the field.

This is a remote position, and you can work from home in most locations within the United States.

Responsibilities

  • Conduct customer, market, competitive, and journey research to identify target segments, buying drivers, market opportunities, unmet needs, demand/profitability potential, key product requirements, and favorable launch timing.
  • Develop and execute Americas regional product/brand strategies, including positioning, marketing themes, customer engagement plans, media channels, market development opportunities, and marketing materials aligned to target customer segments.
  • Manage product/brand performance and P&L, including budgeting, expenditures, profitability, ROI, market performance, and strategic recommendations to leadership.
  • Develop commercialization strategies, including pricing, distribution, launch readiness, lifecycle growth, and, where applicable, licensing considerations.
  • Adapt global brand materials and marketing approaches to regional market needs while partnering with Global Marketing, Product Development, Sales, Market Access, Health
  • Economics/Reimbursement, Medical Affairs, Legal, Regulatory, and Sales Education.
  • Ensure regional customer needs and values for each target segment are incorporated into product design, branding, evidence-based messaging, and marketing approaches.
  • Manage products across the lifecycle, from launch readiness and commercialization through growth, optimization, and device discontinuation.
  • Own development of evidence-based messaging, marketing materials, sales enablement resources, training content, customer education tools, and commercialization support that communicate the clinical, operational, and economic value of the portfolio.
  • Serve as the regional product portfolio expert by demonstrating product and procedural expertise, engaging with customers and field teams, capturing feedback, and translating insights into brand strategy, sales enablement, training, and education.


Required Qualifications

  • Bachelor's degree
  • Minimum of 4 years of experience in the medical device, pharmaceutical, or life sciences industry focused on direct-to-healthcare professional marketing, product management, and/or other technical related experience
  • Demonstrated success with owning a product life cycle including forecasting, pricing, launch planning, product and marketing plans, and meeting revenue targets
  • Proven experience in creating new and adapting product marketing materials that align with the regional strategy and target customer needs
  • Proven experience in utilizing data and other insights to drive decisions associated with product life cycle and marketing plans
  • Must have excellent communication and presentation skills for internal and external communications with proficiencies in Microsoft Power Point, Microsoft Excel, TEAMs
  • Ability to work and interact effectively across all functions in the business unit: business leadership, sales, regulatory, legal, health economics and reimbursement and corporate accounts.
  • Demonstrated ability to read, interpret and communicate scientific or clinical publications and data
  • Ability to travel overnight both locally and internationally up to 30%


Desired Qualifications

  • MBA
  • Knowledge of Cardiac therapies
  • Direct experience with Electrophysiologists
  • Experience with a Medical Device Quality System environment


This position offers a remote work arrangement in the country from which the Associate is employed. Eligibility is dependent on the responsibilities of the role and business needs, and the Associate must agree to comply with Gore's work arrangement policies.

*Note: In the United States, restrictions exist for remote work from Alaska, Hawaii and Rhode Island.

What We Offer

Our success is based on the capability and creativity of our Associates, and we are proud to offer a comprehensive and competitive total rewards program that supports your everyday and helps you build your tomorrow.

We provide benefits that offer choice and flexibility and promote overall well-being. And in keeping with our belief that every Associate should share in the collective success of the enterprise; we provide a distinctive Associate Stock Ownership Plan in each country as well as potential opportunities for "profit-sharing". Learn more at gore.com/careers/benefits

Information at a Glance

About W. L. Gore & Associates, Inc.

W. L. Gore & Associates, Inc. is a manufacturing company that specializes in advanced materials and products. The company was founded in 1958 by Wilbert L. Gore and Robert W. Gore and is headquartered in Newark, Delaware. W. L. Gore & Associates is known for its innovative products, including Gore-Tex fabric, which is used in outdoor clothing and footwear. The company also produces medical devices, electronic components, and industrial products. W. L. Gore & Associates has operations in over 30 countries and is a privately held company.
Learn more about W. L. Gore & Associates, Inc.
Size
10,000 employees
Industry
Revenue
$3.8 billion

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